| Product | Rating | Most Used By | Product Summary | Starting Price |
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 ActiveCampaign | Score7.9 out of 10 | N/A | ActiveCampaign is presented as an AI-first marketing platform for marketers, agencies, and entrepreneurs. It uses Active Intelligence for goal-aware automation and personalized experiences across email, SMS, and WhatsApp. ActiveCampaign integrates with 950+ apps and generates insights to optimize every workflow. | $15 per month |
 Constant Contact | Score7.7 out of 10 | N/A | Constant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses. | $12 per month |
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| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
| Additional Details | — | The SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages. | ||||||||||||||
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| Considered Both Products | Chose ActiveCampaign Pricing is comparable. Automation is easiest (and quickest) with AC. Mailchimp has a better editor in my opinion. Constant Contact is quickest to set up (again in my opinion). None have as good of analytics as ActiveCampaign. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign I like to say that ActiveCampaign is a step up from Constant Contact. While Constant Contact works great for the bare minimum email marketing support, AC takes it to the next level in terms of customization, support, reporting, and tracking our customer's interactions with both … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign You'll be able to accomplish everything you need to with ActiveCampaign. A lot of these platforms distinguish themselves with bells and whistles. If a certain 'luxury' is important to you, then go with the platform that offers it. Generally speaking, they can all get the job … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign With ActiveCampaign, you can centralize a significant part of your marketing operations and give your customers a better overall experience than alternative technologies.The customer support staff is very efficient and their knowledge base is particularly informative and easy … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign It's the easiest and most useful to use. The other products make it more complicated. ActiveCampaign also has a high deliverability rate compared to others, so it's one of the most important reasons why I love ActiveCampaign. I also love how easy it is to set up campaigns, edit … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign ActiveCampaign far exceeds SharpSpring in almost every way. It has a much cleaner interface and is much easier to use. SharpSpring was very glitchy for us, especially the email creator/editor. SharpSpring also costs more than double that of ActiveCampaign. And SharpSpring's … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign ActiveCampaign is the middle ground between the simpler platforms like Mailchimp and the significant complexity of platforms like Infusionsoft (now Keap). It provides custom fields, segmented automations and other options without the need to hire a consultant or company to … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign The key reasons I've chosen ActiveCampaign over others are:
Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign In comparison to all the other systems (except Keap), ActiveCampaign goes above and beyond for email marketing, marketing automation, and CRM functionality. It's the closest you can get to an all-in-one system. And while Infusionsoft is also robust, it's not very intuitive. … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign ActiveCampaign has the best combination of features and functionality for the price that we've found in the industry. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign ActiveCampaign is easier to use, customize, and set up specifically for your business than most other platforms. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign
Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign The custom automation is practically invaluable. It means my clients receive an email newsletter that is tuned to where they are at in their journey. They also receive an email to schedule their appointments and that automation saves back and forth emails and a lot of wasted … Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info Chose ActiveCampaign I moved from Mail Chimp to Active Campaign and never looked back. I once tried going to ClickFunnels for email as well as website and it didn't work out to well. I couldn't track, tag and so customers were getting emails they shouldn't have got. So I quickly moved back to AC. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign ActiveCampaign is the solution I recommend to all my clients. It's the best value with most functionality. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose ActiveCampaign Much better functionality Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info | |
| Key User Insights | ||
| Would buy again | ||
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| Happy with the feature set | ||
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| Lived up to sales and marketing promises | ||
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| Implementation went as expected | ||
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| ActiveCampaign | Constant Contact | |
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| Likelihood to Recommend | 9.2 | 8.3 |
| Likelihood to Renew | 9.0 | 9.9 |
| Usability | 7.8 | 9.0 |
| Availability | 9.1 | 9.0 |
| Performance | 7.3 | 10.0 |
| Support Rating | 1.3 | 10.0 |
| In-Person Training | 9.1 | - |
| Online Training | 7.3 | 10.0 |
| Implementation Rating | 8.5 | 10.0 |
| Configurability | 6.4 | 10.0 |
| Ease of integration | 9.1 | - |
| Product Scalability | 1.0 | 10.0 |
| Vendor post-sale | 6.4 | - |
| Vendor pre-sale | 7.3 | - |
