SEO PowerSuite vs. Siteimprove

SEO PowerSuite is well suited for projects that are kicking off as well as projects that need audits and updates for current strategies. Anyone with an SEO project is suited and should be using SEO PowerSuite. For rank tracking, backlink tracking, content scoring and much more. This is the best tool to manage your project off the web. Just like with Screaming Frog and technical audits, there is no better full Suite of SEO tools than SEO PowerSuite.

Incentivized

Simple, easy-to-deploy accessibility that automatically scans, remediates and provides proof of compliance once the process is complete. It is ideal for people who want to make their website much more accessible and provide their users with an intuitive adjustable interface.

Incentivized

• I love their report customization possibilities. The new reports are really great and fully customizable. I am able to provide my clients with different sorts of data arranged in the way I like it, makes my reports unique.
• What really impresses me is the number of different features you can find in SEO Powersuite tools. This software kind of combines all necessary features under one roof so I mostly do not need to use other SEO tools at all.
• Possibility to check rankings from different locations. This is really great, since my customers come from different regions, so I can provide country-specific results for every client.

• User-friendly customisable dashboards, easy to make a dashboard from a template, or create your own, and add in whichever 'widgets' are relevant for what you are looking at
• Flagging words to review, allowing users to check and confirm if the word is 'accepted' or is a misspelling

Incentivized

• Whole domain graphical history (SEOzoom and other tools offers that)
• Scheduled rank tracking doesn't work properly on Mac (at least on mine)
• For every project I need to connect analytics and search console it should offer an option to grant access to it for several projects

Incentivized

• I don't like that there are different navigation paths to go from point A to point B. When I want to navigate to a specific place, I have more than one way to get there, which means I have to make a decision about how I want to there and I'd rather the designer make that design based on what would be most efficient for me.

I gave SEO PowerSuite a two because our company did not renew our subscription. The pricing was too complicated and having multiple platforms made it more difficult to use. We dropped our subscription to SEO PowerSuite and implemented Moz. Moz gave us a full view of all of the metrics we were looking for on one web-based platform. Plus, the pricing model was simple so it was easier to get senior management to cosign on.

Tool has undergone numerous changes, both to function and UX/CX. Makes it less than user friendly at times. But on the other hand, that does indicate a willingness to improve the product in a continual manner - which they've done nearly year after year - but it's always a case of who moved my cheese with each new iteration.

I have had several interactions with support at SEO PowerSuite. Each time I have been quite pleased with the response. I have interacted with billing and tools support and have found them to both be on top of things. they follow up well and they get the issue resolved in a timely manner. I have no complaints here.

Incentivized

I've used support often and it has been responsive, thorough and considerate of our needs. I can get a tech right away, they understand the issue, and work with us to resolve it. Often the problem is with the site we are trying to scan, sometimes it is with their product. I appreciate that they go beyond support into continually helping us implement SiteImprove in more places with 3rd party integration.

SEO Powersuite has a lot of training videos online, combined with some live streaming tutorials. Also, they have a guide that comes with their software to outline the basics of your SEO workflow. This will get you on the right track right from the start. Their guides and tutorials are easy to follow and detail every possible option you have when doing work with SEO Powersuite. Even if you want to switch to different software, the courses are easy to implement in all other tools too! Very recommended if you want to get started in the SEO world, or want to expand your knowledge.

It works in combination with all of them, the closest would be a combination of Ahrefs, Majestic, and Screaming Frog. However, where this tool steps up its game, is when you integrate it with Google Search Console and then tie them both into Google Data Studio. When you get this right, you can show your client how much money they would need to spend on PPC to get the same 'value' of traffic. This changes the way they look at optimization, now the cost of a term in PPC is also used as a reason to optimize the customer journey.

Siteimprove provides richer features when it comes to how granular you can define policies and metrics for search engine optimization and content relevance. It is also much easier to set up and maintain the sites that you want to administer. However, pricing wise is more costly which can be a constraint for smaller organizations.

Incentivized

• The area where we see the best ROI is with the ability to track unlimited websites and keywords. For us to track the number of keywords that we do without SEO PowerSuite it would cost more than SEO PowerSuite itself.
• Since content is so important as well as how you use your keywords in that content, the Keyword mapping feature that was just released is a great addition. We have already put it to use on a rebuild, this is allowing us to see the pages that Google has ranked a page for each keyword we track. This is really helpful in cleaning up keyword cannibalization.

Incentivized

• Siteimprove has helped bring our accessibility scores up from middling to near-perfect.
• Siteimprove has helped reduce our broken links, style violations and misspellings.
• Siteimprove's heatmaps have helped us make the case for enforcing best practices on the website among key stakeholders.

Incentivized