TrustRadius: an HG Insights company

Adobe Analytics vs. Snowplow Open Source

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adobe Analytics

    Score7.4 out of 10
    N/AAdobe acquired Omniture in 2009 and re-branded the platform as SiteCatalyst. It is now part of Adobe Marketing Cloud along with other products such as social marketing, test and targeting, and tag management. SiteCatalyst is one of the leading vendors in the web analytics category and is particularly strong in combining web analytics with other digital marketing capabilities like audience management and data management. Adobe Analytics also includes predictive marketing capabilities that help…N/A

    Snowplow Open Source

    Score8 out of 10
    N/ASnowplow Open Source, developed by Snowplow in London, is a collection of data processing components that users can set up as a core data pipeline to collect behavioral data at scale across different applications, channels and touchpoints. Data teams can leverage the tech to make data available in a real-time stream, and in a data warehouse.N/A
    Pricing
    Adobe AnalyticsSnowplow Open Source
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Adobe AnalyticsSnowplow Open Source
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    Adobe AnalyticsSnowplow Open Source
    Considered Both Products
    Adobe
    Chose Adobe Analytics
    Adobe Analytics outperforms Google Analytics and Snowplow when comparing the feature sets, but the other tools bring advantages and flexibility that Adobe does not. The features and capabilities just within the tool are unmatched as Adobe Workspace and the segment and …
    Incentivized
    Snowplow
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Adobe AnalyticsSnowplow Open Source
    Web Analytics
    Comparison of Web Analytics features of Adobe Analytics and Snowplow Open Source
    Feature
    Adobe Analytics
    8.6
    12 Ratings
    Snowplow Open Source
    -
    Ratings
    Lead Conversion Tracking8.312 Ratings00 Ratings
    Bounce Rate Measurement8.212 Ratings00 Ratings
    Device and Browser Reporting8.712 Ratings00 Ratings
    Pageview Tracking8.912 Ratings00 Ratings
    Event Tracking8.912 Ratings00 Ratings
    Reporting in real-time9.312 Ratings00 Ratings
    Referral Source Tracking8.112 Ratings00 Ratings
    Customizable Dashboards8.212 Ratings00 Ratings
    User Ratings
    Adobe AnalyticsSnowplow Open Source
    Likelihood to Recommend
    8.7
    (184 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    9.4
    (43 ratings)
    -
    (0 ratings)
    Usability
    7.0
    (35 ratings)
    -
    (0 ratings)
    Availability
    8.1
    (12 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (11 ratings)
    -
    (0 ratings)
    Support Rating
    3.6
    (41 ratings)
    -
    (0 ratings)
    In-Person Training
    1.1
    (5 ratings)
    -
    (0 ratings)
    Online Training
    7.0
    (5 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.1
    (10 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    7.3
    (6 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Professional Services
    7.9
    (5 ratings)
    -
    (0 ratings)