Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data to make cross-platform comparisons and summaries easier for marketers.
$29
per month per user
Tableau Public
Score 9.6 out of 10
N/A
Tableau Public is a free edition of the Desktop product. With this edition, data can only be published to the Tableau public website and does not allow work to be saved or exported locally.
N/A
Pricing
Supermetrics
Tableau Public
Editions & Modules
Essential
$29
per month per user
Core
$159
per month per user
No answers on this topic
Offerings
Pricing Offerings
Supermetrics
Tableau Public
Free Trial
Yes
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
In addition to the basic licensing tiers, Supermetrics offers customized packages according to customer needs.
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More Pricing Information
Community Pulse
Supermetrics
Tableau Public
Considered Both Products
Supermetrics
Verified User
Anonymous
Chose Supermetrics
Supermetrics is better because of its ease of use and it mirrors most of the metrics on ad platforms. For some similar reporting platforms, metrics are often called something slightly different or are not able to pull the same data as presented on the ad platform; Supermetrics …
Supermetrics is more simple to set up and start using. It is also more lightweight - with a simple UI and use-case that prevents distraction or unnecessary features interfering with the core use-case.
Google Analytics has the ability to send reports similar to Supermetrics, but the disadvantage is that it can send only a limited number of rows. The report sent has to be consolidated and then used. Instead, Supermetrics allows to edit the way of reporting easily through the …
I use both of these services, but Supermetrics has more offerings than the base APIs provided by Google Data Studio. Supermetrics also allows for non-Google product APIs that have helped us develop much richer reports and tools. Also, for the paid APIs that can be used in Data …
We transitioned from DashThis to Google Data Studio with Supermetrics for our monthly client reports. We found this new solution to be more flexible and customizable. We liked DashThis, however, too.
Supermetrics is definitely the most sophisticated and adaptable of the tools. It provides the most in-depth metrics reporting, the most accurate reporting, and the most detailed reporting across all of our platforms and campaigns. It is definitely worth the cost, if your …
The determining factor in us deciding to go with Tableau Public over Power BI Free was the ease of Tablueau's ability to easily process larger datasets in comparison to Power BI Free's limitations.
Tableau public is Free and no subscription is required whereas Tableau Desktop is a paid subscription. if there is no private or confidential data it's easy to tableau public and share reports with people. Tableau public has same features and options same as desktop. its easy …
Tableau Public provides a variety of visualization and point-and-click functionality, with little or no scripting, gives Tableau the advantage. Also, being lightweight, Tableau Public finds the ease of use from our PSU bank-clients that use low-end hardware and devices. Tableau …
Tableau Public allows users to upload their work to a designated place online, where others can view and download it. This feature does not available in OriginLab, which is also a useful and popular program to do data analysis.
Tableau Public is most similar to Google Data Studio in terms of being freely available for public use. However, its capabilities and sophisticated visualizations are far and beyond anything offered by Data Studio: Tableau is ideal for creating professional caliber workbooks …
Google charts/Drive is sufficient for simpler data sets, but it does not integrate with other web platforms and the visualization does not look as professional. I'm not aware of any other competitors that offer the same package as Microsoft.
Tableau's core competency is to create a singular analytics platform and while Google and Microsoft provide viable alternatives, they don't quite match up. Tableau delves deeper into categories than Google and thus doesn't supply deep enough information. Microsoft on the other …
Salesforce can be a black box when it comes to CRM and even though Tableau isnt a CRM program our organization started using it for customer relations.
Tableau Public lacks data connectors to Oracle/SQL Server or just about any. No ability to share non-public data nor to package into Tableau Reader. No ability to connect to Tableau Server or Tableau Online to secure your information. However, if you want basic visualization …
We evaluated about 15 products when we selected Tableau 7 years ago, and periodically review products from other vendors (e.g. Microsoft, QlikView, Tibco Spotfire, Birst, Pentaho, etc.). To date, Tableau offers the widest variety of options and functionality at a reasonable …
If you are looking to pull and aggregate data from multiple sources for reporting or analytics, Supermetrics is the best option for connecting those data sources into a single table. Supermetrics is less beneficial if you report on a single data source or do not need to aggregate your data into a single source.
Tableau Public is great, especially if you're new to the platform or considering implementing it within an organization. The Public version has most of the capabilities of the full version, with extensive community documentation to troubleshoot issues you may run into. Additionally, there are many resources to check out Public workbooks from other users and communities: a GREAT learning resource to figure out new, innovative ways to visualize and present data. It is perfect for evaluating public datasets, for doing exploratory data analysis, or contributing to cross-organizational or extracurricular projects that may benefit from more sophisticated data analysis and exploration. Tableau Public, because it stores to the cloud and has limitations on connectivity (ie, cannot connect to SQL servers) is not suited for confidential, financial, PII, etc., data, and care should be taken to avoid including sensitive data in any of the Tableau Public workbooks used by an individual or organization.
Tableau Public can work with data that are differently formatted, such as MS Excel, .txt file, Google Sheets, not sure about MS Access.
GUI interface of Tableau Public is not that hard to start working on; Also, it can generate codes for the operations and so it is relatively easy to visualize and correct mistakes.
Lots of Tableau Public users upload their work to the online community, users can easily find very good figures/graphs that are similar to their problems and so they can use these figures/graphs as templates to modify and make their own ones.
The biggest drawback to the Public version of Tableau is that any data used in the program is 'public' and therefore not secure: workbooks are saved to the cloud, rather than locally
Tableau Public limits data ingestion to 10 million rows per source
Limited connections - can't connect to SQL databases to ingest data (must be through CSV, Access, TDE, or text files)
It's free, right? I'll keep using the free version. So the real question to ask is this? Will I pay $999 for the Personal version or $1,999 for the Professional? Yikes! That is a big stretch. I'm not sure about that. The product comparison chart is at: http://www.tableausoftware.com/public/comparison
Tableau public is a great training tool to understand the basics of Tableau before buying it. A great tool to extend Excel's visualization and to publish data for others. Not useful for anything you need secure. No ability to access databases. Static information only.
Start at the end and work backward. Identify the business case / issue and questions the end users have, then identify the data needed, and where to get it.
Supermetrics is better because of its ease of use and it mirrors most of the metrics on ad platforms. For some similar reporting platforms, metrics are often called something slightly different or are not able to pull the same data as presented on the ad platform; Supermetrics is the closest you'll get to exact data alignment.
Tableau public is Free and no subscription is required whereas Tableau Desktop is a paid subscription. if there is no private or confidential data it's easy to Tableau public and share reports with people. Tableau public has same features and options same as desktop. its easy for students or beginners to signup and start learning/build reports.