Adobe Analytics vs. InfiniGrow
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Adobe Analytics | Score7.4 out of 10 | N/A | Adobe acquired Omniture in 2009 and re-branded the platform as SiteCatalyst. It is now part of Adobe Marketing Cloud along with other products such as social marketing, test and targeting, and tag management. SiteCatalyst is one of the leading vendors in the web analytics category and is particularly strong in combining web analytics with other digital marketing capabilities like audience management and data management. Adobe Analytics also includes predictive marketing capabilities that help… | N/A |
InfiniGrow | Score8.7 out of 10 | N/A | InfiniGrow provides real-time visibility into data, to automatically uncover the business impact of marketing activity, and optimize budget allocation towards the best-performing channels. It centralizes data by connecting the user's CRM, marketing automation and all the other tools in a marketing stack. Designed to unify cost and performance data into one, centralized view, and provide real-time visibility into marketing plans, investments, performance and goals. | N/A |
| Adobe Analytics | InfiniGrow | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Adobe Analytics | InfiniGrow | |
|---|---|---|
| Likelihood to Recommend | 8.7 | 9.0 |
| Likelihood to Renew | 9.4 | - |
| Usability | 7.0 | - |
| Availability | 8.1 | - |
| Performance | 8.0 | - |
| Support Rating | 3.6 | - |
| In-Person Training | 1.1 | - |
| Online Training | 7.0 | - |
| Implementation Rating | 8.1 | - |
| Contract Terms and Pricing Model | 7.3 | - |
| Product Scalability | 10.0 | - |
| Professional Services | 7.9 | - |