Acoustic Tealeaf vs. Medallia Digital Experience Analytics

Take a formal training class before diving in. It will benefit you greatly. I would suggest starting with an intermediate class if they have even a small understanding of the product beforehand.

If you are seeking to gain insight on the user journey on your website, in various areas, Decibel is perfect for this situation. For example, if you are trying to understand form dropout, Decibel allows you to see what form field the majority of the dropoffs occur. You can then take action based on these insights.

Incentivized

• Identifying user paint points in an user-facing application
• integrating with other data sources and analytics systems
• Easy search functionality for finding sessions

• Heat mapping provides a great understanding of UI pain points/bugs
• Integration with analytics tools (we use Adobe) brings in analytics analysis as well
• Helps to understand the user journey and where dropoff is occurring

Incentivized

• Data is passively captured and is quick to implement because there is no need to change an app, which is great. Client side interactions also can be captured, but takes extra time because of integration into a site. There could be improvements made there.
• It can be hard to start making sense of the data because of the large volume of data it captures.

• Being able to create groups of segments would be useful.
• The interface for selecting page types needs more options, it can be difficult to use if you have lots of similar pages.
• Would be good if top level stats were presented in different ways, or in a more visual way (ie pie charts, graphs).
• Generating reports - it would be nice if I could export charts and graphs instead of just CSV files.

The only reason I"m not using it now is due to some transitions our company is going through. It's an extremely useful product and I hope to start using it again within the next year.

I've heard about some new features that are coming online soon to do with tracking forms. They also offer a lead tracking package that we haven't tried yet, but I'm keen to check out.

I have used Hotjar before, and in comparison, the functionality and the abilities in Decibel Insights are so much more advanced. The only downside is the price difference between the two tools, but the adaptability and the customer support you get with Decibel Insights definitely make it a more manageable and long-term tool to integrate with your marketing activity.

Incentivized

• With the specific KPI's we report on, Tealeaf has helped shine a light on metrics we would not have seen in a normal analytics reporting tool.
• Tealeaf has helped us pinpoint areas of user struggle and vastly improved our website experience.

• One of our most recent tests which were inspired by Decibel Insights calculated an additional 1M in revenue across a year. Something that we probably wouldn't have looked to test if it wasn't for reviewing session replays.
• There are also other tests in the pipeline that we are expecting should have positive impacts, that again has been identified from watching session replays and triggered error messages throughout the journeys.

Incentivized