TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Semrush

    Score8.7 out of 10
    N/ASemrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…

    $139.95

    per month

    Serpstat

    Score9 out of 10
    Small Businesses (1-50 employees)
    Serpstat offers a comprehensive SEO toolset, giving users control over their online visibility. A pivotal asset for committed enterprises seeking elevated rankings and fortified online commercial footprint. With an arsenal exceeding 50 potent tools, Serpstat addresses the following: πŸ” Competitor Insights: Recognize and assess key players in any market. πŸ“Š Content Strategy: Evaluate and Generate - obtain top-tier, ranking-oriented content. πŸš€ Comprehensive SEO Oversight:…

    $59

    per month

    Pricing
    SemrushSerpstat
    Editions & Modules
    Pro
    $139.95
    per month
    Guru
    $249.95
    per month
    Business
    $499.95
    per month
    Individual
    $59
    per month
    Team
    $119
    per month
    Agency
    $479
    per month
    Offerings
    Pricing Offerings
    SemrushSerpstat
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptional$59 per user
    Additional Details17% discount for annual pricing.Each plan includes access to 230 Google databases. To meet the demands of big enterprises, Serpstat offers specific services to enterprise customers.
    More Pricing Information
    Community Pulse
    SemrushSerpstat
    Considered Both Products
    Semrush
    Chose Semrush
    Overall, I preferred the structure and the completeness of the SEMRush tool over the competitors. Many competitors had multiple tools to log into and learn with different interfaces and looks. Love how SEMRush has everything in one place and is more intuitive then these other …
    Incentivized
    Serpstat.com
    Chose Serpstat
    I selected Serpstat because it offered a lot of things like Semrush but for half the money and it offered more than Ubersuggest had been offering. I also loved the support service I received from Serpstat. They get back to you quickly and have answers to your questions. They …
    Incentivized
    Chose Serpstat
    Serpstat is what I would consider a poor man's SEMRush. Although Serpstat is still a great tool, I feel like it's data (especially in competitive research, and PPC research) isn't as accurate or in-depth as SEMRush. Serpstat is much cheaper which makes it a worthwhile tool for …
    Incentivized
    Chose Serpstat
    Compared to the expensive SEMRush, Serpstat is definitely worth the price of $15-$20/month. I'm able to perform nearly all the keyword research and pull similar data that I'm able to as SEMRush without paying a $100/month for it. Serpstat also delivers extremely relevant …
    Incentivized
    Chose Serpstat
    Serpstat is up there with the list of industry products, but fails to outshine them. All of the industry tools do the same thing, but each tool has their own features and differentiation that set them apart from one another. Serpstat seems to be the simple or generic version, …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    SemrushSerpstat
    SEO
    Comparison of SEO features of Semrush and Serpstat
    Feature
    Semrush
    7.9
    152 Ratings
    Serpstat
    9.0
    15 Ratings
    Keyword analysis8.7152 Ratings10.015 Ratings
    Backlink management8.2145 Ratings8.014 Ratings
    SERP ranking tracking8.1148 Ratings9.015 Ratings
    Page grader7.0127 Ratings10.011 Ratings
    Competitive analysis8.6147 Ratings8.015 Ratings
    Site audit / diagnostics8.0148 Ratings10.015 Ratings
    Site recommendations7.3137 Ratings8.08 Ratings
    Task management7.090 Ratings9.04 Ratings
    SEO Channels
    Comparison of SEO Channels features of Semrush and Serpstat
    Feature
    Semrush
    8.1
    138 Ratings
    Serpstat
    9.6
    14 Ratings
    Local SEO8.3126 Ratings10.012 Ratings
    Social SEO8.0104 Ratings9.57 Ratings
    Mobile SEO7.7111 Ratings9.05 Ratings
    Global SEO8.3112 Ratings10.013 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Semrush and Serpstat
    Feature
    Semrush
    8.7
    123 Ratings
    Serpstat
    10.0
    13 Ratings
    Multi-domain support8.3113 Ratings10.013 Ratings
    Integration with web analytics tools9.0117 Ratings10.08 Ratings
    User Ratings
    SemrushSerpstat
    Likelihood to Recommend
    8.8
    (152 ratings)
    9.0
    (15 ratings)
    Likelihood to Renew
    9.1
    (3 ratings)
    10.0
    (1 ratings)
    Usability
    7.7
    (8 ratings)
    7.0
    (2 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (17 ratings)
    10.0
    (2 ratings)
    Implementation Rating
    7.3
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)