Salesforce CMS Review Insights

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Insights from Salesforce CMS Reviewers

Based on 39 verified reviews published in the last 18 months

What other products like Salesforce CMS have you used or evaluated?

39 answered

This analysis of 39 recent reviews explores alternative products that users have considered alongside Salesforce CMS. Reviewers mentioned a few other platforms, with Salesforce Marketing Cloud appearing in 8% (3 of 39) of reviews and HubSpot CRM in 5% (2 of 39) of reviews. These mentions often occur within a list of several alternatives, suggesting users commonly evaluate multiple options before settling on a solution.

Salesforce Marketing Cloud

3 mentions

Salesforce Marketing Cloud was mentioned by 8% (3 of 39) of reviewers as an alternative or alongside Salesforce CMS. Th…

Salesforce Marketing Cloud was mentioned by 8% (3 of 39) of reviewers as an alternative or alongside Salesforce CMS. These mentions appear within lists of other platforms, implying that users often evaluate multiple marketing solutions.

HubSpot CRM

2 mentions

HubSpot CRM is mentioned by 5% (2 of 39) of reviewers in the context of discussing alternatives to Salesforce CMS. Thes…

HubSpot CRM is mentioned by 5% (2 of 39) of reviewers in the context of discussing alternatives to Salesforce CMS. These mentions suggest that users sometimes consider HubSpot's CRM offerings when evaluating content management solutions.

What are the 3-5 most important use cases for this product in your organization?

39 answered

This analysis synthesizes 39 recent product reviews to identify key use cases. Reviewers most frequently mention sales and marketing (8%, 3 of 39 reviews), and customer support (5%, 2 of 39 reviews). These use cases highlight the product's application in managing customer interactions and streamlining workflows.

Sales and marketing

3 mentions

Approximately 8% (3 of 39) of reviewers cite sales and marketing as important use cases. This includes general sales ac…

Approximately 8% (3 of 39) of reviewers cite sales and marketing as important use cases. This includes general sales activities, marketing material management, and facilitating collaboration between marketing and sales teams. The sentiment is mixed, suggesting varied experiences or perspectives on the product's effectiveness in these areas.

Customer support

2 mentions

Around 5% (2 of 39) of reviewers find the product useful for customer support. Specific applications include general cu…

Around 5% (2 of 39) of reviewers find the product useful for customer support. Specific applications include general customer service tasks and enhancing customer support and success workflows. The sentiment is positive, indicating satisfaction with the product's role in improving customer-related processes.

What are some unexpected or innovative ways that your organization has been able to use Salesforce CMS?

39 answered

This analysis of 39 recent reviews examines how organizations have been using Salesforce CMS in unexpected or innovative ways. A small portion of reviewers highlighted the platform's content management capabilities (8%, 3 of 39), specifically mentioning features like content localization, content versioning, and content personalization. Additionally, a few reviewers (5%, 2 of 39) noted the platform's ability to support internal collaboration through document workflows and facilitate internal vertical collaboration. These uses, while not frequently mentioned, suggest areas where Salesforce CMS is providing value beyond its core content delivery functions.

Content Management

3 mentions

A small fraction of reviewers (8%, 3 of 39) find Salesforce CMS useful for content management, particularly appreciatin…

A small fraction of reviewers (8%, 3 of 39) find Salesforce CMS useful for content management, particularly appreciating features that facilitate content localization and personalization. The content versioning capabilities are also valued for tracking changes effectively.

Internal Collaboration

2 mentions

A small percentage of reviewers (5%, 2 of 39) appreciate Salesforce CMS for its ability to enhance internal collaborati…

A small percentage of reviewers (5%, 2 of 39) appreciate Salesforce CMS for its ability to enhance internal collaboration. Reviewers specifically mention the platform's workflows for documents and its capacity to foster internal vertical collaboration.

Besides Salesforce CMS, what other software do you regularly use? How likely would you be to recommend it to a friend or colleague?

39 answered

This analysis examines 39 recent reviews to identify software commonly used alongside Salesforce CMS and the likelihood of users recommending these tools. Besides Salesforce CMS, reviewers mentioned a variety of other software they regularly use. Slack appears most frequently, with 15% (6 of 39) of reviewers mentioning it. Intercom, HubSpot CMS Hub, and Gong were each mentioned by approximately 8% (3 of 39) of reviewers. Intuit Mailchimp, Calendly, Planhat, and a suite of Pipedrive, aACE, and Microsoft Dynamics 365 were each cited by around 5% (2 of 39) of reviewers. The sentiment towards these supplementary tools appears mixed, with Intuit Mailchimp and Pipedrive/aACE/Microsoft Dynamics 365 receiving positive feedback, while others such as Slack, Intercom, HubSpot CMS Hub, Gong, Calendly and Planhat, receiving mixed feedback.

Slack

6 mentions

Slack is mentioned by 15% (6 of 39) of reviewers as a tool they regularly use alongside Salesforce CMS. These reviewers…

Slack is mentioned by 15% (6 of 39) of reviewers as a tool they regularly use alongside Salesforce CMS. These reviewers did not elaborate on their specific experiences or likelihood to recommend Slack.

HubSpot CMS Hub

3 mentions

HubSpot CMS Hub is mentioned by approximately 8% (3 of 39) of reviewers. These reviewers did not elaborate on their spe…

HubSpot CMS Hub is mentioned by approximately 8% (3 of 39) of reviewers. These reviewers did not elaborate on their specific experiences or likelihood to recommend HubSpot CMS Hub.

Gong

3 mentions

Gong is mentioned by approximately 8% (3 of 39) of reviewers. As with other tools, reviewers mentioning Gong did not pr…

Gong is mentioned by approximately 8% (3 of 39) of reviewers. As with other tools, reviewers mentioning Gong did not provide additional context regarding their experiences or recommendation likelihood.

Intercom

3 mentions

Intercom is mentioned by approximately 8% (3 of 39) of reviewers. As with Slack, reviewers mentioning Intercom did not…

Intercom is mentioned by approximately 8% (3 of 39) of reviewers. As with Slack, reviewers mentioning Intercom did not provide additional context regarding their experiences or recommendation likelihood.

Intuit Mailchimp

2 mentions

Intuit Mailchimp is mentioned by approximately 5% (2 of 39) of reviewers as a tool they regularly use alongside Salesfo…

Intuit Mailchimp is mentioned by approximately 5% (2 of 39) of reviewers as a tool they regularly use alongside Salesforce CMS. These reviewers did not elaborate on their specific experiences or likelihood to recommend Intuit Mailchimp.

Describe how you use Salesforce CMS in your organization. What are the business problems the product addresses and what is the scope of your use case?

39 answered

This report synthesizes 39 recent reviews to understand how organizations use Salesforce CMS and the business problems it addresses. A significant portion of reviewers (46%, 18 of 39) use Salesforce CMS for customer relationship management (CRM), indicating its importance in managing sales processes, client interactions, and overall customer data. Content management is also a key application, with 33% (13 of 39) of reviewers leveraging the platform to streamline content creation, ensure consistency across channels, and deliver personalized experiences. The ability to track and report data is another valuable aspect, cited by 31% (12 of 39) of reviewers, highlighting its role in monitoring customer interactions and providing insights for decision-making. Furthermore, 26% (10 of 39) of reviewers utilize Salesforce CMS to manage sales and customer data, centralizing critical information and improving sales team efficiency. Integration and collaboration capabilities are also noted by 18% (7 of 39) of reviewers, emphasizing the platform's ability to connect with other tools and facilitate teamwork.

Customer Relationship Management (CRM)

18 mentions

A large segment of reviewers (46%, 18 of 39) utilize Salesforce CMS as a CRM tool to manage sales processes, renewal pr…

A large segment of reviewers (46%, 18 of 39) utilize Salesforce CMS as a CRM tool to manage sales processes, renewal processes, and client interactions. Reviewers appreciate the ability to keep track of customer communications, manage sales pipelines, and maintain channel partner relationships. The platform serves as a central hub for managing various aspects of the customer lifecycle.

Content Management

13 mentions

Content management is a significant use case, with 33% (13 of 39) of reviewers employing Salesforce CMS to streamline c…

Content management is a significant use case, with 33% (13 of 39) of reviewers employing Salesforce CMS to streamline content creation, ensure consistency across channels, and deliver personalized experiences. Reviewers highlight the platform's ability to centralize content, making it easily accessible across multiple channels. By providing a single source of truth, Salesforce CMS addresses content fragmentation and inconsistencies.

Tracking and Reporting

12 mentions

Approximately 31% (12 of 39) of reviewers find value in the tracking and reporting capabilities of Salesforce CMS. Revi…

Approximately 31% (12 of 39) of reviewers find value in the tracking and reporting capabilities of Salesforce CMS. Reviewers use the platform to monitor customer interactions, track communications, and gather data for analysis. The reporting component is particularly helpful for grant applications and corporate requests.

Sales and customer data

10 mentions

Around 26% (10 of 39) of reviewers leverage Salesforce CMS to manage sales and customer data, centralizing critical inf…

Around 26% (10 of 39) of reviewers leverage Salesforce CMS to manage sales and customer data, centralizing critical information and improving sales team efficiency. Reviewers appreciate having a single source of truth for customer data, which helps in managing sales deal cycles and tracking progress. The platform addresses the challenge of scattered customer information across various tools.

Integration and Collaboration

7 mentions

About 18% (7 of 39) of reviewers highlight the integration and collaboration capabilities of Salesforce CMS. Reviewers…

About 18% (7 of 39) of reviewers highlight the integration and collaboration capabilities of Salesforce CMS. Reviewers note the platform's ability to integrate with other Salesforce products and third-party tools, facilitating teamwork and streamlining processes. The collaboration feature speeds up content creation by enabling real-time collaboration among creators and editors.

Please provide some detailed examples of areas where Salesforce CMS has room for improvement.

39 answered

This report analyzes 39 recent reviews to identify areas where Salesforce CMS users see room for improvement. A significant portion of users expressed concerns regarding integration issues, with 15% (6 of 39) of reviewers mentioning difficulties integrating Salesforce CMS with other tools like CPQ and Intercom. Customization limitations and UX/UI issues were each noted by 13% (5 of 39) of reviewers. These users found the customization options limited and the user interface complex. Additionally, 10% (4 of 39) of reviewers cited general user experience issues, describing the platform as not intuitive and requiring too many clicks. Performance and speed were also mentioned as areas for improvement by 8% (3 of 39) of reviewers, who noted slow loading times, particularly with complex content. Addressing these key areas could enhance user satisfaction and the overall effectiveness of Salesforce CMS.

Integration issues

6 mentions

Integration issues are a notable concern, with 15% (6 of 39) of reviewers citing problems. These issues range from gene…

Integration issues are a notable concern, with 15% (6 of 39) of reviewers citing problems. These issues range from general difficulties integrating with other tools to specific challenges with integrations like CPQ and Intercom. Some reviewers indicated that certain integrations feel incomplete or not fully realized.

UX/UI issues

5 mentions

UX/UI issues were also cited by 13% (5 of 39) of reviewers. These reviewers found the user interface complex and clutte…

UX/UI issues were also cited by 13% (5 of 39) of reviewers. These reviewers found the user interface complex and cluttered, leading to a steep learning curve, especially for beginners. Some suggested a more updated look and simplified choices, as well as the ability to hide unnecessary fields to streamline the user experience.

Customization limitations

5 mentions

Customization limitations were mentioned by 13% (5 of 39) of reviewers. These reviewers feel that the platform lacks su…

Customization limitations were mentioned by 13% (5 of 39) of reviewers. These reviewers feel that the platform lacks sufficient customization features, making it difficult to tailor layouts and improve functionality. Some users also pointed out the need for more AI and automation tools to handle granular data effectively.

User experience issues

4 mentions

User experience issues were noted by 10% (4 of 39) of reviewers. These reviewers found the platform not intuitive and f…

User experience issues were noted by 10% (4 of 39) of reviewers. These reviewers found the platform not intuitive and felt it can feel like a feature overload. The excessive number of clicks required for various tasks contributes to a cumbersome interface.

Reporting limitations

3 mentions