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Act-On Software vs. Ion, by Rock Content

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Act-On

    Score8 out of 10
    Mid-Size Companies (51-1,000 employees)
    Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights.

    $900

    per month

    Ion, by Rock Content

    Score8 out of 10
    Enterprise companies (1,001+ employees)
    Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools. Ion helps enterprises to build brand awareness and increase conversions and lead generation enriching their contact database with declared, high intent data. Ion helps brands launch quizzes, ROI calculators, assessments, interactive infographics, and other interactive formats in…N/A
    Pricing
    Act-OnIon, by Rock Content
    Editions & Modules
    Professional
    $900
    per month
    Enterprise
    $2,000+
    per month
    Managed Services + SaaS
    Custom
    per year
    Offerings
    Pricing Offerings
    Act-OnIon, by Rock Content
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup fee$5,500 per customer
    Additional DetailsThe Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise allows for much more customization, the package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required for all packages.ion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.
    More Pricing Information
    Community Pulse
    Act-OnIon, by Rock Content
    Considered Both Products
    Act-On
    No answer on this topic
    Rock Content
    Chose Ion, by Rock Content
    The ion interactive just offers so many more options for customization. You can make the pages you create truly beautiful. Act-On has worked well for simple, straightforward pages and emails, but it ultimately just cannot accomplish the same results as ion without the use of an …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Act-OnIon, by Rock Content
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Act-On Software and Ion, by Rock Content
    Feature
    Act-On Software
    8.6
    113 Ratings
    Ion, by Rock Content
    -
    Ratings
    WYSIWYG email editor9.1112 Ratings00 Ratings
    Dynamic content9.192 Ratings00 Ratings
    Ability to test dynamic content8.292 Ratings00 Ratings
    Landing pages8.2108 Ratings00 Ratings
    A/B testing9.195 Ratings00 Ratings
    Mobile optimization7.1102 Ratings00 Ratings
    Email deliverability reporting9.1112 Ratings00 Ratings
    List management9.1111 Ratings00 Ratings
    Triggered drip sequences8.287 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Act-On Software and Ion, by Rock Content
    Feature
    Act-On Software
    8.6
    113 Ratings
    Ion, by Rock Content
    -
    Ratings
    Lead nurturing automation9.1104 Ratings00 Ratings
    Lead scoring and grading9.1104 Ratings00 Ratings
    Data quality management9.1102 Ratings00 Ratings
    Automated sales alerts and tasks7.395 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Act-On Software and Ion, by Rock Content
    Feature
    Act-On Software
    7.0
    77 Ratings
    Ion, by Rock Content
    -
    Ratings
    Calendaring6.88 Ratings00 Ratings
    Event/webinar marketing7.376 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Act-On Software and Ion, by Rock Content
    Feature
    Act-On Software
    9.1
    71 Ratings
    Ion, by Rock Content
    -
    Ratings
    Social sharing and campaigns9.169 Ratings00 Ratings
    Social profile integration9.163 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Act-On Software and Ion, by Rock Content
    Feature
    Act-On Software
    8.5
    114 Ratings
    Ion, by Rock Content
    -
    Ratings
    Dashboards8.2109 Ratings00 Ratings
    Standard reports9.1112 Ratings00 Ratings
    Custom reports8.284 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Act-On Software and Ion, by Rock Content
    Feature
    Act-On Software
    8.3
    107 Ratings
    Ion, by Rock Content
    -
    Ratings
    API9.167 Ratings00 Ratings
    Role-based workflow & approvals9.171 Ratings00 Ratings
    Customizability7.389 Ratings00 Ratings
    Integration with Salesforce.com9.165 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM8.135 Ratings00 Ratings
    Integration with SugarCRM7.128 Ratings00 Ratings
    Content Creation
    Comparison of Content Creation features of Act-On Software and Ion, by Rock Content
    Feature
    Act-On Software
    -
    Ratings
    Ion, by Rock Content
    7.5
    105 Ratings
    Ideation00 Ratings10.099 Ratings
    Content collaboration00 Ratings5.094 Ratings
    Content Publishing
    Comparison of Content Publishing features of Act-On Software and Ion, by Rock Content
    Feature
    Act-On Software
    -
    Ratings
    Ion, by Rock Content
    8.7
    120 Ratings
    Content hub00 Ratings10.0104 Ratings
    Forms / Gated content00 Ratings10.0107 Ratings
    Embedded CTAs00 Ratings10.0108 Ratings
    Content distribution00 Ratings8.093 Ratings
    Content promotion00 Ratings8.086 Ratings
    Content automation00 Ratings6.090 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Act-On Software and Ion, by Rock Content
    Feature
    Act-On Software
    -
    Ratings
    Ion, by Rock Content
    8.5
    118 Ratings
    Audience profiling and targeting00 Ratings6.091 Ratings
    Closed-loop tracking and reporting00 Ratings8.095 Ratings
    Content performance analytics00 Ratings10.0116 Ratings
    Campaign optimization dashboard00 Ratings10.0107 Ratings
    User Ratings
    Act-OnIon, by Rock Content
    Likelihood to Recommend
    8.2
    (219 ratings)
    10.0
    (135 ratings)
    Likelihood to Renew
    8.9
    (112 ratings)
    7.0
    (22 ratings)
    Usability
    8.2
    (33 ratings)
    7.4
    (17 ratings)
    Availability
    9.1
    (14 ratings)
    10.0
    (1 ratings)
    Performance
    8.2
    (13 ratings)
    9.0
    (1 ratings)
    Support Rating
    7.3
    (39 ratings)
    10.0
    (18 ratings)
    In-Person Training
    8.7
    (4 ratings)
    -
    (0 ratings)
    Online Training
    9.3
    (16 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    8.6
    (22 ratings)
    10.0
    (6 ratings)
    Configurability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    6.4
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    10.0
    (2 ratings)
    Vendor post-sale
    8.2
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.1
    (2 ratings)
    -
    (0 ratings)