Adobe Analytics vs. Metrilo
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Analytics | Score7.4 out of 10 | N/A | Adobe acquired Omniture in 2009 and re-branded the platform as SiteCatalyst. It is now part of Adobe Marketing Cloud along with other products such as social marketing, test and targeting, and tag management. SiteCatalyst is one of the leading vendors in the web analytics category and is particularly strong in combining web analytics with other digital marketing capabilities like audience management and data management. Adobe Analytics also includes predictive marketing capabilities that help… | N/A |
 Metrilo | N/A | N/A | Metrilo, from the company of the same name in Sofia, is presented as a plug-n-play growth platform for ecommerce brands that provides Ecommerce Analytics, to help direct-to-consumer brands scale faster while saving time on monitoring performance. Metrilo automatically reports on marketing campaign performance, engagement metrics and sales attribution, with no manual setup. It allows users to monitor marketing channels, referrals, influencers and coupon codes, and optimize marketing spending so… | N/A |
| Adobe Analytics | Metrilo | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Web Analytics |
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| Adobe Analytics | Metrilo | |
|---|---|---|
| Likelihood to Recommend | 8.7 | - |
| Likelihood to Renew | 9.4 | - |
| Usability | 7.0 | - |
| Availability | 8.1 | - |
| Performance | 8.0 | - |
| Support Rating | 3.6 | - |
| In-Person Training | 1.1 | - |
| Online Training | 7.0 | - |
| Implementation Rating | 8.1 | - |
| Contract Terms and Pricing Model | 7.3 | - |
| Product Scalability | 10.0 | - |
| Professional Services | 7.9 | - |