The Contentserv Product Experience Platform (PXP) is a PIM/MDM/DAM software solution designed to provide rich, relevant, and emotional content to consumers. It is designed so users can can deliver optimized products, assortments, and presentations that address the needs of a specific audience — on-demand for an in-context consumer journey.

Product Information Management (PIM) - manage and deliver rich, accurate, complete and channel-ready product content – anytime, anywhere.

Introduce new products, bundles, kits and services with quick data onboarding and streamlined business processes using automated and collaborative workflows. Consolidate disparate and duplicate processes and eliminate data silos for agile product launches. Deliver accurate, complete and consistent product information and associated digital assets to all digital and offline sales channels such as print catalogs, and weekly flyers. Syndicate product data to the places customers visit such as marketplaces and e-commerce sites using connectors to Shopify, Amazon, and Magento.

Master Data Management (MDM) Master data across the information supply chain for intelligent decision-making using high-quality data.

Eliminate data silos across an organization and create a single view of trusted data from disparate, duplicate and conflicting information. Give executives, employees, partners and other stakeholders quicker and better access to high-quality, business-critical data that is relevant and actionable. Use agile data processes to improve responsiveness, productivity and overall collaboration between business teams and partners.

Marketing Experience Management (MXM) - Contextualize products with the right information, in the right location, for the right situation

Deliver rich and contextualized product content that resonates with customers based on relevancy and their individualized needs. Purchase intent varies by customer, and while interest in a product may be the same, the reasons why can be vastly different. Go beyond traditional multichannel publishing and publish rich product content and digital assets that are relevant to not only a type of channel but based on a specific region or situation. Ensure that seasonal products are marketed during a specific timeframe or that customers from a given region are viewing products only available to them.

Digital Asset Management (DAM) - Access and share consistent, accurate and approved digital assets – anytime and anywhere.

Regions can repurpose, edit and share approved digital assets to meet the needs of a particular language or market. Creatives can distribute approved digital assets with digital, marketing and sales teams worldwide. Streamline the collaboration process on design and manage a company’s digital content. Designers can stay focused on creating or repurposing digital assets and rich media instead of spending time finding or recreating them.

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