Adobe Real-Time Customer Data Platform vs. BlackPearl Diver
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Real-Time CDP | Score8.1 out of 10 | N/A | Adobe's Real-Time Customer Data Platform allows marketers to collect, normalize, and unify known and pseudonymous consumer and professional data into real-time profiles. These person or account-based profiles then power B2B, B2C, and hybrid customer experiences at scale. | N/A |
 BlackPearl Diver | N/A | N/A | BlackPearl Diver provides visibility over who is interacting with your digital assets, including your website and email. Pearl Diver identifies leads from anonymous website traffic and tells the user who the most likely purchasers are, putting you back in control of the purchasing cycle. | $198 per month |
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
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| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
| Additional Details | Adobe offers three tiers of Real-Time CDP tailored for any type of business wanting to power their customer experience management strategy with unified customer data. The Business-to-Consumer Edition is for B2C brands wanting to personalize experiences for consumers. The Business-to-Business Edition is for B2B brands wanting to personalize experiences for leads and accounts. The Business-to-Person Edition is for combined B2C and B2B brands wanting to personalize experiences for the same person across all lines of business. | Tier 1: $198 USD/month -Up to 500 Identified website visits across 1 domain -Unlimited email tracking and insights for 50 employees Tier 2: $387 USD/month -Up to 3,000 Identified website visits across 2 domains -Unlimited email tracking and insights for 75 employees Tier 3: $798 USD/month -Up to 6,000 Identified website visits across 3 domains -Unlimited email tracking and insights for 200 employees Tier 4: $1,367 USD/month -Up to 12,000 Identified website visits across 10 domains -Unlimited email tracking and insights for 500 employees | ||||||||||||||
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