Streamsend Review - 7.11.14
Pros
- Organized layouts to complete all your newsletter, Eblast and Evite needs
- Reporting was accurate and detailed for providing a strength and weakness per campaign
- List building was easy to upload and easy to organize
Cons
- The amount of creative elements could be improved for a more modern design look and feel
- Implementing social media integration onto each email campaign. Whether it be social sharing or following
- Provide reporting in a more presentation-style look when presenting to clients for review
Return on Investment
- I saw an impact on our ROI when using Streamsend for our weekly newsletters, since we used them as a redirect back to our website for new business
- The only negative impact I can think of would be the loss of some our registrants through our email database. Some thought that we sent out Eblasts and newsletters to frequently.
- It did help with faster lead conversion as we saw higher traffic and visitors to our website through direct click-through from our email campaigns



