TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Tracx

    Score7 out of 10
    Enterprise companies (1,001+ employees)
    Tracx is a social media analytics platform that is designed to help enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. According to the vendor, the solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually…N/A
    Pricing
    Tracx
    Editions & Modules
    No answers on this topic
    Offerings
    Pricing Offerings
    Tracx
    Free Trial
    No
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    Yes
    Entry-level Setup FeeNo setup fee
    Additional Details—
    More Pricing Information
    Community Pulse
    Tracx
    Considered Both Products
    Tracx
    Chose Tracx
    Tracx is the only product of this nature that I have been exposed to.
    Incentivized
    Chose Tracx
    I like the attention that we have from our team at Tracx. I like that unlike other tools we have tried Tracx allows us to publishing, listen, receive automated reports and track our competition in real time.
    Incentivized
    Chose Tracx
    Because our client has over 300+ schools that we develop content for, Tracx is an awesome toolset and it allows us to add in each school's Facebook URL to monitor conversations at the local level. The ability to observe conversation at the local level is a great feature. …
    Incentivized
    Chose Tracx
    Tracx is just the new generation of listening platforms. It's updated all the time with new improvements that make it even easier to use. Sysomos is good for some simple queries but it's just not enough for more complex needs. Radian6 is stuck in the past, it was a leader …
    Incentivized
    Chose Tracx
    Tracx has excellent precision and responsiveness for campaign monitoring. It's not suited for historical research though, so tools like Crimson and others like that, will still be necessary for a full-service social analytics agency.
    Incentivized
    Chose Tracx
    Tracx covers multiple platforms, including Facebook, which Keyhole removed from its offerings. While we loved NUVI and its interface (very easy to use and sleek), it could not track specific mentions of certain influencers. This was the major deciding factor. Additionally, they …
    Incentivized
    Chose Tracx
    We loved Tracx and loved the customer service! We will join Tracx once they add the features we need.
    Incentivized
    Chose Tracx
    NUVI did not deliver on what they said they could do. Tracx came to our rescue.
    Incentivized
    Chose Tracx
    Tracx is better as a listening tool, where as the ones I mentioned above served our team in a community management function.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    User Ratings
    Tracx
    Likelihood to Recommend
    9.0
    (9 ratings)
    Likelihood to Renew
    8.3
    (4 ratings)