TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Hootsuite

    Score7.9 out of 10
    N/AHootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…

    $149

    per month Starts at 1 user, 5 social accounts

    Sotrender

    Score6 out of 10
    N/ASotrender uses big data to help marketing and sales professionals make better decisions in social media. The vendor says they provide users with multiple solutions to analyze and optimize performance in social media, especially on Facebook, Twitter, Instagram, and YouTube, as well as to check results against the competition and to execute decisions into practice.

    $69

    per month

    Pricing
    HootsuiteSotrender
    Editions & Modules
    Standard
    $99
    per month (billed annually) Starts at 1 user, 10 social accounts
    Advanced
    $249
    per month (billed annually) Starts at 1 user, unlimited social accounts
    Enterprise
    Custom Pricing
    per year
    Freelancer
    $39
    per month 1 profile & 1 user
    Starter
    $69
    per month 5 profiles & 5 users
    Growth
    $129
    per month 10 profiles & unlimited users
    Premium
    $229
    per month 20 profiles & unlimited users
    Ultimate
    $389
    per month 40 profiles & unlimited users
    Offerings
    Pricing Offerings
    HootsuiteSotrender
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptional$15 per month
    Additional DetailsPlans can be paid monthly or annually, with a discount for annual pricing.15% discount for annual pricing.
    More Pricing Information
    Features
    HootsuiteSotrender
    Listening/monitoring
    Comparison of Listening/monitoring features of Hootsuite and Sotrender
    Feature
    Hootsuite
    6.7
    275 Ratings
    Sotrender
    -
    Ratings
    Boolean keyword searches6.0185 Ratings00 Ratings
    Filtering out noise/spam6.0193 Ratings00 Ratings
    Sentiment analysis6.1187 Ratings00 Ratings
    Broad channel coverage8.5255 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Hootsuite and Sotrender
    Feature
    Hootsuite
    7.5
    383 Ratings
    Sotrender
    -
    Ratings
    Content planning and scheduling8.9382 Ratings00 Ratings
    Audience targeting6.5260 Ratings00 Ratings
    Content optimization6.9312 Ratings00 Ratings
    Workflow management7.7322 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Hootsuite and Sotrender
    Feature
    Hootsuite
    7.8
    308 Ratings
    Sotrender
    -
    Ratings
    Automated routing and prioritization7.4220 Ratings00 Ratings
    Customer interaction histories7.6237 Ratings00 Ratings
    Bulk actions8.3265 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Hootsuite and Sotrender
    Feature
    Hootsuite
    7.4
    295 Ratings
    Sotrender
    -
    Ratings
    Lead generation6.3177 Ratings00 Ratings
    Content marketing8.1263 Ratings00 Ratings
    Paid media management7.6175 Ratings00 Ratings
    Campaigns and promotions7.6225 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Hootsuite and Sotrender
    Feature
    Hootsuite
    9.2
    376 Ratings
    Sotrender
    -
    Ratings
    Twitter9.0344 Ratings00 Ratings
    Facebook9.7360 Ratings00 Ratings
    LinkedIn9.5314 Ratings00 Ratings
    Google+8.960 Ratings00 Ratings
    Instagram9.7316 Ratings00 Ratings
    Pinterest9.2161 Ratings00 Ratings
    YouTube8.4149 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Hootsuite and Sotrender
    Feature
    Hootsuite
    8.0
    306 Ratings
    Sotrender
    -
    Ratings
    Campaign success analytics8.4282 Ratings00 Ratings
    Real-time tracking7.5282 Ratings00 Ratings
    Competitor analysis8.0189 Ratings00 Ratings
    Account management
    Comparison of Account management features of Hootsuite and Sotrender
    Feature
    Hootsuite
    7.8
    316 Ratings
    Sotrender
    -
    Ratings
    Role-based user permissions & privileges8.7268 Ratings00 Ratings
    Mobile access6.8294 Ratings00 Ratings
    User Ratings
    HootsuiteSotrender
    Likelihood to Recommend
    8.0
    (444 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    8.6
    (89 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (83 ratings)
    -
    (0 ratings)
    Availability
    9.8
    (21 ratings)
    -
    (0 ratings)
    Performance
    9.8
    (19 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (263 ratings)
    -
    (0 ratings)
    In-Person Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (17 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (39 ratings)
    -
    (0 ratings)
    Configurability
    7.2
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    7.6
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.1
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.9
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.3
    (18 ratings)
    -
    (0 ratings)