Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights.
$900
per month
Oracle CRM On Demand
Score 9.0 out of 10
N/A
The basis of this offering is the Market2Lead product that Oracle acquired in 2010. It has now been fully integrated with Oracle's On Demand CRM product and is a full-featured marketing automation product with features from lead management and nurturing, to measuring marketing ROI.
N/A
Pricing
Act-On Software
Oracle CRM On Demand
Editions & Modules
Professional
$900
per month
Enterprise
$2,000+
per month
No answers on this topic
Offerings
Pricing Offerings
Act-On
Oracle CRM On Demand
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day.
The Enterprise allows for much more customization, the package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day.
Annual contract required for all packages.
Act-On pairs better with our internal CRM and provides exactly what we need. The price is better, and the working relationship with Act-On has traditionally been a good one.
We chose Act-On for its ability to support our customers within a single account. The Marketing Network is a huge benefit to our business and the offerings we provide to our customers. In previously working with Hubpsot and Salesforce, we found the support to be lacking - often …
Everything is better with Act-On Software. The landing pages, the email editing, the reporting, the campaigns, and the automated programs are just a few things I love more than Constant Contact. It's by far the best ESP out there and any sales company not using it is making a …
It's got way more bells and whistles, and we really just trust it more. Sure the Dynamics automated platform could help us, but we chose not to use it as Act-On Software sold us on their ease of use. We haven't regretted our decision and are now in the 6th (or maybe 7th) year …
To improve the system, Act-On is developing custom reports and workflows. It is incredibly flexible as well as functionally sound and reliable. The other features that our team enjoys the most are the features such as all contacts. Creating landing pages and web forms is a snap …
Act-On has been committed to improving the system and performance through customized reports and workflows to motivate customers and track their progress and participation.
We investigated heavily into automation platforms prior to purchasing. Act-On was easily the stand out because:
Interactive reporting. Getting behavioral data and other analytics is critical for us making the educated decisions we need for our business to continue to succeed.
Hootsuite allows me to add a month's worth of content to all of our social media platforms at one time. My problem with Act-On is it would not connect our accounts and when it did it would not use the company account. It would only use my personal account. Hootsuite also gives …
We have been evaluating HubSpot and Zoho CRM. These 2 are more expensive and more robust. These include more of the sales side interactions like pipelines, tasks, marketing emails, etc. Our team uses ACT as more of a Rolodex then a tool. Because we do have an outside ticket …
Acton does really well in ease of setup, quality of support, and also does a decent job in dashboard creation. These features are something that drove us to opt for Act-on.
I am a relatively new HubSpot user and have only used a few different things on there but so far, the UI/UX is much more pleasant, seems more organized, seems more capable in general. I had heard rave reviews about HubSpot from my former coworkers who were using Act-On with me, …
I think that if you're just starting out in email marketing, you'll probably navigate to a tool like MailChimp. When you've gotten a good base of what the industry is and you want to do a little bit more, then you'll upgrade to Hubspot and then to Act-On. I feel like Act-on is …
Act-On is the scrappy little program that could. One of the biggest problems of the larger ESP and ABM services is that companies have to meet a high standard with their other software and IT in order to use them. I think this is a big failing on their part, considering that …
We used to use a combination of SugarCRM and Inbox25, but we moved to a Microsoft platform and had to go to a compatible platform. Act-On was the perfect fit since it was compatible with both Sugar CRM and Dynamics CRM, which made our change over and integration relatively …
Act-On has a much more hands-on customer support focus than any of the other companies that we have worked with that do similar things. They also have a really easy to use platform (however I know they all do). It's one of those products that you feel good when you are using it.
A colleague used iContact but it did not offer us the ability to build content as efficiently as ActOn. In addition, the survey, landing page and automated program functionality was not available or not as advanced.
Act-On is easier to use than Marketo, but not as visually appealing and user-friendly as HubSpot. It's much better than Pardot, as Pardot feel clunky every step of the way. SharpSpring is comparable because of its price point but surpasses Act-On in its tools and intuitive …
We like to know a variety here, and we know multiple marketing automation platforms to help provide the best direction to our clients. We need to provide the know-how in many different use cases. Sometimes, Act-On isn't always the best solution for a company's needs. Marketers …
Act-On was decided upon by the Marketing and Operations team. I am part of the Development team and was consulted on the aspects of reporting. However, our Marketing/Operations team were very pleased with the way you could personalize and create your own emails and campaigns …
I've used Constant Contact, Mail Chimp, Exact Target. I would say Act-On Software is most similar to Exact Target, but I feel you get a better bang for your buck with Act-On.
It is right in line with Insightly. Salesforce has more integrations and it is easy to call in for help solutions. This is more self taught and working to build your own system that is best for your company's needs. Very good CRM for the price. Easy to follow instructions and …
MS Dynamics was easy to integrate to MS Power BI. This BI and reporting aspect is a clear strong point for Microsoft. MS solutions seem easier to integrate and learn, but this depends on the IT landscape and the complexity of integrations in a respective company.
Oracle CRM is much more robust with more functionality. The UI is visually appealing and it is more user friendly. Siebel is more budget friendly and more of a bare bones CRM.
Oracle CRM is popular and integrates well with other Oracle family software hence improving its usage and productivity in your company. The software is also easy to deploy, install and use in your company and further fits in all organizations whether small or big. It's also one …
Oracle CRM comes in various subscription plans that are lowly priced and one chooses their preferred plan based on the cost incurred and the size of your company. On top of that, Oracle CRM offers a free trial to new customers where they can acquire the software and use to …
Oracle on demand is customizable and I can configure to meet the complex of customers unique needs. Compared to other software similar to Oracle On Demand it is seamless and very stable with regular maintenance.
Salesforce does not have the same level of user friendliness or organization that Oracle CRM does. Oracle CRM has much more flexibility and allows for more freedom in reporting and displaying sales data.
We went with Oracle CRM since we had already bought into the Oracle ERP suite. It stacks up well against most alternative software solutions in its similar category.
It is easily integrated. Because of this we are able to adapt to this program quickly since it is connected to our other CRM. Ultimately, it is about having a proper way to track our customers to service all of their needs. This creates an organized approach and can be custom …
Oracle app is more available on different mobile devices, Microsoft Dynamics has only Windows and Android but Oracle has both web-based, Mac, IOS. Social CRM feature is another one that Microsoft Dynamics doesn't provide. On the other hand, Microsoft Dynamics provides offline …
If you have MS Dynamics CRM, this is the automation platform for you and your operations. Act-On Software easily syncs with dynamics, and we've never had a problem with this since we set ours up years ago. If you use a different CRM, I'd check to see if other options might make more sense. Having that ability for the systems to seamlessly talk is critical.
I think it is well suited for organizations which are large with a lot of users so as to be able to minimize the cost of operations. Also, the organization which interacts mostly with customers can use Oracle CRM on demand.
Application customization is a key strength. We can create custom home page experiences for each type of user, customize object layouts to change dynamically depending on object type, and create an embedded sales process unique to our organization that helps facilitate the user through the process by specifying required fields dependent on what stage of the process they are in. The ability to customize goes directly to the success of user adoption - the fact that we can customize layouts and processes to support our internal business processes helps users make the most of the system.
Robust Reporting. The reporting and data warehouse capabilities are excellent. We have thousands of custom reports delivered in a number of ways - on home pages, on dashboards, on demand through the reporting menu, and on custom web tabs. These reports range from simple lists to complex multi-object analyses.
Ability to get data in and get data out. CRMOD makes it very easy to import data into any object. This is helpful for importing lists or making mass changes. Exporting data is equally easy, both from an administrator standpoint and for the user. Users can display a list or do a custom advanced search and then easily export the data to Excel without any admin help. They can also export from any report, which is helpful when sales data needs to be combined with other financial data in a larger analysis.
The system's workflow capabilities allow us to improve field validation, send important notifications, and enforce business process requirements.
A scripting mechanism is needed to customize the data entry forms. As any data driven system, Oracle CRM on demand is as reliable as its data is. Having sales people entering and maintaining the data you have to make sure they are doing that and not cutting corners. One way to do that is to enforce the business requirements in the entry forms.
User interface / user experience definitely can and should be improved.
It needs a way to send automatic reports on a schedule via email.
Support: as usual the Oracle support tends to be tedious and lengthy.
It's my single biggest asset in my current role. With limited resources, its enabled Anachron to punch well above our weight marketing wise and although we're still at the beginning of our journey I know the system can scale with us
It's good, but not quite brilliant. Some parts of the interface are still a bit outdated. The product has been evolving very fast, though, and I believe in a few months it will be up there with the best of them, interface wise as well.
Compared to other competitors I find it very easy to use and learn .It has been helpful in our organisation and we have been able to manage our projects and operations well without interference.
I have always found them quick to respond to my query by web inquiry. In those instances when I call, I have always reached help quickly. They are conscientious and skilled in discussing my concern and finding a solution to my problem. Other tech organizations should use Act-On as a model for top-notch customer service.
Since we start using Act-on for ourselves and our clients, we have been supported very well. Often we need to integrate with legacy systems and we find the support team on our side during the whole endeavor. Always asking if they can help us further, always willing to do a better job. The support of Act-On is one of the main differentiators
The system is very user friendly, I think we were up and running within a day or so of having the product. It took very few online training for me to learn a large chunk of the functionality of this system.
What impressed me most is that Act-On showed full committment in making our implementation successful, even when it required additional support from their team. This gave me a lot of warm and fuzzy feelings. Most other software software vendors are not anywhere close to being this responsive and effective
We chose Act-On for its ability to support our customers within a single account. The Marketing Network is a huge benefit to our business and the offerings we provide to our customers. In previously working with Hubpsot and Salesforce, we found the support to be lacking - often being referred to a forum or landing page rather than getting hands-on guided help from a knowledgeable person on their team. We LOVE Act-On and the team that they have servicing our account!
MS Dynamics was easy to integrate to MS Power BI. This BI and reporting aspect is a clear strong point for Microsoft. MS solutions seem easier to integrate and learn, but this depends on the IT landscape and the complexity of integrations in a respective company.
Positive- quick setup for webinars between 3 different tools, made it easy to do in high volume
Negative- lots of processes with the designer tools that made email/landing page design take longer than it should have, costing man hours
Positive- email automation with different types of campaigns we could have flowing at once or could span across multiple audience segments made it so we could consistently create touch points and increase our engagement, thus our ROI over time
Much easier for us to track sales leads as we have had almost universal adoption and continued user interaction with the program as opposed to our previous tool, Salesforce. CRM has likely cut back on many hours of calls and check-ups with its easy to use system.
Customer feedback has been much improved as we are able to track any areas that need additional focus and address them immediately.