Adobe Analytics vs. Supermetrics
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Analytics | Score7.4 out of 10 | N/A | Adobe acquired Omniture in 2009 and re-branded the platform as SiteCatalyst. It is now part of Adobe Marketing Cloud along with other products such as social marketing, test and targeting, and tag management. SiteCatalyst is one of the leading vendors in the web analytics category and is particularly strong in combining web analytics with other digital marketing capabilities like audience management and data management. Adobe Analytics also includes predictive marketing capabilities that help… | N/A |
 Supermetrics | Score10 out of 10 | N/A | Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data to make cross-platform comparisons and summaries easier for marketers. | $29 per month |
| Adobe Analytics | Supermetrics | |||||||||||||||
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| Editions & Modules | No answers on this topic |
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| Offerings |
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| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
| Additional Details | — | In addition to the basic licensing tiers, Supermetrics offers customized packages according to customer needs. | ||||||||||||||
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| Web Analytics |
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| Adobe Analytics | Supermetrics | |
|---|---|---|
| Likelihood to Recommend | 8.7 | 10.0 |
| Likelihood to Renew | 9.4 | - |
| Usability | 7.0 | - |
| Availability | 8.1 | - |
| Performance | 8.0 | - |
| Support Rating | 3.6 | - |
| In-Person Training | 1.1 | - |
| Online Training | 7.0 | - |
| Implementation Rating | 8.1 | - |
| Contract Terms and Pricing Model | 7.3 | - |
| Product Scalability | 10.0 | - |
| Professional Services | 7.9 | - |