ActiveCampaign Review Insights

Score8 out of 10

917 Reviews and Ratings

Back to Reviews

Insights from ActiveCampaign Reviewers

Based on 11 verified reviews published in the last 18 months

What positive or negative impact (i.e. Return on Investment or ROI) has ActiveCampaign had on your overall business objectives?

11 answered

This report analyzes 11 recent reviews to assess ActiveCampaign's impact on business objectives. A recurring theme is the platform's positive influence on engagement and sales, cited by 5 of the 11 reviewers. These reviewers specifically noted improvements in email open rates, customer retention, and overall sales conversion rates. Two reviewers also highlighted improved email segmentation capabilities, which they believe contributed to better email deliverability and more effective targeting. However, given the small sample size, these findings should be interpreted as directional rather than definitive.

Increased engagement and sales

5 mentions

Approximately 45% of reviewers (5 of 11) indicated that ActiveCampaign led to increased engagement and sales. Reviewers…

Approximately 45% of reviewers (5 of 11) indicated that ActiveCampaign led to increased engagement and sales. Reviewers attribute this to improved email deliverability and the ability to create more effective email campaigns, ultimately leading to higher conversion rates and revenue generation.

Improved email segmentation

2 mentions

Two of the 11 reviewers specifically praised ActiveCampaign's email segmentation features. They reported that the platf…

Two of the 11 reviewers specifically praised ActiveCampaign's email segmentation features. They reported that the platform enabled them to segment their email lists more effectively, leading to improved deliverability and better targeting of their audience.

Besides ActiveCampaign, what other software do you regularly use? How likely would you be to recommend it to a friend or colleague?

11 answered

This analysis synthesizes 11 recent reviews to identify software regularly used alongside ActiveCampaign and how likely users are to recommend those tools. Two reviewers mentioned using both Google Workspace and Microsoft 365. Due to the small sample size, these findings should be considered indicative rather than definitive.

Google Workspace

2 mentions

Two reviewers mentioned using Google Workspace alongside ActiveCampaign. Given the small sample size, it is difficult t…

Two reviewers mentioned using Google Workspace alongside ActiveCampaign. Given the small sample size, it is difficult to assess the specific reasons for its use or likelihood of recommendation based on this data alone.

Microsoft 365

2 mentions

Microsoft 365 was mentioned by two reviewers in conjunction with ActiveCampaign. As with Google Workspace, the limited…

Microsoft 365 was mentioned by two reviewers in conjunction with ActiveCampaign. As with Google Workspace, the limited number of mentions prevents a detailed analysis of user sentiment or reasons for integration.