TrustRadius Insights for BuzzStream are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
Ease of Use and Versatility: Users have consistently praised BuzzStream for its versatility and ease of use when it comes to email templates. Many reviewers appreciate the convenience of being able to copy and paste old emails or create new ones from scratch, saving them time and effort. The ability to add images to templates and save them for future use has also been highly valued by users, allowing them to quickly build out a solid email chain in just a few minutes.
Seamless Chrome Extension Integration: The Chrome extension provided by BuzzStream has received high praise from users for its seamless integration with the browser. Reviewers find it perfect and addictive, as it allows them to easily save websites, search for contacts, and send emails with just a button press. This integration streamlines their workflow and saves valuable time, making it one of the standout features of BuzzStream.
Effective Link Monitoring: The link monitoring feature in BuzzStream is considered incredibly useful by users. It simplifies the process of logging earned links on websites to their own website, while also periodically scanning the websites to check if the links are still active. This feature saves users hours of work and provides easy reporting on their link building efforts, making it an essential tool for managing successful SEO campaigns.
We use BuzzStream very frequently, as it is our main tool for SEO outreach campaigns and link-building. It is used mainly by our Marketing department, and certain individuals in other departments. It is our solution to the time-consuming process of outreach, content featuring, syndication opportunities, and so forth. It addresses the problem of outreach bandwidth.
Pros
The email sequencing is awesome.
The email templates work very well.
Excellent contact organization and grouping.
Cons
The contact finder tool does not work well.
It is almost impossible to find verified email addresses using their email finder.
It is somewhat clunky at times and hard to load certain pages.
Likelihood to Recommend
BuzzStream is especially well-suited for the beginning to the intermediate user seeking to collect contact info, build email campaigns, and track those campaigns. This tool is fairly user-friendly and quite powerful for the price range. However, the tool is somewhat limited by its lack of functionality, particularly with the contact finder tool, which is mediocre, at best.
Buzzstream is used exclusively by marketing and, in particular, it is used 100% by me! A few years ago, I ran into BuzzStream in an article and realized it was the missing piece I had been looking for when it comes to link building and email campaigns. Using BuzzStream, I was able to create many email templates to aid in link building (AKA SEO) for our website and then utilize the software to aid the marketing team in long term outreach campaigns. It is a fantastic way to save websites that you want to contact, track email sends, opens of said emails, and create an automated follow-up. It is a huge time saver and makes everything smooth from tracking down websites to contact all the way through to connecting with those websites!
Pros
Email templates--easy to use! Copy and paste old emails, create a brand new one, add images if you want and save! In a few minutes, you can easily build out a solid email chain. Then with a one button press from their Chrome extension, you can send an email to a contact on the website.
The Chrome extension! It is perfect--you open it up, save the website, use it to search for contacts and email them as needed. Once you use this once, you will be hooked!
Link Monitoring. Using the Chrome extension you can log links earned on websites to your website. The software then scans the website occasionally to let you know if the links are still active. Saves hours of work and provides you easy reporting on your link building efforts!
Cons
Contact info! It is nice that BuzzStream provides a list of contacts you to email, but it is a pretty basic list. I personally use Hunter and import the contacts into BuzzStream
UI can be a bit clunky in the software. It feels like it could use a new coat of paint. Functional, but not great at this moment!
Project folders. They make sense, but I feel like it took me a while to really get used to them and understand how to use it.
If you are building outreach campaigns for multiple brands with different emails addresses, there is no built-in system to stop you from sending an email from a wrong email address. Adding a feature that allows you to set a primary email for projects would be nice (If it exists already--I hope someone will show me how to do this)!
Likelihood to Recommend
BuzzStream works for anyone that is working in the SEO field! It has literally saved me hours of time and is my go-to tool for all link building needs. The speed that I'm able to research a site, save the key information and launch a pre-crafted email is head spinning (In a good way)! This is one of the SEO tools that I can't live without--it makes link building and link tracking a whole lot easier. BuzzStream likely wouldn't be a good fit for anyone that isn't particularly working in the SEO field. I can't imagine this would replace a dedicated email tracking system or be used to send email drips.
I manage a content marketing team. Outreach is one of the primary things we do. BuzzStream helps us manage our relationships with influencers and contacts efficiently.
That means even if multiple people are working on reaching out and sending emails, there will be no duplicates, follow-up emails are sent on time, and email performance is evaluated accordingly.
Pros
Managing Emails.
Scheduling Emails.
Cons
Learning to use the tool takes time.
Filters can be confusing.
Contact discovery can be improved.
Likelihood to Recommend
BuzzStream is well suited for direct and personal email campaigns like reaching out to an influencer, contacting authors, promoting content, etc.
It is not an ideal solution for mass email marketing your list, clients or customers.
BuzzSteam was used by our entire agency to keep track of client and link building communications. The search engine optimization team used it the most to keep track of link building outreach and communications. It's very logical to use, and you can have different "profiles" for each client to keep things organized. There's also a feature you can set up to alert you when it's time to reach back out. Makes link building just a little easier.
Pros
Link Building - It's a fantastic tool to use for link building in SEO. Link building is traditionally a convoluted process and BuzzSteam makes it easy to keep track of your communications / successes.
Client / prospect outreach - Similar to link building, it's a great tool to use to keep track of outreach, whether it's for existing or prospective clients.
Cons
I wish BuzzSteam had a social media integration.
I wish it was clearer how to integrate your work email, including the calendar, with BuzzSteam to be that much more efficient.
Likelihood to Recommend
I largely used BuzzSteam for link building for a variety of clients. The best part was that you can easily import a list of targets in to BuzzStream, order, and tag them in terms of importance. BuzzStream also integrates a website's domain authority, which makes it easy to see which target to go after first. It's also a life saver when it comes to keeping link building organized and efficient.
VU
Verified User
Manager in Marketing (Publishing company, 51-200 employees)
BuzzStream is like a CRM on steroids for SEOs. You can find opportunities, evaluate them, outreach, and monitor. If your company is doing link building BuzzStream will help users stay organized and be more efficient, which is crucial at scale. Primary users are SEO folks, outreachers, content promoters, and link builders.
Pros
Track link building prospects
Monitor new and lost links
Report on link building efforts
Be efficent a scale
Cons
The BuzzMarker can be buggy
Likelihood to Recommend
If you're doing link building at scale, BuzzStream is a highly effective toolset and will make you or your team more effective. Link building is a numbers game, finding prospects, outreach, and monitoring those efforts can get messy and BuzzStream does all the heavy lifting. If you have a team of link builders BuzzStream shines at organizing who owns what contact.
VU
Verified User
Account Manager in Customer Service (Internet company, 51-200 employees)