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Adobe Marketo Engage vs. Leadpages

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Adobe Marketo Engage

2,647 Reviews and Ratings

Leadpages

98 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adobe Marketo Engage

    Score8.1 out of 10
    		N/AAdobe Marketo Engage (acquired by Adobe in 2018) is a marketing automation platform whose basic features include email marketing, drip nurturing, landing pages, and lead scoring, but other editions offer additional advanced features. Typical customers are B2B firms with complex sales cycles.N/A

    Leadpages

    Score5.8 out of 10
    Small Businesses (1-50 employees)
    		Leadpages is a landing page software that helps to grow small businesses without tech headaches. Leadpages can be used with or without WordPress, on Leadpages' servers or on the user's own. Leadpages aims to eliminate the high cost of website developers and freelancers when creating a company's most important marketing web pages. Included in all plans: Unlimited landing pages, pop-ups, and alert bars for lead generation and sales Website builder for a…

    $49

    per month

    Pricing
    Adobe Marketo EngageLeadpages
    Editions & Modules
    Growth
    Pricing based on database size.
    per month
    Select
    Pricing based on database size.
    per month
    Prime
    Pricing based on database size.
    per month
    Ultimate
    Pricing based on database size.
    per month
    Standard
    $49
    per month
    Pro
    $99
    per month
    Advanced
    $399
    per month
    Standard Annual
    $444
    per year
    Pro Annual
    $888
    per year
    Offerings
    Pricing Offerings
    Adobe Marketo EngageLeadpages
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details—Save 25% by choosing an annual plan (3 months free). Standard ($444), Pro ($888), Advanced (Call Us)
    More Pricing Information
    Community Pulse
    Adobe Marketo EngageLeadpages
    Considered Both Products
    Adobe
    No answer on this topic
    Leadpages
    Verified User
    Chose Leadpages
    Marketo is great for lead management and automation, but their landing page creation tool is very lacking. Our team is small and often lack the time or resources to have custom-made landing pages, so Leadpages offers a great way to continuously to generate new content using a …
    Incentivized
    Greg Dungan
    Owner in Marketing at Two Creative Design Group, LLC (Marketing and Advertising, 1-10 employees)
    Chose Leadpages
    I believe that Leadpages is the most full-featured and reliable solution for hosting landing pages and creating forms. What it didn't offer until recently was the ability to manage email campaigns and customer lists. Their Drip product offers some of that functionality now. …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    Adobe Marketo EngageLeadpages
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Adobe Marketo Engage and Leadpages
    Feature
    Adobe Marketo Engage
    7.8
    993 Ratings
    Leadpages
    -
    Ratings
    WYSIWYG email editor8.2902 Ratings00 Ratings
    Dynamic content6.8878 Ratings00 Ratings
    Ability to test dynamic content6.8857 Ratings00 Ratings
    Landing pages7.8920 Ratings00 Ratings
    A/B testing8.3905 Ratings00 Ratings
    Mobile optimization7.9877 Ratings00 Ratings
    Email deliverability reporting6.3961 Ratings00 Ratings
    List management8.8958 Ratings00 Ratings
    Triggered drip sequences9.1868 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Adobe Marketo Engage and Leadpages
    Feature
    Adobe Marketo Engage
    7.8
    961 Ratings
    Leadpages
    -
    Ratings
    Lead nurturing automation8.4936 Ratings00 Ratings
    Lead scoring and grading8.7911 Ratings00 Ratings
    Data quality management6.6909 Ratings00 Ratings
    Automated sales alerts and tasks7.4863 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Adobe Marketo Engage and Leadpages
    Feature
    Adobe Marketo Engage
    7.8
    889 Ratings
    Leadpages
    -
    Ratings
    Calendaring7.1719 Ratings00 Ratings
    Event/webinar marketing8.4850 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Adobe Marketo Engage and Leadpages
    Feature
    Adobe Marketo Engage
    7.5
    556 Ratings
    Leadpages
    -
    Ratings
    Social sharing and campaigns7.8547 Ratings00 Ratings
    Social profile integration7.2375 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Adobe Marketo Engage and Leadpages
    Feature
    Adobe Marketo Engage
    8.0
    962 Ratings
    Leadpages
    -
    Ratings
    Dashboards8.3904 Ratings00 Ratings
    Standard reports7.9942 Ratings00 Ratings
    Custom reports7.8897 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Adobe Marketo Engage and Leadpages
    Feature
    Adobe Marketo Engage
    7.9
    953 Ratings
    Leadpages
    -
    Ratings
    API8.0821 Ratings00 Ratings
    Role-based workflow & approvals7.8698 Ratings00 Ratings
    Customizability7.9844 Ratings00 Ratings
    Integration with Salesforce.com9.3822 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM7.3283 Ratings00 Ratings
    Integration with SugarCRM7.2185 Ratings00 Ratings
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of Adobe Marketo Engage and Leadpages
    Feature
    Adobe Marketo Engage
    -
    Ratings
    Leadpages
    1.0
    2 Ratings
    Landing page A/B testing:00 Ratings1.02 Ratings
    Real-time analytics dashboard00 Ratings1.02 Ratings
    SEO tools00 Ratings1.02 Ratings
    Optimization recommendations00 Ratings1.02 Ratings
    User Ratings
    Adobe Marketo EngageLeadpages
    Likelihood to Recommend
    6.9
    (1145 ratings)
    1.0
    (30 ratings)
    Likelihood to Renew
    9.0
    (146 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (98 ratings)
    9.0
    (1 ratings)
    Availability
    9.0
    (25 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (30 ratings)
    -
    (0 ratings)
    Support Rating
    8.6
    (89 ratings)
    6.4
    (4 ratings)
    In-Person Training
    10.0
    (12 ratings)
    -
    (0 ratings)
    Online Training
    6.7
    (29 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (37 ratings)
    -
    (0 ratings)
    Configurability
    6.0
    (6 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    7.9
    (4 ratings)
    -
    (0 ratings)
    Ease of integration
    1.1
    (9 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (10 ratings)
    -
    (0 ratings)
    Professional Services
    9.4
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.2
    (7 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.2
    (6 ratings)
    -
    (0 ratings)