Adobe Analytics vs. IO Technologies
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Analytics | Score7.4 out of 10 | N/A | Adobe acquired Omniture in 2009 and re-branded the platform as SiteCatalyst. It is now part of Adobe Marketing Cloud along with other products such as social marketing, test and targeting, and tag management. SiteCatalyst is one of the leading vendors in the web analytics category and is particularly strong in combining web analytics with other digital marketing capabilities like audience management and data management. Adobe Analytics also includes predictive marketing capabilities that help… | N/A |
 IO Technologies | Score10 out of 10 | N/A | Analytics and data delivery solutions designed specifically for digital media. Measure the quality and performance of your content from multiple channels, platforms and devices on one screen. Build loyalty with your audience, whether in a hectic fast-breaking news environment or when building long-term strategies. IO real-time and historical dashboards empower content editors to streamline their data and to make faster and smarter decisions. | $200 per month |
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| Editions & Modules | No answers on this topic |
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| Entry-level Setup Fee | Optional | Optional | ||||||||||||||
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| Adobe Analytics | IO Technologies | |
|---|---|---|
| Likelihood to Recommend | 8.7 | - |
| Likelihood to Renew | 9.4 | - |
| Usability | 7.0 | - |
| Availability | 8.1 | - |
| Performance | 8.0 | - |
| Support Rating | 3.6 | - |
| In-Person Training | 1.1 | - |
| Online Training | 7.0 | - |
| Implementation Rating | 8.1 | - |
| Contract Terms and Pricing Model | 7.3 | - |
| Product Scalability | 10.0 | - |
| Professional Services | 7.9 | - |