Act! CRM vs. Nimble

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Act! CRM
Score 4.1 out of 10
N/A
Act! CRM (formerly Swiftpage) aims to empower small businesses to build and manage client relationships and leads, so the user always has a pipeline of new, repeat, and referral business under control. Users can manage their businesses with Act! CRM every day, since it’s more than a CRM – it’s designed to present everything needed to stay on top of relationships, see what’s most important and actionable, and run sales and marketing in one place.
$30
per month (billed annually) per user
Nimble
Score 9.8 out of 10
N/A
Nimble is a social customer relationship management (CRM) system with features such as contact management and data-driven analytics.
$19
Per User Per Month
Pricing
Act! CRMNimble
Editions & Modules
Standard
$30
per month (billed annually) per user
Act! Premium Desktop
$39
per month (billed annually) per user
Professional
$45
per month (billed annually) per user
Ultimate
$60
per month (billed annually) per user
Advanced - Extra Features
$399
per user, per month (billed annually)
Business
$19.00
Per User Per Month
Offerings
Pricing Offerings
Act! CRMNimble
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Act! CRMNimble
Considered Both Products
Act! CRM
Chose Act! CRM
Act! CRM is a decent entry level CRM and offers all the basic tools to do sales and prospect and keep a record. It also ties nicely in with the email marketing package where you can be creative to set up email sequences to particular customers and send these out to them.
Chose Act! CRM
SalesForce is very similar to Act! CRM, but was a more expensive option at the time of comparison. In hindsight, it might have been a better option for us in the long run.
Chose Act! CRM
ACT! CRM is more cost effective than like a Salesforce, but that is for a reason, it lacks a lot of the functionality that a Salesforce has. Pipedrive is actually another cost effective platform I've been evaluating as a potential ACT! CRM replacement. I like it's modern day …
Chose Act! CRM
Swiftpage ACT! allows you to maintain your database locally, which we preferred to storing all records in the cloud. Many of the other programs had monthly subscription fees and were higher in cost--on the surface--than Swiftpage ACT!. We thought the email marketing add-on …
Chose Act! CRM
Although other CRM's like HubSpot offer a free solution, I found that it didn't give much and the add-ons were very expensive. Many other companies have interfaces that are clunky or hard to understand. Also I found that many just offer way too many features that we would …
Chose Act! CRM
I use QuickBooks more for financial management and invoice generation. Swiftpage ACT! is more for information storage and resource management.
Chose Act! CRM
Swiftpage ACT! is easy to use and simple compared to Salesforce. Salesforce had too many fields and we were not able to customize, because we used it at a company enterprise level. Salesforce was nice to use with multiple people and teams where you can set permission levels, …
Chose Act! CRM
Many years ago, I used Goldmine at a different company. ACT! seems easier to use. I also appreciate its "all in" support. I can contact support any time at no extra charge (and I don't get questioned about whether I can do so, like some companies do). It's been too many years …
Chose Act! CRM
Swiftpage ACT! comes at a lower price.
Chose Act! CRM
As far as picking a database product to use, you really have to know what you are looking for—not just who will enter the data, but what reports and other output you are going to want from it. Every product has its good points and bad points but if you are looking for …
Chose Act! CRM
At this point we know we can only go up, we have hit bottom with version 21. Version 23 that we just installed says we are still where we were. No improvement.
Chose Act! CRM
I came from a company that wrote their own CRM package in Lotus Notes. The package was amazing but also bulky. There was a ton of overhead and a huge amount of data to synchronize. ACT! is a much lighter package. As it's a pre-packaged deal, it is easier to upgrade users …
Chose Act! CRM
Swiftpage ACT! was selected and used as it was tightly integrated with Sage accounting products and the fact that the product had a long history and a strong position in the marketplace for two decades. As more products have emerged in conjunction with the advent of cloud …
Chose Act! CRM
ACT! in combination with Swiftpage is the most cost effective team. But they do lack some of the more advanced (marketing automation) features of the rest. We recently switched to Agile CRM for this reason. It is also cost effective, but has no CRM functions. For that I would …
Chose Act! CRM
Goldmine
Chose Act! CRM
Salesforce is a cloud based application. If you are using an internet based product and you lose internet services, you lose the ability to work. If you are using a computer based/desktop program and lose internet, you still have the program to work.
Nimble
Chose Nimble
I used to use Workdesk and it was fantastic, you could easily work out what was needed and help desk would support you not just give you the tips to read.
Chose Nimble
To help track products for the most demanding clients, Nimble has been an inspiration. With this tool, we can easily manage our customers and leads. This tool has many themes and templates for sending emails and notifications. In contrast to other CRM programs, Nimble is a …
Chose Nimble
I believe that Nimble is a Customer Relationship Management (CRM) Software that is beyond conventionalism. I feel that when a business will implement Nimble’s channel then you will be able to have much more professional access to customer contact. I would say it is one of the …
Chose Nimble
I really like Nimble because it has always been influential and inspiring in fostering product tracking for the most influential and demanding clients. Other than that, Nimble has allowed me in choosing the correct moment to intervene and offer the required information to …
Chose Nimble
I cannot regard Salesforce as a perfect tool for CRM. I found Salesforce lacks many important features that we were looking for. Moreover, [the] email marketing feature of Salesforce wasn’t working well and I didn’t like that feature. But on the other side, the email marketing …
Chose Nimble
CRM tools need to be proactive, but unfortunately Agile didn’t fit well with our business demands, and we found Agile buggy and sometimes it results in slowing down our system, so that was a big issue for us. Luckily with Nimble, we haven't faced any such issue and it fit well …
Chose Nimble
Nimble is best of all. It has more reliable features than Freshdesk. I was using a lot of contact software for organization and it easily integrated with them effectively. Easily integrate with Google products, outlook and email
Chose Nimble
Nimble is mainly used for contact management and email tracking, linking companies and people into a single database, and using the database as a communication panel.
Chose Nimble
Nimble was either on par or much better than most platforms we evaluated in the initial stage of shortlisting the top 2 or 3 platforms.
Chose Nimble
Nimble has a straightforward setup, [is] easy to use, and has a fast and intuitive interface. This was the plus point for their choice.
Chose Nimble
Nimble has given me the tools I need to get the data from potential customers and use it to transform them into potential customers.
Chose Nimble
Nimble is a good CRM for someone who wants to use it for what it can do out of the box. Someone who doesn't need social media links in the client records. If you want to customize a CRM to look and feel like you want it to, I'd suggest you go someplace else. Nimble does not …
Chose Nimble
Nimble is more cost effective than both. Easier to use than Salesforce. It's built for the user and the person in the customer facing role to make their lives easier. The others are built for making managers lives easier and can get frustrating for end users.
Chose Nimble
I think they are neck in neck. Nimble might be cheaper and their customer support might be just a smidge better. I would be happy with both products.
Chose Nimble
Nimble is much better than Salesmate as it's user interface having many features and helping me to manage all day-to-day activities easily without any interruption.
Chose Nimble
Both Insightly and HubSpot are very capable systems in terms of CRM capabilities. However, Nimble is indispensable to us for its data enrichment feature that gives us the advantage of intel that is crucial for getting responses from our email campaigns We love how smart the …
Chose Nimble
I haven't used another CRM for at least 8 years. While I keep up to date on key CRMs, I feel it would be unfair to Nimble and the other CRMs of me to compare them here.
Chose Nimble
Every CRM has about 80% of what I need so there is always a few details that don't work exactly how we need them.
Chose Nimble
I selected Nimble for the group message integration and social media integration. The other tools that I looked at had restrictions that kept me from the ease of managing my customers. Prospecting is a big part of my business, and having the triggers for contact from Nimble is …
Chose Nimble
Google Apps combined with Communication History and the Social portion of Nimble places it in a category by itself, in my opinion.
It is very cost effective.
I have found other tools cannot compete on pricing and the social aspect.
Chose Nimble
Nimble has proven to be a positive and well-respected application within our company for setting us up for success at building personal and meaningful associations with decision makers. It has been a significant reason why we have gained acceptance and trust from those who we …
Chose Nimble
We checked out Hubspot CRM. You get a lot for free from them but it seems that to get the functions contained in Nimble you'd have to spend 2X per user to get the sales pro. To get the marketing aspects you'd really need the HS marketing package which is far more expensive than …
Chose Nimble
See my previous comments in my first answer. I've detailed this answer with a comparison of Insightly vs Nimble.
Features
Act! CRMNimble
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Act! CRM
4.3
Ratings
57% below category average
Nimble
8.5
Ratings
10% above category average
Customer data management / contact management5.00 Ratings9.50 Ratings
Workflow management7.40 Ratings8.40 Ratings
Territory management8.50 Ratings8.70 Ratings
Opportunity management6.00 Ratings8.10 Ratings
Integration with email client (e.g., Outlook or Gmail)1.00 Ratings9.40 Ratings
Contract management1.00 Ratings8.50 Ratings
Quote & order management2.00 Ratings6.60 Ratings
Interaction tracking3.00 Ratings9.20 Ratings
Channel / partner relationship management5.00 Ratings8.10 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Act! CRM
5.9
Ratings
24% below category average
Nimble
8.1
Ratings
7% above category average
Case management1.70 Ratings7.90 Ratings
Call center management8.10 Ratings8.20 Ratings
Help desk management8.00 Ratings8.30 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Act! CRM
3.0
Ratings
87% below category average
Nimble
8.7
Ratings
14% above category average
Lead management3.00 Ratings8.40 Ratings
Email marketing3.00 Ratings9.00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Act! CRM
4.0
Ratings
62% below category average
Nimble
8.2
Ratings
8% above category average
Task management3.00 Ratings8.50 Ratings
Billing and invoicing management4.00 Ratings8.40 Ratings
Reporting5.00 Ratings7.70 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Act! CRM
5.0
Ratings
41% below category average
Nimble
8.9
Ratings
16% above category average
Forecasting6.00 Ratings8.90 Ratings
Pipeline visualization5.00 Ratings8.80 Ratings
Customizable reports4.00 Ratings9.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Act! CRM
2.0
Ratings
116% below category average
Nimble
8.6
Ratings
14% above category average
Custom fields3.00 Ratings9.00 Ratings
Custom objects2.00 Ratings8.30 Ratings
Scripting environment2.00 Ratings8.50 Ratings
API for custom integration1.10 Ratings8.80 Ratings
Security
Comparison of Security features of Product A and Product B
Act! CRM
7.5
Ratings
10% below category average
Nimble
9.3
Ratings
11% above category average
Single sign-on capability7.00 Ratings9.40 Ratings
Role-based user permissions8.00 Ratings9.30 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Act! CRM
5.0
Ratings
38% below category average
Nimble
8.8
Ratings
18% above category average
Marketing automation5.00 Ratings8.70 Ratings
Compensation management00 Ratings8.90 Ratings
Platform
Comparison of Platform features of Product A and Product B
Act! CRM
1.0
Ratings
152% below category average
Nimble
8.3
Ratings
12% above category average
Mobile access1.00 Ratings8.30 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Act! CRM
-
Ratings
Nimble
8.4
Ratings
13% above category average
Social data00 Ratings8.40 Ratings
Social engagement00 Ratings8.40 Ratings
Best Alternatives
Act! CRMNimble
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
Creatio
Creatio
Score 9.7 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Act! CRMNimble
Likelihood to Recommend
3.0
(0 ratings)
8.5
(0 ratings)
Likelihood to Renew
1.0
(0 ratings)
8.3
(0 ratings)
Usability
4.0
(0 ratings)
8.5
(0 ratings)
Support Rating
1.7
(0 ratings)
9.8
(0 ratings)
Implementation Rating
1.0
(0 ratings)
-
(0 ratings)
User Testimonials
Act! CRMNimble
Likelihood to Recommend
Swiftpage ACT! would be well suited if you are using a desktop computing environment. ACT! is an old product and they were on the desktop for many years (and still are). Also, ACT! would also be well suited if you are not as concerned about implementing a CRM product that might require a little more training (e.g. if you had employees/salespeople that needed to be trained). Also, ACT! seems to be more generic than some of the industry focused products you see nowadays. For example, MethodCRM works well with non-profits that are on the cloud.
Read full review
[Nimble] has been the best platform for us to manage contacts and information from the
contacts. Great dashboard, fast UI, and complete package with all features
helping us a lot. I would definitely recommend this software to other
businesses to have this in their ecosystem to be more productive.
Read full review
Pros
  • Data Analysis. ACT! does a good job of allowing us to create meaningful reports.
  • Keeping track of communication. ACT! integrates with Outlook to record all client communication by e-mail.
  • Custom dashboards. We have created custom data entry pages that simplify what we are trying to collect.
Read full review
  • Nimble is the CRM solution used to strengthen business relationships with our frequent and potential customers.
  • We like that it allows us to follow up with our customers.
  • Its integration with email tools, social networks, and other programs allows me to keep in touch with customers and prospects.
Read full review
Cons
  • Creating reports or creating searches for specific fields is not intuitive.
  • Email marketing add-on service is far from user friendly and outdated in flexibility for creating useful emails.
  • Installing updates creates issues, even though Swiftpage ACT! functioned properly before the update.
  • Figuring out how best to organize contacts into specific, searchable groups requires expert assistance and is not intuitive.
  • Support from Swiftpage ACT! is marginal at best; we rely on outside consultant instead, for an extra cost.
Read full review
  • I dont like the functionality aspect of how one of the controllers is always on standby, they dont load balance, meaning you can be on the same controller for the life of the appliance
  • The 4.x firmware was pretty buggy and it gave off a lot of temp alarms
Read full review
Likelihood to Renew
Once our current subscription expires, we no longer plan to use ACT. We are moving to a more complete CRM system that allows us, as a project based service company, to track projects, contacts, time and employees all with one software program. ACT has very limited modules to integrate these functions and therefore is no longer a good fit for us.
Read full review
It's truly a great system if you get it for the right reasons. Don't expect it to do everything a mid market organization would require but for any small business or mid to large organizations which would like to integrate to it for the social insights capabilities this is a leading solution which can add value immediately
Read full review
Usability
Try printing reports with each record's notes section - really awful output that you are embarrassed to show anyone. Want to add a new record to a group, ACT will present another record for the group assignment. Want to work seamlessly with email? Forget it!
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The platform has more advantages and positives as compared to challenges or negatives in comparison to other comparable products and platforms available in the marketplace. It was extremely easy to get started with the initial deployment which makes the choice much clearer. Finally its tight integration not just with Microsoft O365 suite, but also with [the] most popular social media platforms available makes it a very favorable platform in its domain.
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Support Rating
There has been an ongoing problem with Google synchronisation which no one seems to be bothered about fixing, even though it clearly states on the website that the software synchronises with Google. When the customer-facing support team are on the phone, they are brilliant, it's the back-end development support which is severely lacking.
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Nimble customer service is enjoyable. With great patience, they work tirelessly to help their customers. It was highly beneficial to employees to have access to remote support sessions. We decided to get in touch with them to learn more about any previously mentioned features. Because of this, Nimble has a strong foundation. I think it's a fantastic option.
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Implementation Rating
Delay your upgrades! ACT appears to ship out new software with virtually no checking and no concern about bad installs do to their customers.
Read full review
No answers on this topic
Alternatives Considered
ACT! CRM is more cost effective than like a Salesforce, but that is for a reason, it lacks a lot of the functionality that a Salesforce has. Pipedrive is actually another cost effective platform I've been evaluating as a potential ACT! CRM replacement. I like it's modern day look and feel versus ACT!.
Read full review
I cannot regard Salesforce as a perfect tool for CRM. I found Salesforce lacks many important features that we were looking for. Moreover, [the] email marketing feature of Salesforce wasn’t working well and I didn’t like that feature. But on the other side, the email marketing feature of Nimble works excellently and Nimble is a complete package for CRM.
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Return on Investment
  • Very poor return on investment. It is now quite costly and the support service no longer offers assistance except if the program crashes.
  • Swiftpage seems to have replaced their skilled UK based support team with a call centre?? The service I got was dreadful. This is a difficult program to use and support is vital.
  • You will need some IT skills to properly use ACT! Don't rely on their support which is not good.
Read full review
  • As the investment made with nimble is only 15 dollars per month, it is easy to return it and double profits in a short time, but this is totally relative to the number of people that are working on the platform account.
  • Based on the above, it is easy to deduce that nimble is a little better suited to small businesses that require a smaller number of sellers, since it does not ensure that all sellers can cover their quota.
Read full review
ScreenShots