Siteimprove vs. WebCEO

Simple, easy-to-deploy accessibility that automatically scans, remediates and provides proof of compliance once the process is complete. It is ideal for people who want to make their website much more accessible and provide their users with an intuitive adjustable interface.

Incentivized

If you are just wanting to have a web page without any idea of wanting to gain exposure for it via Google or social media channels then WebCEO is probably not for you. However, if you are like me and my Graceful Touch blog project where building a stronger and stronger backbone of digital success is important to you then WebCEO is without question your number one place to go.

• User-friendly customisable dashboards, easy to make a dashboard from a template, or create your own, and add in whichever 'widgets' are relevant for what you are looking at
• Flagging words to review, allowing users to check and confirm if the word is 'accepted' or is a misspelling

Incentivized

• The support team at WEB CEO are probably one of the best we have come across! They are always on the ball and answer all and any questions we have within a quick timeframe!
• The on-page optimisations and page scores go quite in depth allowing you to understand what is holding a page back. You can also customise what you want the on-page optimisations to be. There are settings to turn off a ranking factor, extremely handy for certain projects!
• The internal link structure analysis is extremely useful to help see your most authoritative pages. This enables you to help direct your links to your most important pages and see what pages are linked together.

• I don't like that there are different navigation paths to go from point A to point B. When I want to navigate to a specific place, I have more than one way to get there, which means I have to make a decision about how I want to there and I'd rather the designer make that design based on what would be most efficient for me.

• We are very happy with WebCEO and they are always responsive and have implemented many of our team's recommendations. Most recently we have suggested they work on a system that would allow for factoring whether a ranking was a local stack, organic, answer box, and provide an at a glance rating. Something like 1-1-1, where each dash would signify a first page ranking, so first dash would be answer box, next local stack, next organic, etc...

Incentivized

Unlike many of the other SEO analysis tools on this list, which focus primarily on your site’s SEO activities, Web CEO digs deeper into company’s online marketing strategy including email campaign, shortened URL service, creating landing page for webinars, social media push activities.

Tool has undergone numerous changes, both to function and UX/CX. Makes it less than user friendly at times. But on the other hand, that does indicate a willingness to improve the product in a continual manner - which they've done nearly year after year - but it's always a case of who moved my cheese with each new iteration.

The UI is awesome and the recently redesigned the entire product. This isn't like Hootsuite which stays stagnant for years. It looks modern and functions like a modern tool. It can be a little sluggish at times but that is partially due to it querying so much amazing data at once :)

I've used support often and it has been responsive, thorough and considerate of our needs. I can get a tech right away, they understand the issue, and work with us to resolve it. Often the problem is with the site we are trying to scan, sometimes it is with their product. I appreciate that they go beyond support into continually helping us implement SiteImprove in more places with 3rd party integration.

Most support networks focus on answering questions as WebCEO does. With my experience with WebCEO, I now call those the average support providers. Then there are the exceptional support providers who really go to the next level in making sure you are taken care of. While WebCEO certainly does this I've decided to remove them from qualifying at this level. Instead, I made a whole new category for their support called extraordinarily amazing. They respond in a timely fashion. Offer great value along the way. But then even have fun what with their unnecessary but great graphics that they include in their support. This is the upper edge of everything and leaves me with a huge smile on my face.

No. The difficulties were much of our own making. The installation of the software was simple and trouble free but our own initial use was less straightforward and we did not thoroughly think through how certain aspects of the system would be used. Thus we had initial inconsistency between different users of the system, which had to be resolved later.

Siteimprove provides richer features when it comes to how granular you can define policies and metrics for search engine optimization and content relevance. It is also much easier to set up and maintain the sites that you want to administer. However, pricing wise is more costly which can be a constraint for smaller organizations.

Incentivized

I used to use IBP which is a very good tool but after many years I found that the benefits of WebCEO's online tools were able to outperform the results that we were getting with other tools. By moving to WebCEO we are able to reduce time spent on individual tasks and use the data compiled to quickly implement solutions on our clients' sites.

• Siteimprove has helped bring our accessibility scores up from middling to near-perfect.
• Siteimprove has helped reduce our broken links, style violations and misspellings.
• Siteimprove's heatmaps have helped us make the case for enforcing best practices on the website among key stakeholders.

Incentivized

• I would say that as a tool. Web CEO has a decent amount of kick to it. I just think that it is lacking that knockout punch that its competitors have
• The social metrics and competitor metrics are great, they just don#t have that zing to them. I think some GUI tweaks would move Web CEO onto the next level. It is a pity, as Web CEO is one step from greatness.

Incentivized