SurveyMonkey vs. Typeform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SurveyMonkey
Score 8.2 out of 10
N/A
SurveyMonkey provides free, customizable surveys, and a suite of paid, back-end programs that include data analysis, sample selection, bias elimination, and data representation tools. SurveyMonkey also offers large-scale, enterprise options for companies interested in data analysis, brand management, and consumer focused marketing.
$25
per month (billed annually) per user (starting at 3 users)
Typeform
Score 9.1 out of 10
N/A
Typeform is online form and survey software, focused on high-quality visuals and user experience. Users can create surveys, registration forms, tests & quizzes, contests, tutorials, shopping carts, and contact forms, without needing to write code. Typeform offers freemium plan pricing. Their basic plan is free for one user; their Pro plan in $35/month for one user (includes logic jump, respondent notifications, calculator, custom thank you screen, hidden fields, payment fields, and 2GB file…
$30
*Per Month
Pricing
SurveyMonkeyTypeform
Editions & Modules
Team Advantage
$25
per month (billed annually) per user (starting at 3 users)
Team Premier
$75
per month (billed annually) per user (starting at 3 users)
Standard Monthly
$99
per month
Individual Plan - Advantage Annual
$468
per year
Individual Plan - Premier Annual
$1,428
per year
Essentials
$30
*Per Month
Professional
$35
*Per Month
Premium
$59
*Per Month
Offerings
Pricing Offerings
SurveyMonkeyTypeform
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details*For annual contract.
More Pricing Information
Community Pulse
SurveyMonkeyTypeform
Considered Both Products
SurveyMonkey
Chose SurveyMonkey
SurveyMonkey has the most options in terms of available question formats, analysis and participant tracking, and customizability. Google Forms is a more basic interface with fewer options for tracking and analysis, and Typeform is better in terms of design and branding options …
Chose SurveyMonkey
Honestly, SurveyMonkey was on our radar before most of these other options, and as it has met basically all our needs, we've felt no need to switch. For the record, Typeform's interfaces for their surveys are much more beautiful and enjoyable to use.
Chose SurveyMonkey
I feel that SurveyMonkey and Typeform are both great platforms; however, Typeform is not for in depth type surveys. SurveyMonkey has an abundance of features that are not offered via Typeform. Both are used on a regular basis by my department.
Chose SurveyMonkey
SurveyMonkey stands with the best in terms of its ease of use, features, and strength in getting the job done.
Typeform
Chose Typeform
We tried both free & paid products. No doubt Google form does solve a lot of our basic use case but we were looking for lot more customisation as we wanted to open these survey within our app only. We started exploring different options including SurveyMonkey but we stuck to …
Chose Typeform
SurveyMonkey is very complicated to use. Its interface is not so intuitive and makes it hard to find what you need to customize a form. The end result is not so pretty and perhaps feels more clunky as opposed to Typeform's sleek presentation of questions. However, they have …
Chose Typeform
I found Typeform's user interface and design language to be more attractive and intuitive than SurveyMonkey. Typeform also beat them on pricing, so it was a no-brainer.
Chose Typeform
When I used SurveyMonkey, the user experience was not at the same level as Typeform. It was cumbersome, and the user-interface was not as crisp or as modern. Airtable works like a spreadsheet, but gives you the power of a database. It also has an option to create forms, …
Chose Typeform
Typeform was just much more modern-looking and flowed better than SurveyMonkey. As a SaaS we wanted a survey platform that matched our brand as much as possible and Typeform catered to that much better than Survicate and SurveyMonkey did. Through Typeform we had the …
Chose Typeform
While SurveyMonkey certainly has years on its side and Google Forms has deep integration capabilities within the suite of solutions, you really can't beat the design or intuitiveness of Typeform. There are still some things we'd like to change about how the software works, but …
Chose Typeform
We picked Typeform over Google Forms because it just has a lot more features that we use. Google Forms is great when you need a free, basic survey tool, but it lacks the sophistication that Typeform brings to the table. SurveyMonkey has a lot of the features that TypeForm has, …
Chose Typeform
Typeform is much more user friendly that SurveyMonkey. I find it is much easier to use programs that are user friendly. While SM offers a great deal more features, sometimes offering too many bells and whistles and causing someone to shy away from the program, especially if …
Chose Typeform
We like the aesthetics of Typeform, but one thing we love about SurveyMonkey is that it automatically captures the user information (ie email and name) when sent in an email, while Typeform does not.

Visually, Typeform works for most of our needs and offers an experience that …
Chose Typeform
The only option I knew about was SurveyMonkey, and it didn't have the ability (in the free version) to do some of what I needed it to do. Typeform gives us multiple options on each form, as well as the ability to create multiple forms. I can even duplicate a form and use it as …
Chose Typeform
Logic jumps are huge. Typeform is outrageously powerful while it still feels approachable and easy to use. Google Forms is obviously very easy to use, but limited in branding, design, and flexibility. Typeform just blows all other products out of the water. I've used SurveyMonke…
Chose Typeform
SurveyMonkey is difficult to get a hold of and does not do a good job supporting you in the building process. Typeform is a very agile company, that has maintained it's start-up feel through its growth. When I first signed up we would regularly share information to mutually …
Chose Typeform
I actually use all of these services for different purposes.
SurveyMonkey we use for larger panel send surveys (love their Audience capabilities)
Typeform is for medium-length surveys, generally sending via email
Chose Typeform
The logic mapping in Typeform was the deciding factor for us.
Chose Typeform
Typeform is the best of all the other forms and survey tools we have tried and used. It is superior in both the administration and user experience from all the others. However, we often have to use third-party tools to integrate Typeform with other tools (e.g., connecting …
Chose Typeform
Typeform is an exclusive product for this function--mobile first with a modern layout and good interactions. It has some customizations and integrations. Every change made to the template can be observed in real time. It is the best to visualize collected information.
Chose Typeform
I find the layout and design of Typeform more suited for our academic surveys. There is a crisp, professionalism about the layout and design. I prefer the design features and presentation of the Typeform emails.
Chose Typeform
Again, Typeform is your solution for better branded and designed surveys—and better user experience for the people taking the survey.
Chose Typeform
When looking for a feature rich & flexible / customizable solution, Typeform beats out everyone. However, for specific use cases (like NPS), AskNicely is a clear winner in terms of features, but is much too expensive. Typeform is also fun to use, especially compared to Wufoo
Chose Typeform
Typeform, from a form perspective, exceeds all of its competitors. It is cheap, easy to use and has some phenomenal reporting.

We continue to use Typeform because it has phenomenal value, it's easy to use, has an immersive experience for the user and has some of the best …
Chose Typeform
Out of the box, I think Typeform creates far more beautiful forms, and really sets itself apart from the other survey solutions with its UX. Almost all other form providers by default show form fields that look like normal form fields, grouped together in fieldsets, sometimes …
Features
SurveyMonkeyTypeform
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
SurveyMonkey
8.6
Ratings
8% above category average
Typeform
7.7
Ratings
3% below category average
Survey templates9.10 Ratings5.50 Ratings
Themes6.70 Ratings8.50 Ratings
Custom logo/branding10.00 Ratings9.20 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
SurveyMonkey
8.6
Ratings
1% above category average
Typeform
9.3
Ratings
9% above category average
Changes to live survey7.40 Ratings10.00 Ratings
Question design help9.10 Ratings8.00 Ratings
Multiple question types9.10 Ratings10.00 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
SurveyMonkey
8.4
Ratings
2% above category average
Typeform
9.3
Ratings
12% above category average
Survey logic flexibility8.40 Ratings9.30 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
SurveyMonkey
10.0
Ratings
20% above category average
Typeform
8.4
Ratings
3% above category average
Response tracking10.00 Ratings9.80 Ratings
Data export10.00 Ratings9.80 Ratings
Standard reports10.00 Ratings9.50 Ratings
Custom reports10.00 Ratings5.50 Ratings
Analytics9.90 Ratings7.50 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
SurveyMonkey
10.0
Ratings
14% above category average
Typeform
9.6
Ratings
10% above category average
Access controls10.00 Ratings10.00 Ratings
Compliance10.00 Ratings9.20 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
SurveyMonkey
9.9
Ratings
19% above category average
Typeform
8.3
Ratings
1% above category average
Vendor-offered crowdsourcing9.90 Ratings8.70 Ratings
Respondent restrictions10.00 Ratings8.00 Ratings
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Medium-sized Companies
Qualaroo
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Qualaroo
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Score 6.1 out of 10
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User Ratings
SurveyMonkeyTypeform
Likelihood to Recommend
10.0
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
10.0
(0 ratings)
Usability
9.9
(0 ratings)
8.5
(0 ratings)
Availability
10.0
(0 ratings)
-
(0 ratings)
Performance
6.0
(0 ratings)
-
(0 ratings)
Support Rating
9.4
(0 ratings)
5.7
(0 ratings)
Implementation Rating
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
SurveyMonkeyTypeform
Likelihood to Recommend
SurveyMonkey really excels in the survey design aspect of the surveying process. They have so many different question types that you can use to create your questions. The analytics and reporting are basic but ok for those wanting simple insights into their survey answers. Their free plan should suffice for any business that needs the fundamentals of surveying - i.e. survey builder, sharing, and viewing answers.
Read full review
Typeform is definitely a leader in the online survey space and that's for a reason. Between logic mapping and the ease of use for the end user, it's a solid app. The unfortunate thing, however, is the price tag--particularly considering the protection you receive from bots. Typeform only allows a certain number of responses at certain package levels, ie: the lowest level, you get a very limited number of responses but in order to receive more responses before your survey is locked, you must upgrade. This is what ultimately lead us to cancel with them. When you post a survey on Typeform, that survey is automatically posted publicly on their website--making it widely available to bots. Typeform offers no easy form of protection like a standardized captcha that you can add to the survey in order to filter bots out. Instead, there are several "work arounds" that they advise users to do that have very limited degrees of success. A quick online search shows that Typeform knows this is clearly an issue, yet they have yet to build in a bot-prevention feature. Since their plan prices vary by number of responses, it seems that they have no incentive to limit the amount of bots filling out surveys I believe. Ultimately, we canceled because, although the app is powerful, it just seemed like their business practices were unethical in my opinion.
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Pros
  • SurveyMonkey's survey programming features are extremely intuitive. Someone who has never used it before can, with little direction or training, easily set up a simple - or comprehensive - survey in a matter of minutes.
  • Real-time reporting and analytics tools are extremely helpful to keep everyone involved informed on an ongoing basis.
  • Virtually any kind of question or answer format can be programmed into your SurveyMonkey survey.
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  • Working in Typeform is automatic and intuitive. It's easy to find the surveys we're looking for and to manage or edit them (duplicating, creating, removing surveys, as well as putting them in folders). I didn't have to "learn" how to use it; when creating a new survey, the app just flows in a way that you know what the next step is and how to get there. The appearance of the app is clean and beautiful, without losing the details you need to customize.
  • Like I said above, while Typeform is simple and automatic, it doesn't skimp out on all the customization and tweaks you need to create a fitting survey for your exact use case. They have a wide selection of custom questions you can ask in your survey (from a simple 'Yes/No' to an 'Opinion Scale' to even payment collection) and many different settings for those questions (make it required, add a description/image/video, etc.).
  • You can also customize the look and feel of each individual Typeform, and save each appearance as a template setting to use again! This has really helped us make Typeform our own by adding our own branding to it.
  • Typeform makes it so easy for users to respond to surveys. They have a clean, beautiful experience that flows and no one has issues submitting responses. Typeform has an Intercom integration, which is perfect as we use Intercom with our customers, so it's easy to just issue a Typeform survey with our in-app chat to get quick and numerous responses.
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Cons
  • I think it's becoming pushed to the back-burner as more survey sites come out - it needs to come up with something to keep it more relevant as other survey sites are being more widely used.
  • Give more options to customize the look of your survey.
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  • Greater form customization, though I understand that by giving users more control, that might impede overall intuitiveness from a respondent's standpoint.
  • Better reporting and data export.
  • Logic jump is great, but the way it's designed could be clearer—I wish there was a way to see an indent of the questions that would only be asked under certain conditions within the preview itself, not just the form map.
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Likelihood to Renew
Compared to other competitors in the market (including a few I've used internally), if you're looking for a survey application, this one does the job and it's quite inexpensive too. Considering the fact that it comes with a handy mobile application too (on iOS and Android), you also get flexibility thrown in the deal too.
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We have had such success with Typeform, and it has been able to exceed our expectations for the range of products it offers
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Usability
SurveyMonkey should suffice for most simple use cases to collect responses or feedback from clients. The templates that they offer are helpful as well as the guidance on question formulation. If you just need a stand alone software to distribute and collect surveys, then SurveyMonkey will meet your needs.
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Typeform takes a little bit of getting used to. Compared to Google Forms there are a lot more parts to the software and customizing the form isn't as intuitive. I have also found that embedding it into one smaller section of a webpage seamlessly can be a little tricky. But everything can be figured out eventually and the analytics are very good.
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Performance
still to many limitations for more complex surveys --skips, filtered questions, etc.
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No answers on this topic
Support Rating
I haven’t used the support function yet, but I have had colleagues that have and the issues they’ve faced have been resolved super quickly. They also have said the support people they have come in contact with have been extremely friendly. Those two things are what made me choose my rating
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I haven't used the support portion of Typeform, as everything was quite easy to use. I have never encountered a situation where I did not know what to do or how to fix something myself. Typeform is very easy to adopt within any organization, no matter if you understand tech or not.
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Implementation Rating
Implementation not required.
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No answers on this topic
Alternatives Considered
Outside of creating our own surveys, no other tools have been used outside of SurveyMonkey. I have heard of a few others but would not be able to provide an honest opinion due to my lack of experience working with them.
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Google Forms is really useful for creating basic forms when you don't want to pay to create them. I have found Typeform to be much easier to use than Google Forms, and more user-friendly, even in the basic plan. That was enough to get me to switch to Typeform before we even looked at upgrading to the pro plan. Now, we have features that I don't think are available on Google Forms.
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Return on Investment
  • SurveyMonkey has a positive impact on our organization by allowing us to gain insight to our team through the 360 evaluations.
  • We have had positive ROI from our client polling questions which have directed new products or services that we offer.
  • The analytics were an awesome way to filter and export responses so that our management team could evaluate the information.
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  • Typeform has played a major role in allowing us to fully automate our training intake process for more organized training request management that leads into our project management workflow.
  • Typeform has allowed us to rapidly develop solutions using online forms for feedback, product quizzes, and registrations.
  • Typeform's low cost means that it pays for itself after a single project each year. No question about renewing each year.
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ScreenShots