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Acquia Digital Experience Platform vs. Optimizely Web Experimentation

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Acquia Digital Experience Platform

    Score7.9 out of 10
    N/AThe Acquia Digital Experience Platform is an "Open DXP" with its two core pillars being content and data. Built on top of one of the largest open-source content management systems, Drupal, it aims to provide the flexibility and interoperability a modern organization needs. With its customer data platform, it allows organizations to understand who their customers are and deliver personalized experiences. Acquia's DXP offers variety of other tools including digital asset management,…N/A

    Optimizely Web Experimentation

    Score8.7 out of 10
    N/AWhether launching a first test or scaling a sophisticated experimentation program, Optimizely Web Experimentation aims to deliver the insights needed to craft high-performing digital experiences that drive engagement, increase conversions, and accelerate growth.N/A
    Pricing
    Acquia Digital Experience PlatformOptimizely Web Experimentation
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Acquia Digital Experience PlatformOptimizely Web Experimentation
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    Acquia Digital Experience PlatformOptimizely Web Experimentation
    Considered Both Products
    Acquia
    No answer on this topic
    Optimizely
    Chose Optimizely Web Experimentation
    This is a platform that was already implemented when I started with my current company.
    Incentivized
    Chose Optimizely Web Experimentation
    We went with Optimizely over Lift because it was more flexible with creating variants outside of the "blocks" of content that Lift handles. So for instance, if you wanted to test an entirely new area of content you cannot do that with Lift. You can only test images/text in …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Acquia Digital Experience PlatformOptimizely Web Experimentation
    Security
    Comparison of Security features of Acquia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Acquia Digital Experience Platform
    8.0
    49 Ratings
    Optimizely Web Experimentation
    -
    Ratings
    Role-based user permissions8.049 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Acquia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Acquia Digital Experience Platform
    7.7
    41 Ratings
    Optimizely Web Experimentation
    -
    Ratings
    API7.839 Ratings00 Ratings
    Internationalization / multi-language7.632 Ratings00 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Acquia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Acquia Digital Experience Platform
    7.9
    43 Ratings
    Optimizely Web Experimentation
    -
    Ratings
    WYSIWYG editor7.331 Ratings00 Ratings
    Code quality / cleanliness8.134 Ratings00 Ratings
    Admin section7.942 Ratings00 Ratings
    Page templates8.030 Ratings00 Ratings
    Library of website themes8.226 Ratings00 Ratings
    Mobile optimization / responsive design7.828 Ratings00 Ratings
    Publishing workflow7.934 Ratings00 Ratings
    Form generator7.924 Ratings00 Ratings
    Web Content Management
    Comparison of Web Content Management features of Acquia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Acquia Digital Experience Platform
    7.0
    35 Ratings
    Optimizely Web Experimentation
    -
    Ratings
    Content taxonomy7.728 Ratings00 Ratings
    SEO support6.029 Ratings00 Ratings
    Bulk management6.931 Ratings00 Ratings
    Availability / breadth of extensions7.432 Ratings00 Ratings
    Community / comment management7.226 Ratings00 Ratings
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Acquia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Acquia Digital Experience Platform
    -
    Ratings
    Optimizely Web Experimentation
    8.0
    150 Ratings
    a/b experiment testing00 Ratings9.0150 Ratings
    Split URL testing00 Ratings8.5122 Ratings
    Multivariate testing00 Ratings8.4127 Ratings
    Multi-page/funnel testing00 Ratings7.9116 Ratings
    Cross-browser testing00 Ratings8.186 Ratings
    Mobile app testing00 Ratings8.066 Ratings
    Test significance00 Ratings8.4136 Ratings
    Visual / WYSIWYG editor00 Ratings8.2121 Ratings
    Advanced code editor00 Ratings8.0114 Ratings
    Page surveys00 Ratings6.217 Ratings
    Visitor recordings00 Ratings8.418 Ratings
    Preview mode00 Ratings7.6133 Ratings
    Test duration calculator00 Ratings7.9101 Ratings
    Experiment scheduler00 Ratings8.2101 Ratings
    Experiment workflow and approval00 Ratings7.881 Ratings
    Dynamic experiment activation00 Ratings7.565 Ratings
    Client-side tests00 Ratings7.888 Ratings
    Server-side tests00 Ratings7.244 Ratings
    Mutually exclusive tests00 Ratings8.274 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Acquia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Acquia Digital Experience Platform
    -
    Ratings
    Optimizely Web Experimentation
    8.2
    142 Ratings
    Standard visitor segmentation00 Ratings8.4137 Ratings
    Behavioral visitor segmentation00 Ratings7.6113 Ratings
    Traffic allocation control00 Ratings9.1135 Ratings
    Website personalization00 Ratings7.8103 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Acquia Digital Experience Platform and Optimizely Web Experimentation
    Feature
    Acquia Digital Experience Platform
    -
    Ratings
    Optimizely Web Experimentation
    8.3
    138 Ratings
    Heatmap tool00 Ratings9.313 Ratings
    Click analytics00 Ratings8.833 Ratings
    Scroll maps00 Ratings8.517 Ratings
    Form fill analysis00 Ratings8.065 Ratings
    Conversion tracking00 Ratings8.744 Ratings
    Goal tracking00 Ratings8.2117 Ratings
    Test reporting00 Ratings7.9126 Ratings
    Results segmentation00 Ratings7.793 Ratings
    CSV export00 Ratings7.992 Ratings
    Experiments results dashboard00 Ratings8.049 Ratings
    User Ratings
    Acquia Digital Experience PlatformOptimizely Web Experimentation
    Likelihood to Recommend
    8.4
    (93 ratings)
    8.7
    (238 ratings)
    Likelihood to Renew
    8.9
    (11 ratings)
    9.5
    (51 ratings)
    Usability
    7.7
    (2 ratings)
    10.0
    (58 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (7 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (6 ratings)
    Support Rating
    9.0
    (5 ratings)
    10.0
    (16 ratings)
    Online Training
    -
    (0 ratings)
    3.0
    (1 ratings)
    Implementation Rating
    9.1
    (1 ratings)
    8.0
    (11 ratings)
    Configurability
    -
    (0 ratings)
    6.0
    (1 ratings)
    Product Scalability
    8.3
    (73 ratings)
    8.0
    (148 ratings)