| Product | Rating | Most Used By | Product Summary | Starting Price |
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 ActiveCampaign | Score7.9 out of 10 | N/A | ActiveCampaign is presented as an AI-first marketing platform for marketers, agencies, and entrepreneurs. It uses Active Intelligence for goal-aware automation and personalized experiences across email, SMS, and WhatsApp. ActiveCampaign integrates with 950+ apps and generates insights to optimize every workflow. | $15 per month |
 Brevo | Score8.6 out of 10 | N/A | Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more. | $0 per month |
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| Additional Details | — | SendinBlue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try SendinBlue with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $7.37 -- or send even more emails at great prices. | ||||||||||||||
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| Considered Both Products | Chose ActiveCampaign ActiveCampaign is more "complete". Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign
Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign I couldn't work out how to use Mailchimp. It took ages, never looked good and I gave up. Sendinblue was okay but the designs weren't as good as ActiveCampaign. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign ActiveCampaign is easier to use and has a better cost-benefit than the other two. GetResponse automation is really confusing and the Seninblue platform has the worst usability in general. Being simples to use and having good and scalable prices, I prefer ActiveCampaign. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign I used AWeber years ago, and I couldn't figure it out despite having taught myself dozens of apps since 1983. Mailchimp was very expensive to compare to ActiveCampaign's most basic plan. Sendinblue was an accident and I used it for a very limited purpose. It didn't even stack … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign
Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign It's been four years, so things might have changed in the meantime. Mailchimp did not offer segmentation then. CleverReach's segmentation was not sufficient. GetResponse did not let me edit the double opt-in emails. Sendinblue did not play nicely with ThriveLeads. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign We have selected ActiveCampaign because it has all the basic features in marketing automation we wanted. It is a cheap and effective Marketing Automation software when you are a small business. We simply wanted a tool powerful enough to help us increase the number of new leads … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info | Chose Brevo Sendinblue is less expensive than ActiveCampaign and HubSpot, but also has fewer features and less automation. Sendinblue has some easy-to-use email templates that are easier to design than AWeber or HubSpot, but also difficult to size correctly. Sendinblue's reporting is on … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Brevo More affordable, easy to use and efficient Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info Chose Brevo I decide on Sendinblue for their price and pretty good customer and support service, honestly, my first option always was Autopilot. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Brevo SIB offers a simple interface that helps you create great emails that get into the right inbox, every time. If you want a flashy interface that is only that, seek another provider. If you want a serious and top-notch email marketing program, SIB delivers in a big way. I have … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Brevo When looking at a mailing list service, we looked at MailChimp and SendinBlue. SendinBlue was picked primarily because of the features it offered in the free tier. SendinBlue had more to offer without having to pay more for it. It also integrated well into our Wordpress site … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info |
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| Happy with the feature set | ||
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| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
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| ActiveCampaign | Brevo | |
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| Likelihood to Recommend | 9.2 | 9.0 |
| Likelihood to Renew | 9.0 | 10.0 |
| Usability | 7.8 | 8.3 |
| Availability | 9.1 | 9.1 |
| Performance | 7.3 | 9.1 |
| Support Rating | 1.3 | 10.0 |
| In-Person Training | 9.1 | - |
| Online Training | 7.3 | - |
| Implementation Rating | 8.5 | 9.1 |
| Configurability | 6.4 | - |
| Ease of integration | 9.1 | - |
| Product Scalability | 1.0 | 9.1 |
| Vendor post-sale | 6.4 | - |
| Vendor pre-sale | 7.3 | - |
