Sendible vs. Social Data Intelligence SM2

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Sendible
Score 7.7 out of 10
N/A
Sendible is a social media marketing platform that allows users to engage with their audience and track results across multiple social media channels at any time.
$29
per month 1 user and 6 profiles
Social Data Intelligence SM2
Score 5.1 out of 10
N/A
Social Data Intelligence is based on technology acquired with SM2, following its acquisition of Alterian in 2011. Alterian, in turn, had acquired the product from Techrigy in 2009. After SDL acquired Alterian, they divested Social Data Intelligence and SM2 in 2017. Social Data Intelligence (formerly SM2) was a listening platform that competed directly with Radian6 and Sysomos. It is used by both enterprises and PR/marketing agencies.N/A
Pricing
SendibleSocial Data Intelligence SM2
Editions & Modules
Creator
$29
per month 1 user and 6 profiles
Traction
$89
per month 4 users and 24 profiles
Scale
$199
per month 7 users and 49 profiles
Advanced
$299
per month 20 users and 100 profiles
Enterprise
$750
per month 80 users and 400 profiles
No answers on this topic
Offerings
Pricing Offerings
SendibleSocial Data Intelligence SM2
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details15% discount if paying annually. 15% monthly discount or 25% annual discount offered to non-profits.
More Pricing Information
Community Pulse
SendibleSocial Data Intelligence SM2
Features
SendibleSocial Data Intelligence SM2
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Sendible
8.3
Ratings
7% above category average
Social Data Intelligence SM2
-
Ratings
Boolean keyword searches8.00 Ratings00 Ratings
Filtering out noise/spam8.00 Ratings00 Ratings
Sentiment analysis8.00 Ratings00 Ratings
Broad channel coverage9.10 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Sendible
9.3
Ratings
15% above category average
Social Data Intelligence SM2
-
Ratings
Content planning and scheduling10.00 Ratings00 Ratings
Audience targeting10.00 Ratings00 Ratings
Content optimization7.00 Ratings00 Ratings
Workflow management10.00 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Sendible
7.5
Ratings
6% below category average
Social Data Intelligence SM2
-
Ratings
Automated routing and prioritization6.00 Ratings00 Ratings
Customer interaction histories9.50 Ratings00 Ratings
Bulk actions7.00 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Sendible
7.0
Ratings
10% below category average
Social Data Intelligence SM2
-
Ratings
Lead generation9.00 Ratings00 Ratings
Content marketing9.00 Ratings00 Ratings
Paid media management1.00 Ratings00 Ratings
Campaigns and promotions9.00 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Sendible
10.0
Ratings
17% above category average
Social Data Intelligence SM2
-
Ratings
Twitter10.00 Ratings00 Ratings
Facebook10.00 Ratings00 Ratings
LinkedIn10.00 Ratings00 Ratings
Google+10.00 Ratings00 Ratings
Instagram10.00 Ratings00 Ratings
Pinterest10.00 Ratings00 Ratings
YouTube10.00 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Sendible
6.7
Ratings
16% below category average
Social Data Intelligence SM2
-
Ratings
Campaign success analytics8.00 Ratings00 Ratings
Real-time tracking5.00 Ratings00 Ratings
Competitor analysis7.00 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Sendible
9.0
Ratings
12% above category average
Social Data Intelligence SM2
-
Ratings
Role-based user permissions & privileges10.00 Ratings00 Ratings
Mobile access8.00 Ratings00 Ratings
User Ratings
SendibleSocial Data Intelligence SM2
Likelihood to Recommend
10.0
(0 ratings)
-
(0 ratings)
Likelihood to Renew
8.0
(0 ratings)
-
(0 ratings)
Usability
9.0
(0 ratings)
-
(0 ratings)
Support Rating
9.9
(0 ratings)
-
(0 ratings)
User Testimonials
SendibleSocial Data Intelligence SM2
Likelihood to Recommend
I have a fairly straightforward use case for Sendible and it meets almost all of my needs. If you are a small company that needs a collaborative solution to social media content creation, and likely has a small team (or no team) to manage social media postings, I think Sendible is likely a great tool to schedule posts and largely automate social media marketing. A larger company or more involved marketing team could still use Sendible to schedule and collaborate on posts. However, there may be additional features they may want or need (like the ability to promote posts) that may not be available with Sendible.
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No answers on this topic
Pros
  • Content Calendar. It is easy to filter channels to get an overall look at what content is to post for any given channel.
  • Customer Support. They are quick to respond/alert when something is down or if you need assistance with anything regarding their product.
  • Organization. It is very easy to find what you are looking for. If there was a post that didn't go up, there is a place to find it and report it. If there was a task assigned to me, I know exactly where to go to complete it.
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Cons
  • I would love to see more services available to add as I'm constantly adding new customers.
  • It would be great and very useful if they had a clickable calendar to view which dates are already booked with posts for a quick reference while scheduling new posts.
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Likelihood to Renew
If I am given a larger budget to work with then I'd like a program that tracks and collects my PR hits, as well as sends me important info to respond to. I realy like the way New Brand Analytics tracks my Trip Advisor,etc ratings
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Usability
The reporting can be a little clunky, and the uploading of files while straight forward is a little clunky too as far as just a simple drag/drop. However, the rest of the platform works great. The RSS feed feature is fantastic to curate content, and the calendar is easy to use to get the scheduling process started. Overall this platform is straightforward, easy to use and a great alternative to the wallet theives of the industry
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No answers on this topic
Support Rating
Sendible has a great resource center which I have used multiple times throughout my year using the platform. There are plenty of troubleshooting articles and guides that make it easy to uncover the root of any small issues I may have.
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Alternatives Considered
Sendible integrates with almost every social media platform and upon request they can even add a channel for you that is not currently integrated, an offer you can not get elsewhere. If your business is focused on selling more, increasing website traffic or expanding the audience then Sendible is worth trying.
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No answers on this topic
Return on Investment
  • It helps my business, to manage my clients social media.
  • However I was hoping to capture more people who want to use the tool as DIY which has not happened.
  • I do not want to let it go but it is currently more of an expense then bringing in a return.
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No answers on this topic
ScreenShots

Sendible Screenshots

Screenshot of StreamsScreenshot of Monitoring KeywordsScreenshot of ReportingScreenshot of Content SuggestionsScreenshot of Compose BoxScreenshot of Bulk Importer