SERPs.com vs. Yoast

SERPs.com

SERPs.com

2 Reviews and Ratings

Yoast

Yoast

306 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
SERPs.com	Score 8.5 out of 10	N/A	SERPs.com is a Local SEO solution for premium WordPress Agencies. Their software automates the production of geo targeted landing pages. Use cases include service, product and geographically targeted landing pages. SERPs is not a plugin, it is a cloud based software that works with WordPress and HubSpot.	$750 per month 1 domain
Yoast	Score 9.3 out of 10	N/A	Yoast offers a set of tools developed by Joost de Valk and team, founder of yoast.com and Wordpress enthusiast. These tools are designed to help content rank higher and are subsumed under the Yoast Complete pack, which includes Video SEO for rank climbing with embedded videos in a Wordpress site, WooCommerce SEO for the WP ecommerce plugin, News SEO for rank climbing in Google news, Local SEO for (as the name implies) climbing in local listings with more complete information so can be located…	$118.80 per year

Pricing

SERPs.com

Yoast

Editions & Modules

Freelance: $750
per month 1 domain
Agency: $1800
per month unlimited domains
Enterprise: $3600
per month unlimited domains

Premium: $118.80
per year

Offerings

Pricing Offerings
SERPs.com	Yoast
Free Trial
No	No
Free/Freemium Version
No	Yes
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

No setup fee

Additional Details

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More Pricing Information

Community Pulse
	SERPs.com	Yoast
Considered Both Products	SERPs.com Verified User Anonymous Chose SERPs.com SERPs.com is cheaper than most of the SEO tools out there. It gives you the ability to keep a track of all the relevant keywords across your business and also helps you do a competition check. Incentivized Helpful?	Yoast Jesse Sumrak Senior Content Marketing Manager Chose Yoast Yoast is different from other SEO tools because it's the most simple, user-friendly tool and its built straight into WordPress. It belongs there! You don't have to do any copy/pasting or using any other third-party tools. You just draft your content, and Yoast gives you all the … Incentivized Helpful? Sorin Ciornei Founder Chose Yoast I use All in One SEO as well, which is just as big as Yoast so not sure why it's not in your list. They compliment each other quite well. Incentivized Helpful? MS Moh Salim Internet Marketing Coordinator Chose Yoast Ahrefs, Semrush and Google Search Console Incentivized Helpful? WA Wasim Akhtar Assistant Director of Business Operations Chose Yoast WordPress and Semrush Incentivized Helpful? Verified User Anonymous Chose Yoast Yoast WordPress SEO Plugins is better than some other apps only because it is integrated into your WordPress. You have everything inside your dashboard. Sure, there are some other more powerful SEO tools, but Yoast is right where you need it. The best way is to use it alongside … Incentivized Helpful? Emily Hammell Marketing and Communications Manager Chose Yoast Yoast Wordpress SEO Plugins was a little easier to understand and offered a real-time guided plugin that helped me write throughout my drafting process. Semrush was much more helpful as a reporting tool, not so much in content creation. Both tools are useful in different ways, … Incentivized Helpful? Justin McClelland Real Estate Tax Analyst Chose Yoast Yoast is one of the best SEO plugins, because it really gamifies the ability to achieve the optimum SEO reach for your content. Incentivized Helpful? CB Chris Boyle Director of Product Development Chose Yoast We've looked at All in One SEO as a replacement to Yoast Wordpress SEO Plugins. The paid version offers many of the same features as the premium version of Yoast Wordpress SEO Plugins, however our writers and editors insisted on Yoast Wordpress SEO Plugins. Yoast Wordpress SEO … Incentivized Helpful? Nahian Mahmud Shaikat Financial Analyst Chose Yoast Yoast Wordpress SEO Plugins is the best plugin that is available for Wordpress and it is preferable because of its multi-dimensional uses to ensure better rank of your contents in the search engine. Which will actually bring you a huge amount of traffic for your website. That's … Incentivized Helpful? Natalie C. Winslow Co-Founder / Marketing Chief Chose Yoast The only other plugin I've used that's similar is the all-in-one SEO pack, but it wasn't visible in the options above. Yoast Wordpress SEO Plugin is different from Moz because it's on your website and will actually make edits to your website, whereas Moz contains external tools … Incentivized Helpful? Nabin Poudel CEO (Chief Executive Officer) Chose Yoast Yoast Wordpress SEO Plugins are very easy to get started. Its suggestion for focus keywords and readability score based on the content helps us to quickly publish search engine-friendly web pages. Unlike other popular SEO products, Yoast plugins are integrated into WordPress … Incentivized Helpful? Oleksandr Torlo Product R&D Manager Chose Yoast Yoast Wordpress SEO Plugins cannot be compared to the rest. It contains utilities that none of the other plugins in the aggregate have. I probably tried everything that is under WordPress, and yet Yoast Wordpress SEO Plugins turned out to be the best. A few years ago, he … Incentivized Helpful? LE Lauren Ericksen SEM Analyst Chose Yoast Yoast doesn't even compare to these other products. I would spend more time learning about SEO and doing everything yourself rather than trusting Yoast to do it for you. I chose Yoast only because of the off-platform websites we have and the clients wanted to understand the … Incentivized Helpful? NaveenKumar Namachivayam Performance Engineer Chose Yoast Yoast has the large user base and the support is great. Learning Yoast is easy for those who are beginners in search engine optimization. Squirrly is very expensive and apt for medium size businesses. It has limits almost in all the features. Page-level SEO is great in Yoast. … Incentivized Helpful? Jeff Smith Owner Principal Chose Yoast It does not appear to be on the list, but the one SEO plugin that we have tested against Yoast is All In One SEO Pack. After comparing the two we decided on Yoast as we felt that overall it just did a better job. If we didn't have Yoast that would be our second choice. In … Incentivized Helpful? Verified User Anonymous Chose Yoast Yoast Wordpress SEO Plugins is popular, has excellent reviews. It is easy to use and has video tutorials for beginners, it is also not very expensive, and many of the plugins are free to use. It is well known in the industry and more suitable for the purpose we needed in our … Incentivized Helpful? David Hoffman Director of Marketing Chose Yoast Yoast's free tools compete, with the affordability of the premium plugin making it an even better deal. We briefly used SEMRush due to a partnership with a local SEO firm at my previous position, and while it was also fantastic service, I found that it was significantly more … Incentivized Helpful? Jim Nelson Tripawds Network Admin Chose Yoast We used the All In One SEO WordPress plugin for years on multiple websites. Yoast Wordpress SEO Plugins is superior both in terms of easy configuration and use. The feature set is also advanced. The most noticeable improvement is the built-in Yoast SEO Analysis ranking system, … Incentivized Helpful? Ben Rubenstein Senior Marketing Manager, HMX Chose Yoast I've looked at a few other SEO plugins, such as the Premium SEO Pack, WP Meta, and All in One SEO Pack, but I haven't found anything that has the same set of tools and simplified interface. The ease of use and out-of-the-box tools are what have me committed to using Yoast. Incentivized Helpful? Maddy Osman SEO Content Strategist Chose Yoast There are certainly other useful SEO plugins but it's rare to find one that's also free and this fully featured. Yoast is one of the top 5 WordPress plugins on the market, so you know that it's well supported and that it has staying power, which are important considerations for … Incentivized Helpful? Dragan Nikolic SEO & Project Manager Chose Yoast All in One SEO Pack is a direct Yoast WordPress SEO competitor, but it lacks the functionality and support the latter has. While they both do a good job of making sure your WordPress website is SEO optimized, Yoast goes one step further and does a really nice analysis of your … Incentivized Helpful? Verified User Anonymous Chose Yoast Yoast is unique in the sense that it makes implementing SEO recommendations that we pull from the other comparable tools a real breeze! It's simple to use and saves hours that would ordinarily be used for training and can be used for the implementation of recommendations. No … Incentivized Helpful? Victoria Hoete-Dodd Content Specialist Chose Yoast An affordable (free if you don't want or need the premium version) alternative to some of the other options! If you're running a simple site with minimal plugins that may cause conflict, then I feel Yoast SEO plugins are very beneficial. Their website has a lot of good articles … Incentivized Helpful? Verified User Anonymous Chose Yoast Yoast is the most popular choice and deservedly so. We experimented with other plugins, but none of them matched it in quality. Incentivized Helpful? Verified User Anonymous Chose Yoast Yoast Wordpress SEO Plugins is the simple solution that most small businesses are looking for. It gives you quick easy tips that can be followed according to best practices. If you're looking to increase your SEO investment, you can pay for bigger tools like SEMRush that give … Incentivized Helpful?

Features

SERPs.com

Yoast

SEO

Comparison of SEO features of Product A and Product B
	SERPs.com 7.3 Ratings 6% below category average	Yoast 7.4 Ratings 4% below category average
Keyword analysis	8.00 Ratings	10.00 Ratings
SERP ranking tracking	9.00 Ratings	6.00 Ratings
Page grader	5.00 Ratings	10.00 Ratings
Competitive analysis	7.00 Ratings	4.00 Ratings
Backlink management	00 Ratings	9.00 Ratings
Site audit / diagnostics	00 Ratings	8.00 Ratings
Site recommendations	00 Ratings	10.00 Ratings
Task management	00 Ratings	2.00 Ratings

SEO Channels

Comparison of SEO Channels features of Product A and Product B
	SERPs.com 7.0 Ratings 8% below category average	Yoast 5.0 Ratings 41% below category average
Local SEO	8.00 Ratings	2.00 Ratings
Social SEO	4.00 Ratings	6.00 Ratings
Mobile SEO	7.00 Ratings	6.00 Ratings
Global SEO	9.00 Ratings	6.00 Ratings

SEO Platform & Account Management

Comparison of SEO Platform & Account Management features of Product A and Product B
	SERPs.com - Ratings	Yoast 8.7 Ratings 3% above category average
Multi-domain support	00 Ratings	10.00 Ratings
Integration with web analytics tools	00 Ratings	7.30 Ratings

Best Alternatives
	SERPs.com	Yoast
Small Businesses	Nozzle Score 10.0 out of 10	Nozzle Score 10.0 out of 10
Medium-sized Companies	Advanced Web Ranking Score 8.2 out of 10	Advanced Web Ranking Score 8.2 out of 10
Enterprises	Dupli Checker (DupliChecker.com) Score 8.5 out of 10	Dupli Checker (DupliChecker.com) Score 8.5 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	SERPs.com	Yoast
Likelihood to Recommend	8.0 (0 ratings)	10.0 (0 ratings)
Likelihood to Renew	- (0 ratings)	10.0 (0 ratings)
Usability	- (0 ratings)	10.0 (0 ratings)
Support Rating	- (0 ratings)	7.7 (0 ratings)

User Testimonials
	SERPs.com	Yoast
Likelihood to Recommend	It is great if small and medium scale businesses to track their SEO efforts. The tool does not really offer too many features that a large enterprise might be benefit from. Also the UI of the tool can be improved + connections with the other tools. The accuracy is good enough to understand the overall movement in the market for your relevant keywords. Incentivized Verified User Anonymous Read full review	For quick WordPress installations and configurations, Yoast is fast to set up and helps guide you through the common configuration options. It tries to be helpful whether you are coming at things from a technical or non-technical background. The emphasis on white hat SEO topics like improved content, keywords, descriptions, and titles is really appreciated by someone like me who doesn't utilize gray and black hat SEO tactics. If you are an SEO expert, and you want finite control of each individual aspect of your site, Yoast, like most plugins, engines, tools, etc, hides a lot from you or gives you limited options. It really is meant for someone who wants to apply a general strategy to a whole site. That being said, you can manage Yoast per page on a WordPress site, but even then, I know some SEO experts prefer other tools that are meant for very specific purposes. Overall, Yoast is the best plugin for SEO in WordPress when applied as a whole. Incentivized Christopher Boyd Freelance Web and Software Developer Read full review
Pros	Track and monitor SEO keywords Research new keywords Use conversion and traffic report Incentivized Verified User Anonymous Read full review	Readability - makes it easy for you to assess the reading level of your piece to ensure it is correct for your intended audience. SEO tips - red/orange/green traffic light system to provide tips on what aspects need improving to be SEO-focussed. Redirect tool - easy, automated detection and setup. Incentivized Victoria Hoete-Dodd Content Specialist Read full review
Cons	Monitor keywords more frequently Improve pricing model Incentivized Verified User Anonymous Read full review	Yoast Wordpress SEO Plugin is really good at copy and link scanning and optimizing, however, I have not been able to find any assistance on image optimization on our pages and posts. That would be a good update! Yoast Wordpress SEO Plugin is good at ranking pages and posts individually. I would like to see an overall dashboard of your entire website/blog's SEO health according to the software. N/A Incentivized Rachel Green Marketing Demand Generation Manager Read full review
Likelihood to Renew	No answers on this topic	I see no reason to discontinue using Yoast as it has been very beneficial for my website and my business. Incentivized James McQuillin Owned, Educator, In-Home Technology Lessons Read full review
Usability	No answers on this topic	It's super easy to use. Really, it requires little-to-know tutorials or walkthroughs at all — it explains everything you need to know in the description and tooltips built straight into the tool. I've never had to google a how-to or tutorial to use Yoast — it just works, and it works well Incentivized Jesse Sumrak Senior Content Marketing Manager Read full review
Support Rating	No answers on this topic	I gave it a 4 just because it is helpful if you are just getting started with SEO, it guides you and shows you what you need to do in order for your website to be up and running properly. As a seasoned SEO analyst I wouldn't recommend it just because I can do things better my way. Incentivized LE Lauren Ericksen SEM Analyst Read full review
Alternatives Considered	SERPs.com is cheaper than most of the SEO tools out there. It gives you the ability to keep a track of all the relevant keywords across your business and also helps you do a competition check. Incentivized Verified User Anonymous Read full review	Yoast Wordpress SEO Plugins was a little easier to understand and offered a real-time guided plugin that helped me write throughout my drafting process. Semrush was much more helpful as a reporting tool, not so much in content creation. Both tools are useful in different ways, it is just a matter of knowing each one's strengths and weaknesses. Incentivized Emily Hammell Marketing and Communications Manager Read full review
Return on Investment	More than 1000% ROI on the branding efforts Incentivized Verified User Anonymous Read full review	Findability: I love few things more than hearing, "I just found you on Google!" and knowing that they found us on Google because our SEO is on point. Using the Yoast SEO Plugin over time has taught me to create better, more optimized content from the start, rather than having to edit that content after I realize it's not very SEO friendly. This saves a lot of time and lets me put my energy into other things. The plugin has helped us make our sometimes-dense content more readable and sharable, which absolutely improves stakeholder engagement. Incentivized Michelle Green Arnson Marketing and Communications Manager Read full review
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