comScore Digital Analytix (discontinued) vs. Hotjar
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 comScore Digital Analytix (discontinued) | Score9.8 out of 10 | N/A | comScore's Digital Analytix Enterprise (DAX) product was acquired by Adobe in 2015 largely for its European customer base, with the goal of migrating former DAX customers to the Adobe Analytics cloud. Thus, DAX is no longer available. | N/A |
 Hotjar | Score8.3 out of 10 | N/A | Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers and product marketers. Hotjar was acquired by Contentsquare September 2021, and is now a Contentsquare brand. | $39 per month 100 daily sessions |
| comScore Digital Analytix (discontinued) | Hotjar | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules | No answers on this topic |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | Discount available for annual pricing. | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| comScore Digital Analytix (discontinued) | Hotjar | |
|---|---|---|
| Likelihood to Recommend | 8.7 | 10.0 |
| Likelihood to Renew | 6.3 | 5.1 |
| Usability | - | 9.7 |
| Support Rating | - | 9.6 |
| Ease of integration | - | 9.0 |