What is Data.com (discontinued)?
Salesforce launched Data.com in 2011, in partnership with D&B, but has since decided to gradually sunset the platform. Data.com offered a store of company and customer data for use in sales and prospecting.
Categories & Use Cases
Top Performing Features
Lead qualification process
Helps sales reps focus on the most promising leads (likely to convert) by ranking leads according to various rules and criteria. SI tools may take a semi-automatic, automatic, or self-scoring approach.
Category average: 7.2
Industry information
Information about industries and markets is available and high quality.
Category average: 7.5
Contact information
Information about individual contacts is available and high quality.
Category average: 7.6
Areas for Improvement
Load time/data access
Provides fast and consistent access to lists and leads.
Category average: 8
Alerts and reminders
Sends sales teams alerts/reminders about key happenings, opportunities, and recommended actions to take with leads.
Category average: 7.6
Data hygiene
Helps users maintain clean lists and records, including duplicate management.
Category average: 7