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Adobe Commerce Intelligence

Score9.7 out of 10

15 Reviews and Ratings

What is Adobe Commerce Intelligence?

Adobe Commerce Intelligence (formerly Magento BI) is an ecommerce analytics solution that provides data pipeline, warehouse and visualization capabilities. It was acquired by Magento, and is now owned and supported by Adobe.

Categories & Use Cases

Flexible Business Analytics platform with the possibility of diverse reporting and excellent integration

Pros

  • Compatibility with different database platforms
  • Classify and analyze information received and output information in different ways and style
  • Storage of information in a secure cloud environment and the ability to access information in any environment and devices
  • Great visual dashboard with the ability to view a variety of graphs
  • Reporting system and output of analyzed information with the ability to easily share via link or send an email to any person

Cons

  • Educational videos and tutorials must be more simpler and more understandable language with subtitles
  • There should be the ability to select graphic diagrams with different shapes and graphs
  • The basic features of the Essential Paln can be increased with the current price so that startup companies can better use the features of this platform.

Return on Investment

  • Very comprehensive and complete reports that give us a lot of information about the customer
  • Easy integration and features of pulling data directly from our recorded customer database

Alternatives Considered

SAP Analytics Cloud, Microsoft Power BI, Looker and Domo

Other Software Used

Magento Commerce, part of Adobe Commerce Cloud, SAP Data Intelligence, Google Analytics 360 (formerly Google Analytics Premium)

Usability

RJ Metrics - Would Recommend BUT Read Review First

Pros

  • It is relatively easy to manipulate the time period in which you want to see your report. This is important for our business because we are constantly analyzing sales month over month, quarter over quarter, and year over year. RJ makes it easy to toggle between these time ranges on the same report.
  • The visualizers available for reports are what you would expect out of a product like this. You have the ability to view your results in tables and a multitude of charts.
  • The ability to customize dashboards and rearrange reports quickly is great and intuitive!

Cons

  • I don't have any database or SQL training, so it took me a little longer than desired to get started up and comfortable with RJ. I wasn't present when we on-boarded with RJ though, which could have been part of the problem, but you definitely need a very basic level of query language and formula writing knowledge to hit the ground running and use this tool to its full capability.
  • RJ gives you the ability to set email updates on whichever reports you choose. I wish that these reports were a little more customizable to give only the pertinent information from a large report to the parties who need it. IE, customize the view for marketing vs. design but all based on the same report.
  • It would be helpful to get an email from RJ with tips and tricks (short videos or blogs) to be able to continue to learn more about this tool.

Other Software Used

Shopify Plus, NetSuite, Google Analytics, Evernote, Slack, Dropbox Business, monday (formerly dapulse)