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SAP Emarsys vs. Zoho Marketing Automation

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SAP Emarsys

    Score4.8 out of 10
    N/AEmarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A

    Zoho Marketing Automation

    Score9.2 out of 10
    N/AZoho Marketing Automation is a marketing automation software that helps businesses manage their marketing activities across multiple channels. It is designed to help users generate more leads, convert them into customers, and also retain them for a longer duration. Businesses can use the tool to influence, educate, and engage the potential customers, and pass on the best ones to the sales team. Users can get an understanding of all activities of their leads and create a superior personalized…

    $19

    per month 1000 contacts

    Pricing
    SAP EmarsysZoho Marketing Automation
    Editions & Modules
    No answers on this topic
    Standard
    $19
    per month 1000 contacts
    Premium
    $29
    per month 1000 contacts
    Enterprise
    $59
    per month 1000 contacts
    Offerings
    Pricing Offerings
    SAP EmarsysZoho Marketing Automation
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeRequiredOptional
    Additional Details——
    More Pricing Information
    Features
    SAP EmarsysZoho Marketing Automation
    Email & Online Marketing
    Comparison of Email & Online Marketing features of SAP Emarsys and Zoho Marketing Automation
    Feature
    SAP Emarsys
    6.5
    8 Ratings
    Zoho Marketing Automation
    8.0
    3 Ratings
    WYSIWYG email editor7.36 Ratings7.93 Ratings
    Dynamic content8.06 Ratings7.93 Ratings
    Ability to test dynamic content4.07 Ratings7.93 Ratings
    Landing pages8.03 Ratings6.73 Ratings
    A/B testing7.07 Ratings8.22 Ratings
    Mobile optimization6.07 Ratings8.53 Ratings
    Email deliverability reporting6.38 Ratings8.53 Ratings
    List management4.38 Ratings8.23 Ratings
    Triggered drip sequences7.75 Ratings8.23 Ratings
    Lead Management
    Comparison of Lead Management features of SAP Emarsys and Zoho Marketing Automation
    Feature
    SAP Emarsys
    6.5
    5 Ratings
    Zoho Marketing Automation
    8.0
    3 Ratings
    Lead nurturing automation6.05 Ratings7.93 Ratings
    Lead scoring and grading7.04 Ratings7.63 Ratings
    Data quality management00 Ratings8.53 Ratings
    Automated sales alerts and tasks00 Ratings8.23 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of SAP Emarsys and Zoho Marketing Automation
    Feature
    SAP Emarsys
    6.9
    8 Ratings
    Zoho Marketing Automation
    7.8
    3 Ratings
    Dashboards7.78 Ratings7.93 Ratings
    Standard reports7.08 Ratings7.33 Ratings
    Custom reports6.07 Ratings8.23 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of SAP Emarsys and Zoho Marketing Automation
    Feature
    SAP Emarsys
    7.0
    7 Ratings
    Zoho Marketing Automation
    8.0
    3 Ratings
    API7.07 Ratings7.93 Ratings
    Role-based workflow & approvals6.04 Ratings7.93 Ratings
    Customizability6.07 Ratings8.23 Ratings
    Integration with Salesforce.com7.04 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.02 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of SAP Emarsys and Zoho Marketing Automation
    Feature
    SAP Emarsys
    -
    Ratings
    Zoho Marketing Automation
    7.3
    3 Ratings
    Calendaring00 Ratings7.03 Ratings
    Event/webinar marketing00 Ratings7.63 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of SAP Emarsys and Zoho Marketing Automation
    Feature
    SAP Emarsys
    -
    Ratings
    Zoho Marketing Automation
    7.7
    3 Ratings
    Social sharing and campaigns00 Ratings7.93 Ratings
    Social profile integration00 Ratings7.63 Ratings
    User Ratings
    SAP EmarsysZoho Marketing Automation
    Likelihood to Recommend
    7.7
    (10 ratings)
    8.2
    (3 ratings)
    Likelihood to Renew
    9.9
    (2 ratings)
    -
    (0 ratings)
    Usability
    -
    (0 ratings)
    8.5
    (3 ratings)
    Support Rating
    -
    (0 ratings)
    8.2
    (3 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.2
    (3 ratings)
    Ease of integration
    5.0
    (1 ratings)
    -
    (0 ratings)
    Professional Services
    -
    (0 ratings)
    9.1
    (1 ratings)