Similarweb

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Similarweb	Score6.7 out of 10	N/A	For marketing managers, Similarweb offers competitive analysis across websites and apps, offering insights into traffic sources, user engagement, and market trends. Beyond SEO, Similarweb supports overall digital performance, helping businesses benchmark against competitors and uncover growth opportunities across industries.	$129 per month per user

Pricing

Similarweb

Sales Intelligence - Individual: $129
per month 1 user
Web Intelligence - Starter: $199
per month 1 user
Web Intelligence - Professional: $399
per month 1 user
Shopper Intelligence - Business: $25000
per year 5 users
Web Intelligence - Team: Custom
5 users
Web Intelligence - Enterprise: Custom
per year 10 users

Pricing Offerings
Similarweb
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
No

Optional

The Starter and Professional plans are available with monthly subscriptions, ideal for individuals or small teams. For larger organizations, the Team and Enterprise packages are customized annual solutions, tailored to specific goals and scale. These plans are for marketers, market researchers, and SEO/PPC teams looking to track competitors, uncover market trends, and benchmark performance.

Community Pulse
Key User Insights
	Similarweb
Considered Both Products	Similarweb LTD Alka Bakalia Assistant General Manager - Marketing & Communications in Marketing at Indiabulls Group (Financial Services, 51-200 employees) Chose Similarweb Similarweb PRO gives holistic competitor analysis. Incentivized Helpful? Verified User Chose Similarweb We wanted specific data like how much competitors spends on linkedin, how much of our merchant receive international traffic, how much of our merchant universe lies with comeptitor, when does our competitor traffic drop typically etc for which found similarweb to be better tool … Incentivized Helpful? Andres Angarita Account Executive in Sales at MercadoLibre (Consumer Goods, 11-50 employees) Chose Similarweb Similar web Pro for me it is a perfect work tool since it allows me to make my searches for possible clients much easier, simpler, and best of all faster, now, it not only shows me information about the prospective client but it also shows me a comparison with possible … Incentivized Helpful? Verified User Chose Similarweb Though these other products provide contact details on leads, it doesn't tell you anything about the relevance of their business. This is where similarweb pro comes in! Incentivized Helpful? John Palumbo Marketing Director in Marketing at Top Mobility Scooters, Inc. (Medical Device, 11-50 employees) Chose Similarweb The ability to have the lion's share of data I need under one dashboard is a time-saver. Collating data from multiple places makes the process cumbersome. Similarweb solves this problem for me. Incentivized Helpful? Verified User Chose Similarweb Similarweb provides a more holistic approach to digital intelligence than Semrush or Ahrefs. While both Semrush and Ahrefs are great for SEO/Keyword analysis, they lack the robustness and additional intelligence that Similarweb provides Incentivized Helpful? Liza Rtishchev Measurement Specialist in Research & Development at Google (Telecommunications, 10,001+ employees) Chose Similarweb Similarweb PRO has the best paid vs organic data splits, but data.ai gets more into the app front. Incentivized Helpful? Verified User Chose Similarweb Whilst data.ai has strong app competitor intelligence data, Similarweb do a better job of showing the upstream and downstair behaviour across desktop and mobile web. Additionally, Similarweb's channel marketing mix goes deeper and allows us to understand a wider set of channels … Incentivized Helpful? Verified User Chose Similarweb None of the competitors have the depth of features nor the depth of data that Similarweb has. Incentivized Helpful? Verified User Chose Similarweb Similarweb as a free tool was helping us since ages, but after evaluating the different tools, we found Similarweb as cost effective and deep reporting and analysis tool. Similarweb helped us in getting deeper understanding with its reporting features and helped to go deeper in … Incentivized Helpful? Verified User Chose Similarweb I havent used any other products that are like Similarweb Incentivized Helpful? Leslie Herskowitz Brosten VP, Performance Content in Marketing at Performics (Marketing & Advertising, 201-500 employees) Chose Similarweb Similarweb PRO is by far the best all-in-one tool I have used, offering the most features within the most easy to use interface. While the other tools have benefits to each of them, SimilarWeb is all-in-one, allowing me to accomplish multiple goals across a variety of features … Incentivized Helpful? Josh Jones Regional Sales Director in Sales at Via (Computer Software, 51-200 employees) Chose Similarweb Similar web blows them out of the water. Incentivized Helpful? Zahid Chaudhri Digital Marketing Lead in Marketing at Toolstation (Retail, 1001-5000 employees) Chose Similarweb Semrush is great for keyword and link building research and analysis, but it's traffic estimates for websites can be quite inaccurate in comparison to Similarweb. Incentivized Helpful? Alberto Scioscia Sr. Business Development in Sales at Rise (Marketing & Advertising, 51-200 employees) Chose Similarweb We ultimately use both tools Incentivized Helpful? Verified User Chose Similarweb Similarweb does everything the other tools do and more. Love that they are integrating with ZoomInfo to help with business development! Incentivized Helpful? Verified User Chose Similarweb They are different systems and they complement themselves pretty well. Whereas Similar Web PRO is focused on the external side of the business, on the shopper and market behavior, Intellibrand focuses on digital shelf and execution INSIDE the platforms. Therefore, this unique … Incentivized Helpful? Maximilian Schmierer Product Manager in Product Management at Refurbed GmbH (Internet, 201-500 employees) Chose Similarweb SimilarWeb Pro felt like better value for money because of its lower price and apparently more reliable data. Incentivized Helpful? Verified User Chose Similarweb Similarweb allows us to see traffic of key competitors in key markets, with traffic broken down monthly, overtime to see trends in the market and to allow us to see channel breakdown overtime. This helps us to assess our own tactics and to make smarter investments into key … Incentivized Helpful? Verified User Chose Similarweb Personally, none. Incentivized Helpful? Verified User Chose Similarweb I have used Semrush in my previous company for SEO and Comp analysis but SimilarWeb PRO is much user friendly and much more useful. Incentivized Helpful? Kamil Gnat General Office Clerk in Sales at ZEN.com (Financial Services, 201-500 employees) Chose Similarweb I only used trial versions of other tools so my points might be not fair, but as far as I had the opportunity to check Similar Web Pro was better than the competition in terms of traffic verification, finding similar websites and other similar metrics. The only metric that I … Incentivized Helpful? Verified User Chose Similarweb The insight into the competitor sights is unmatched as Google Analytics doesn't allow this. The level of top level data you can receive from Analytics is in Similarweb but is taken one step further within Similarweb to show how it stacks up against others rather than auditing … Incentivized Helpful? Verified User Chose Similarweb Something that sets SimilarWeb apart from other products is the monthly calls and customer service to share information on how we can better use the features and describing new features. Incentivized Helpful?
	Would buy again
	No answers on this topic
	Delivers good value for the price
	No answers on this topic
	Happy with the feature set
	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic
	Implementation went as expected
No answers on this topic

Features

Similarweb

Comparison of SEO features of Similarweb
Feature	Similarweb 8.1 13 Ratings
Keyword analysis	8.013 Ratings
SERP ranking tracking	7.29 Ratings
Competitive analysis	9.012 Ratings

Comparison of Market Research features of Similarweb
Feature	Similarweb 7.8 14 Ratings
Competitor Research	8.914 Ratings
Competitor alerts	8.68 Ratings
Market Insights and Reports	7.35 Ratings

User Ratings
	Similarweb
Likelihood to Recommend	8.2 (118 ratings)
Likelihood to Renew	9.1 (1 ratings)
Usability	7.3 (4 ratings)
Support Rating	6.8 (4 ratings)
Implementation Rating	8.2 (1 ratings)

Similarweb

Similarweb

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