Sprinklr Marketing vs. Vyond

Sprinklr Modern Marketing is a great tool to gauge the competitive landscape on certain topics that your company may want to be known for. It is also great at indicating the share of voice % based on the amount of mentions in the social landscape. Linkedin API has many limitations though which is our most important social platform

Incentivized

Vyond is great for creating professional looking animations even if you have no experience in animation or video. Vyond is user friendly and has a relatively simple learning curve. The templates and graphics provided makes it easy to create custom animations and storytelling.

Incentivized

• Allows you to share and suggest pieces of content to other entities within the organization.
• Has great reporting with lots of filters to drill down to the information you need.
• It's easy to schedule posts and see them within the planner so you know you have your week or month covered. It's also easy to move things around if you need to reschedule something to a later date.

Incentivized

• Easy to use features that help you create the story behind your video.
• There are collaboration tools (if you have the right plan) that help you work on a video as a team.
• I like the different styles of video that you can choose from.

Incentivized

• Sprinklr Marketing could be better at publishing, specifically with Instagram publishing and accessibility
• Sprinklr Marketing needs to further develop its Instagram Story reporting for data and insights
• Sprinklr Marketing needs to further develop its Facebook Events reporting for data and insights

Incentivized

• The fact that it's on a cloud server means that sometimes the software can get clunky/slow.
• There may be extra work involved if you have multiple characters talking in one audio file and you want them to sync their mouths with their appropriate lines.
• Characters having multiple actions/expressions means multiple scenes, which can be very cumbersome to manage.

Incentivized

I was recently at a conference where I learned that many of my peers also use Vyond, solidifying my opinion that it is the right tool for out needs. Further more, one of our content vendors also uses it, ensuring that I will continue to use it as I believe this will facilitate our collaborations in the future

Incentivized

This program is great when you have no video experience! There's only a little of a learning curve to the program. In general, the user interface is great and easier than using a program like Adobe premier. It's a great resource to use as a marketer.

Incentivized

Vendor guy made it difficult bc he was only interested in selling

Incentivized

Vyond is just an animated video creation tool. You have to use your video content and track its performance through other means. Because it is an online tool it doesn't hog your resources or slow down any other tools that I use. It is a stand-alone product and it doesn't need to integrate with any of our other tools. It does what it does and that is all we need.

Incentivized

Very responsive team, always ready to jump on a call or provide any other ad-hoc support, both for the central team as well as for the markets. I appreciate the opportunity to organise onboarding calls with the markets when we identify any needs in terms of trainings/upskilling

Incentivized

I haven’t had any issues that required me to contact their support team. However, I believe support in any product starts before you have to call for help. Vyond provides an option for priority queue when you have their professional option. This is great for folks who need things done faster, especially when businesses can’t afford any downtime. Their Live chat feature is also reassuring, because I don’t always want to spend time on the phone or on hold if their call volume is high and I need to solve an issue.

Incentivized

There should be a Hypercare (expedited problem solving) support level on new rollouts for existing customers

Incentivized

We selected the Advertising product because we were using the other products listed. I personally haven't used the Modern Care product but the customer service team loves it. I like using the Research and Engagement tools more as they feel less time-intensive to set up and use.

Incentivized

Vyond is WAY better than VideoScribe (although, to be fair, it's also about six times more expensive)! It's much easier to work with and more versatile in terms of styles and what you can do with it. We used VideoScribe for a few years and then ditched it and went looking for a replacement tool. Another application was being used by another learning developer, but that was nixed by IT as not being secure enough. Vyond has given us both the functionality/assets we need and the security that makes IT happy.

Incentivized

• Measurable and easy to see clicks and actions taken on ads lends to a positive or negative ROI depending on the call to action.
• As far as the cost of the tool, it's good to manage and control many users so I'd say this is a positive ROI.

Incentivized

• Allows the training/support teams a quick way to provide “how-to” videos, similar to having a YouTube channel.
• Our update videos are stored on a channel, which allows us to have a video record of how the project is emerging
• Leadership likes that we can put out a video very quickly

Incentivized