Google Maps API and why it is good for business
Use Cases and Deployment Scope
I use Google Maps API to obtain direct mileage for better rates and alternate routes for drivers. Business problems I encounter are related to truck routes VS. auto routes. My drivers will often search and take alternate routes to avoid tolls and other high traffic areas they may encounter. I do not solely rely on Google Maps but rather use it as an alternate map to obtain more information along their route.
Pros
- Point to Point mileage
- actual routes and best use route planning
- Traffic and other incident reporting real time
Cons
- Best case truck route planning
- zip to zip mileage accuracy
- Toll accuracy and bridge management
Return on Investment
- Positive: Helped me maximize rate accuracy when quoting new lanes
- Negative: Driver will use an alternate route due to my Maps route not being the best truck route
- Positive: Traffic and incident updates on real time lanes to help the drivers plan their route.
Usability
Alternatives Considered
PC Matic PRO and drayOS by PortPro
Other Software Used
drayOS by PortPro, PC Matic PRO



