Rubicon Project Review
Use Cases and Deployment Scope
Rubicon Project is currently only being used by the digital advertising department and is used to sell Gameloft inventory through the open market or direct deals with clients.
Pros
- Rubicon Project's UI is simple and user-friendly.
- Their support team responded very quickly and are very helpful when trying to solve the issue.
- Rubicon Project's reporting has multiple metrics that allow for a very detailed report.
Cons
- If possible to update the reporting to have less delay time on the data.
- The reporting portal cuts off the bid request data after a period of time.
- The UI seems to be a bit slower lately.
Likelihood to Recommend
If a colleague needed a platform with fast customer service and detailed reporting to sell their mobile inventory then I would recommend Rubicon Project. However, if my colleague needed a platform that gave instant current reporting data then I would be less likely to recommend Rubicon Project to them.