Ad2Go vs. Adobe Marketo Engage
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Ad2Go | N/A | N/A | Ad2Go provides access to multiple advertisement marketing sources in one solution. It allows the user to look at an individual, and benchmarked, advertisement performance, and to analyze available media data such as media reach, spend and/or audience composition. With Ad2Go: - Combine multiple data sources into reports: Ad2Go combines survey data with data on media and sales. Reports provide insights into advertising data and show performance can be improved. - Quick… | N/A |
Adobe Marketo Engage | Score8.1 out of 10 | N/A | Adobe Marketo Engage (acquired by Adobe in 2018) is a marketing automation platform whose basic features include email marketing, drip nurturing, landing pages, and lead scoring, but other editions offer additional advanced features. Typical customers are B2B firms with complex sales cycles. | N/A |
| Ad2Go | Adobe Marketo Engage | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic |
| ||||||||||||||
| Offerings |
| |||||||||||||||
| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Ad2Go | Adobe Marketo Engage | |||||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Email & Online Marketing |
| |||||||||||||||||||||||||||||||
| Lead Management |
| |||||||||||||||||||||||||||||||
| Campaign Management |
| |||||||||||||||||||||||||||||||
| Social Media Marketing | ||||||||||||||||||||||||||||||||
| Reporting & Analytics |
| |||||||||||||||||||||||||||||||
| Platform & Infrastructure |
| |||||||||||||||||||||||||||||||
| Ad2Go | Adobe Marketo Engage | |
|---|---|---|
| Likelihood to Recommend | - | 6.9 |
| Likelihood to Renew | - | 9.0 |
| Usability | - | 8.0 |
| Availability | - | 9.0 |
| Performance | - | 9.0 |
| Support Rating | - | 8.6 |
| In-Person Training | - | 10.0 |
| Online Training | - | 6.7 |
| Implementation Rating | - | 10.0 |
| Configurability | - | 6.0 |
| Contract Terms and Pricing Model | - | 7.9 |
| Ease of integration | - | 1.1 |
| Product Scalability | - | 7.0 |
| Professional Services | - | 9.4 |
| Vendor post-sale | - | 8.2 |
| Vendor pre-sale | - | 8.2 |