Act! CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Act! CRM
Score 4.1 out of 10
N/A
Act! CRM (formerly Swiftpage) aims to empower small businesses to build and manage client relationships and leads, so the user always has a pipeline of new, repeat, and referral business under control. Users can manage their businesses with Act! CRM every day, since it’s more than a CRM – it’s designed to present everything needed to stay on top of relationships, see what’s most important and actionable, and run sales and marketing in one place.
$30
per month (billed annually) per user
Pricing
Act! CRM
Editions & Modules
Standard
$30
per month (billed annually) per user
Act! Premium Desktop
$39
per month (billed annually) per user
Professional
$45
per month (billed annually) per user
Ultimate
$60
per month (billed annually) per user
Advanced - Extra Features
$399
per user, per month (billed annually)
Offerings
Pricing Offerings
Act! CRM
Free Trial
Yes
Free/Freemium Version
No
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Act! CRM
Considered Both Products
Act! CRM
Chose Act! CRM
Act! CRM is a decent entry level CRM and offers all the basic tools to do sales and prospect and keep a record. It also ties nicely in with the email marketing package where you can be creative to set up email sequences to particular customers and send these out to them.
Chose Act! CRM
SalesForce is very similar to Act! CRM, but was a more expensive option at the time of comparison. In hindsight, it might have been a better option for us in the long run.
Chose Act! CRM
ACT! CRM is more cost effective than like a Salesforce, but that is for a reason, it lacks a lot of the functionality that a Salesforce has. Pipedrive is actually another cost effective platform I've been evaluating as a potential ACT! CRM replacement. I like it's modern day …
Chose Act! CRM
Swiftpage ACT! allows you to maintain your database locally, which we preferred to storing all records in the cloud. Many of the other programs had monthly subscription fees and were higher in cost--on the surface--than Swiftpage ACT!. We thought the email marketing add-on …
Chose Act! CRM
Although other CRM's like HubSpot offer a free solution, I found that it didn't give much and the add-ons were very expensive. Many other companies have interfaces that are clunky or hard to understand. Also I found that many just offer way too many features that we would …
Chose Act! CRM
I use QuickBooks more for financial management and invoice generation. Swiftpage ACT! is more for information storage and resource management.
Chose Act! CRM
Swiftpage ACT! is easy to use and simple compared to Salesforce. Salesforce had too many fields and we were not able to customize, because we used it at a company enterprise level. Salesforce was nice to use with multiple people and teams where you can set permission levels, …
Chose Act! CRM
Many years ago, I used Goldmine at a different company. ACT! seems easier to use. I also appreciate its "all in" support. I can contact support any time at no extra charge (and I don't get questioned about whether I can do so, like some companies do). It's been too many years …
Chose Act! CRM
Swiftpage ACT! comes at a lower price.
Chose Act! CRM
As far as picking a database product to use, you really have to know what you are looking for—not just who will enter the data, but what reports and other output you are going to want from it. Every product has its good points and bad points but if you are looking for …
Chose Act! CRM
At this point we know we can only go up, we have hit bottom with version 21. Version 23 that we just installed says we are still where we were. No improvement.
Chose Act! CRM
I came from a company that wrote their own CRM package in Lotus Notes. The package was amazing but also bulky. There was a ton of overhead and a huge amount of data to synchronize. ACT! is a much lighter package. As it's a pre-packaged deal, it is easier to upgrade users …
Chose Act! CRM
Swiftpage ACT! was selected and used as it was tightly integrated with Sage accounting products and the fact that the product had a long history and a strong position in the marketplace for two decades. As more products have emerged in conjunction with the advent of cloud …
Chose Act! CRM
ACT! in combination with Swiftpage is the most cost effective team. But they do lack some of the more advanced (marketing automation) features of the rest. We recently switched to Agile CRM for this reason. It is also cost effective, but has no CRM functions. For that I would …
Chose Act! CRM
Goldmine
Chose Act! CRM
Salesforce is a cloud based application. If you are using an internet based product and you lose internet services, you lose the ability to work. If you are using a computer based/desktop program and lose internet, you still have the program to work.
Features
Act! CRM
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Act! CRM
4.3
Ratings
57% below category average
Customer data management / contact management5.00 Ratings
Workflow management7.40 Ratings
Territory management8.50 Ratings
Opportunity management6.00 Ratings
Integration with email client (e.g., Outlook or Gmail)1.00 Ratings
Contract management1.00 Ratings
Quote & order management2.00 Ratings
Interaction tracking3.00 Ratings
Channel / partner relationship management5.00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Act! CRM
5.9
Ratings
24% below category average
Case management1.70 Ratings
Call center management8.10 Ratings
Help desk management8.00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Act! CRM
3.0
Ratings
87% below category average
Lead management3.00 Ratings
Email marketing3.00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Act! CRM
4.0
Ratings
62% below category average
Task management3.00 Ratings
Billing and invoicing management4.00 Ratings
Reporting5.00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Act! CRM
5.0
Ratings
41% below category average
Forecasting6.00 Ratings
Pipeline visualization5.00 Ratings
Customizable reports4.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Act! CRM
2.0
Ratings
116% below category average
Custom fields3.00 Ratings
Custom objects2.00 Ratings
Scripting environment2.00 Ratings
API for custom integration1.10 Ratings
Security
Comparison of Security features of Product A and Product B
Act! CRM
7.5
Ratings
10% below category average
Single sign-on capability7.00 Ratings
Role-based user permissions8.00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Act! CRM
5.0
Ratings
38% below category average
Marketing automation5.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Act! CRM
1.0
Ratings
152% below category average
Mobile access1.00 Ratings
Best Alternatives
Act! CRM
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.7 out of 10
Enterprises
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternatives
User Ratings
Act! CRM
Likelihood to Recommend
3.0
(0 ratings)
Likelihood to Renew
1.0
(0 ratings)
Usability
4.0
(0 ratings)
Support Rating
1.7
(0 ratings)
Implementation Rating
1.0
(0 ratings)
User Testimonials
Act! CRM
Likelihood to Recommend
Swiftpage ACT! would be well suited if you are using a desktop computing environment. ACT! is an old product and they were on the desktop for many years (and still are). Also, ACT! would also be well suited if you are not as concerned about implementing a CRM product that might require a little more training (e.g. if you had employees/salespeople that needed to be trained). Also, ACT! seems to be more generic than some of the industry focused products you see nowadays. For example, MethodCRM works well with non-profits that are on the cloud.
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Pros
  • Data Analysis. ACT! does a good job of allowing us to create meaningful reports.
  • Keeping track of communication. ACT! integrates with Outlook to record all client communication by e-mail.
  • Custom dashboards. We have created custom data entry pages that simplify what we are trying to collect.
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Cons
  • Creating reports or creating searches for specific fields is not intuitive.
  • Email marketing add-on service is far from user friendly and outdated in flexibility for creating useful emails.
  • Installing updates creates issues, even though Swiftpage ACT! functioned properly before the update.
  • Figuring out how best to organize contacts into specific, searchable groups requires expert assistance and is not intuitive.
  • Support from Swiftpage ACT! is marginal at best; we rely on outside consultant instead, for an extra cost.
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Likelihood to Renew
Once our current subscription expires, we no longer plan to use ACT. We are moving to a more complete CRM system that allows us, as a project based service company, to track projects, contacts, time and employees all with one software program. ACT has very limited modules to integrate these functions and therefore is no longer a good fit for us.
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Usability
Try printing reports with each record's notes section - really awful output that you are embarrassed to show anyone. Want to add a new record to a group, ACT will present another record for the group assignment. Want to work seamlessly with email? Forget it!
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Support Rating
There has been an ongoing problem with Google synchronisation which no one seems to be bothered about fixing, even though it clearly states on the website that the software synchronises with Google. When the customer-facing support team are on the phone, they are brilliant, it's the back-end development support which is severely lacking.
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Implementation Rating
Delay your upgrades! ACT appears to ship out new software with virtually no checking and no concern about bad installs do to their customers.
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Alternatives Considered
ACT! CRM is more cost effective than like a Salesforce, but that is for a reason, it lacks a lot of the functionality that a Salesforce has. Pipedrive is actually another cost effective platform I've been evaluating as a potential ACT! CRM replacement. I like it's modern day look and feel versus ACT!.
Read full review
Return on Investment
  • Very poor return on investment. It is now quite costly and the support service no longer offers assistance except if the program crashes.
  • Swiftpage seems to have replaced their skilled UK based support team with a call centre?? The service I got was dreadful. This is a difficult program to use and support is vital.
  • You will need some IT skills to properly use ACT! Don't rely on their support which is not good.
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