Act-On Software vs. TextUs
| Product | Rating | Most Used By | Product Summary | Starting Price |
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 Act-On | Score8 out of 10 | Mid-Size Companies (51-1,000 employees) | Act-On is an adaptive marketing platform designed to drive personal and purposeful multi-channel marketing. Its foci are inbound and outbound marketing, for enabling a tighter alignment with sales and turning data into actionable insights. | $900 per month |
 TextUs | Score7.6 out of 10 | N/A | TextUs is a business-class text messagingsoftware from the company of the same name in Boulder, a real-time communication platform designed to improve businesses communication with leads, candidates, and customers. TextUs currently serves sales, staffing and recruiting, SaaS, higher education, HR, healthcare, property management, financial services, and nonprofits, boasting a 98% read rate and up to 40% response rates. | $250 per month |
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| Editions & Modules |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | The Professional package starts at 2,500 active contacts, 3 marketing users, 50 sales users and 30,000 API calls per day. The Enterprise allows for much more customization, the package starts at 2,500 active contacts, 6 marketing users, 100 sales users and 30,000 API calls per day. Annual contract required for all packages. | — | ||||||||||||||
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| Email & Online Marketing |
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| Lead Management |
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| Campaign Management |
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| Reporting & Analytics |
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| Platform & Infrastructure |
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| Act-On | TextUs | |
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| Likelihood to Recommend | 8.2 | - |
| Likelihood to Renew | 8.9 | - |
| Usability | 8.2 | - |
| Availability | 9.1 | - |
| Performance | 8.2 | - |
| Support Rating | 7.3 | - |
| In-Person Training | 8.7 | - |
| Online Training | 9.3 | - |
| Implementation Rating | 8.6 | - |
| Configurability | 9.1 | - |
| Ease of integration | 6.4 | - |
| Product Scalability | 9.1 | - |
| Vendor post-sale | 8.2 | - |
| Vendor pre-sale | 9.1 | - |