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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Looker

    Score8.8 out of 10
    N/ALooker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.N/A

    Tableau Cloud

    Score7.9 out of 10
    N/ATableau Cloud (formerly Tableau Online) is a self-service analytics platform that is fully hosted in the cloud. Tableau Cloud enables users to publish dashboards and invite colleagues to explore hidden opportunities with interactive visualizations and accurate data, from any browser or mobile device.

    $15

    per month per user

    Pricing
    LookerTableau Cloud
    Editions & Modules
    No answers on this topic
    Tableau Viewer
    $15
    per month billed annually per user
    Enterprise Viewer
    $35
    per month billed annually per user
    Tableau Explorer
    $42
    per month billed annually per user
    Enterprise Explorer
    $70
    per month billed annually per user
    Tableau Creator
    $75
    per month billed annually per user
    Enterprise Creator
    $115
    per month billed annually per user
    Tableau+
    Contact Sales
    Offerings
    Pricing Offerings
    LookerTableau Cloud
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional DetailsMust contact sales team for pricing.—
    More Pricing Information
    Community Pulse
    LookerTableau Cloud
    Considered Both Products
    Google
    Chose Looker
    The learning curve for Tableau Cloud was too steep for our team. After watching a couple of YouTube videos, anyone can begin connecting data sources and creating reports with Looker. Looker is also free with Google Workspace, making the decision between Looker and Tableau a …
    Incentivized
    Chose Looker
    Looker Studio is not as robust as Tableau or Microsoft BI. So it does not provide quite as much insight or depth and it has more limitations overall then the other major reporting products. However, it is also free and connects perfectly with other Google products. Plus, all of …
    Incentivized
    Chose Looker
    I don't remember much about Tableau, but it was chaotic and poorly set up for our company.
    Incentivized
    Chose Looker
    Looker is a great fit for our company because we have collaborative analytics workflows and complicated data ecosystems and because of its strengths in data modeling, integration, and collaboration.
    Brand name and peer recommendations also helps us to select Looker against …
    Incentivized
    Chose Looker
    I choose Looker when I need quick charts. It is easier to start and configure, browser-based, and easy to connect with Google Sheets. This gives it a good competitive advantage when comparing pricing—other similar tools have expensive licenses. In a corporate Google …
    Incentivized
    Chose Looker
    We use both Looker and Tableau. It depends on the specific team. However, there is a clear correlation that we use Tableau more often when there are more data sources, including financial data.
    Incentivized
    Chose Looker
    Looker is considerably easier to learn than any of the other tools listed above. For example, Tableau does offer a robust selection of visualizations, however setting them up and plotting the data correctly is considerably harder than in Looker. Another major advantage of …
    Incentivized
    Chose Looker
    Looker was easier to use, better integration with non-standard datastores, such as Prestodb, and Snowflake, and BigTable. Ease of manageability. Creation of reports faster and easier compared to QlikView. Tableau has better heat maps, however, Looker has better drill down in …
    Incentivized
    Chose Looker
    Looker is cheaper, by far. Easier to manage. In the end, Looker was a better choice for us, even with its maintenance warts and the headaches with the APIs. Tableau licensing is difficult to manage, at the very least, whereas Looker is not. User management is much easier to …
    Incentivized
    Chose Looker
    Looker is a lot easier to connect with our data pipelines and for users to create their own scalable Explores. Before, analysts would have to create separate Tableau dashboards for each ask, but now with Lookers Explores, some teams are able to self serve and create their own …
    Incentivized
    Chose Looker
    Looker empowers users to create their own views/dashboards from its web application. The last time I used Tableau (in 2015), only certain license holders could create content from the desktop application. Everyone else was a view only user. On that theme, we found Looker to be …
    Incentivized
    Chose Looker
    Looker stacks up very well against the other tools we have evaluated and used. All the tools have their own pros and cons. Looker had a better edge in terms of visualizations when we chose to use it. After several updates, other tools began to have newer features. Looker still …
    Incentivized
    Chose Looker
    Tableau is also a great BI tool, but it felt a lot less flexible to me in terms of customization of data. As a visual platform, Tabluea is incredible; it can produce unbelievably rich visualizations and dashboards. It's also easier to get set up on Tableau too, but ultimately …
    Incentivized
    Chose Looker
    If you company is using Google suite products, Looker is a no-brainer. Tableau is probably the most flexibly but as a result it has the least governance capabilities. Power BI is kind of old-school in terms of how it feels to use it. I think in general, Looker brings a lot of …
    Incentivized
    Chose Looker
    Tableau provides additional visual functionality and is great for more in-depth visuals or further data exploration, but it is costly and an extremely robust solution for simple data reporting. Looker can't be beat when it comes to integrating with other G-Suite tools. All in …
    Incentivized
    Tableau
    Chose Tableau Cloud
    It seems more robust then the other platforms. There is a lot you can do from merging many different data sets together by joining them at like points, to creating visualizations of the data, or by showcasing some important data to any number of people within your organization. …
    Incentivized
    Chose Tableau Cloud
    Looker ended up as the winning product due to its easy to use and flexibility. It's easy for nontechnical stakeholders to learn how to create their Explores. But Tableau gives us more flexibility in creating highly customized visualizations so analysts still rely on it.
    Incentivized
    Chose Tableau Cloud
    I like Looker's interface a little more and it updates quicker.
    Incentivized
    Chose Tableau Cloud
    I would say that Tableau Online has the most sophisticated capabilities, but not the most straightforward UI or path to learn and operate within it quickly. It felt more technical than the other products I used and did not look as good, but I also found that it could answer a …
    Incentivized
    Chose Tableau Cloud
    Tableau has a wider adoption than the competition. Tableau Online can support interfaces built on Tableau.
    Incentivized
    Chose Tableau Cloud
    Tableau Online is much faster to get data sets integrated and being used, accordingly. From almost day one, we were able to integrate our data warehouse and pull data directly into Tableau Online. This made us aware of some of the data details that we had been missing and were …
    Incentivized
    Chose Tableau Cloud
    Tableau does a great job compared to all of these mentioned tools. Other tools also have a great shape-up of dashboards but obviously all have their advantages and disadvantages. The reason Tableau has an edge over all the other tools is because of its excellent visual design …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    LookerTableau Cloud
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Looker and Tableau Cloud
    Feature
    Looker
    8.8
    117 Ratings
    Tableau Cloud
    7.0
    69 Ratings
    Pixel Perfect reports9.096 Ratings7.051 Ratings
    Customizable dashboards9.0115 Ratings8.069 Ratings
    Report Formatting Templates8.499 Ratings6.058 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Looker and Tableau Cloud
    Feature
    Looker
    8.6
    116 Ratings
    Tableau Cloud
    6.9
    69 Ratings
    Drill-down analysis8.2112 Ratings8.069 Ratings
    Formatting capabilities7.9114 Ratings6.066 Ratings
    Integration with R or other statistical packages8.947 Ratings6.043 Ratings
    Report sharing and collaboration9.2116 Ratings7.567 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Looker and Tableau Cloud
    Feature
    Looker
    8.9
    112 Ratings
    Tableau Cloud
    7.1
    67 Ratings
    Publish to Web8.494 Ratings7.063 Ratings
    Publish to PDF9.1100 Ratings7.562 Ratings
    Report Versioning8.775 Ratings7.050 Ratings
    Report Delivery Scheduling9.297 Ratings8.055 Ratings
    Delivery to Remote Servers00 Ratings6.034 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Looker and Tableau Cloud
    Feature
    Looker
    7.0
    113 Ratings
    Tableau Cloud
    6.8
    65 Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)8.2109 Ratings7.562 Ratings
    Location Analytics / Geographic Visualization8.297 Ratings6.561 Ratings
    Predictive Analytics4.66 Ratings6.553 Ratings
    Pattern Recognition and Data Mining00 Ratings6.52 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Looker and Tableau Cloud
    Feature
    Looker
    8.4
    112 Ratings
    Tableau Cloud
    7.0
    64 Ratings
    Multi-User Support (named login)8.7106 Ratings7.058 Ratings
    Role-Based Security Model8.393 Ratings7.051 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)8.2106 Ratings7.054 Ratings
    Report-Level Access Control8.345 Ratings6.52 Ratings
    Single Sign-On (SSO)00 Ratings7.549 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Looker and Tableau Cloud
    Feature
    Looker
    6.3
    84 Ratings
    Tableau Cloud
    6.4
    54 Ratings
    Responsive Design for Web Access7.781 Ratings5.552 Ratings
    Mobile Application5.01 Ratings6.039 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile7.675 Ratings7.046 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Looker and Tableau Cloud
    Feature
    Looker
    -
    Ratings
    Tableau Cloud
    6.4
    36 Ratings
    REST API00 Ratings6.031 Ratings
    Javascript API00 Ratings6.529 Ratings
    iFrames00 Ratings6.529 Ratings
    Java API00 Ratings6.026 Ratings
    Themeable User Interface (UI)00 Ratings6.530 Ratings
    Customizable Platform (Open Source)00 Ratings7.029 Ratings
    User Ratings
    LookerTableau Cloud
    Likelihood to Recommend
    8.7
    (117 ratings)
    8.0
    (70 ratings)
    Likelihood to Renew
    9.5
    (7 ratings)
    -
    (0 ratings)
    Usability
    8.8
    (12 ratings)
    8.0
    (23 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    6.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.8
    (14 ratings)
    8.7
    (20 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    10.0
    (1 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    8.5
    (51 ratings)
    8.0
    (49 ratings)
    Data Sources
    7.3
    (51 ratings)
    8.3
    (49 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Professional Services
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)