PPC BidMax

PPC BidMax, from Australian SEO company Apex Pacific, is a lean bid management platform used for search engine marketing (SEM) campaigns dependent upon pay per click ad placement. Basically it is a keyword analysis and bidding system for use with Adwords, Bing Ads, or Yahoo! Search Marketing. A free version is available, while published pricing editions start at the $60 Standard for small businesses (500 keywords) and climb to the $999 Professional edition with more advanced tools and support for unlimited keyword management, presumably for agencies with a number of clients.