Taboola

Taboola

29 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Taboola	Score8 out of 10	N/A	Taboola is a native advertising platform from the company of the same name in New York for publishing "recommended" content in a variety of popularly visited news sites and spaces. Taboola is partnered with many publishers (the Atlantic, Tribune, MailOnline, Business Insider, etc.).	$10 Starting Price Per Day

Pricing

Taboola

Campaigns: $10.00
Starting Price Per Day

Pricing Offerings
Taboola
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No

No setup fee

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Community Pulse
Key User Insights
	Taboola
Considered Both Products	Taboola Verified User Chose Taboola I was not involved in the decision to select Taboola but overall it stands out from their competitor based on Price, Communication, Market Values, Customer Base, Technology and IT, Optimization, Monetization they have in current market. Their feed is widely used across Media … Incentivized Helpful? Verified User Chose Taboola Taboola ranks pretty low for us, right next to Criteo and Revcontent, but above Traffic Junky. It's still nowhere as good as the social media platforms or Google. We selected Taboola because we had previously run ads years ago and wanted to see if we could make it profitable … Incentivized Helpful? Garegin Baghdasaryan Senior Digital Media Manager in Marketing at Apollo Interactive (Marketing & Advertising, 11-50 employees) Chose Taboola We saw lower CPCs on Taboola when running a cost per click campaign. We also had a better conversion rate. Incentivized Helpful? Verified User Chose Taboola Taboola is the middle ground between the two. Policy ensures that only quality content and creatives are distributed, but they aren't extremely strict about what kind of content can be shown. Brax isn't in the list, but it is a great supplementary tool for Taboola. However, … Incentivized Helpful? Devina Heriyanto Community Officer in Social Media at The Jakarta Post Digital (Media Production, 51-200 employees) Chose Taboola I tried Outbrain for a month just to compare the two platforms. The result is: Outbrain has similar CPC to Taboola, but the audience is low-quality. They don't spend much time on the website and only read the promoted content without continuing to other pages. In the long run, O… Incentivized Helpful? Kelly Saux Director Direct Response Marketing in Marketing at Pimsleur Language Programs / Simon & Schuster Audio (Publishing, 501-1000 employees) Chose Taboola Very large publisher network. Incentivized Helpful? Verified User Chose Taboola Outbrain doesn't charge a fee for automatic credit card billing. Often Outbrain CPC for the same content is cheaper but not always. The Outbrain UX is not as good as Taboola but recent changes had made them better than they used to be. In Outbrain you can not change images or … Incentivized Helpful? Verified User Chose Taboola Taboola and Outbrain are very similar and fairly easy to use to promote content. Incentivized Helpful?
	Would buy again
	No answers on this topic
	Delivers good value for the price
	No answers on this topic
	Happy with the feature set
	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic
	Implementation went as expected
No answers on this topic

User Ratings
	Taboola
Likelihood to Recommend	8.0 (9 ratings)
Usability	5.0 (2 ratings)
Support Rating	2.9 (5 ratings)