Chose Adobe Analytics
Adobe is a massive business - provides some best in class technology best suited for a big business. Adobe is relatively expensive compared to other providers - needs to be a clear ROI that the investment will drive. Support offered by smaller companies is often better - …
Invited by the Vendor
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
