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Adobe Real-Time Customer Data Platform vs. Synerise

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Adobe Real-Time Customer Data Platform

21 Reviews and Ratings

Synerise

2 Reviews and Ratings

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adobe Real-Time CDP

    Score8.1 out of 10
    		N/AAdobe's Real-Time Customer Data Platform allows marketers to collect, normalize, and unify known and pseudonymous consumer and professional data into real-time profiles. These person or account-based profiles then power B2B, B2C, and hybrid customer experiences at scale.N/A

    Synerise

    Score8.5 out of 10
    		N/ASynerise is a Customer Data and Experience Platform (CDXP) that centralizes and utilizes customer data to enhance marketing and engagement. Synerise leverages artificial intelligence to aggregate data from various sources, creating detailed, real-time customer profiles. Synerise's is powered by TerrariumDB, its proprietary database engine designed specifically for behavioural intelligence, real-time computing. AI Engine. Its AI algorithms participated in: Rakuten Data Challenge 2020;…N/A
    Pricing
    Adobe Real-Time CDPSynerise
    Editions & Modules
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    Offerings
    Pricing Offerings
    Adobe Real-Time CDPSynerise
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsAdobe offers three tiers of Real-Time CDP tailored for any type of business wanting to power their customer experience management strategy with unified customer data. The Business-to-Consumer Edition is for B2C brands wanting to personalize experiences for consumers. The Business-to-Business Edition is for B2B brands wanting to personalize experiences for leads and accounts. The Business-to-Person Edition is for combined B2C and B2B brands wanting to personalize experiences for the same person across all lines of business.Pricing “Pay-As-You-Go” is the basic pricing model for the Synerise usage. The cost of the platform is based on consumption, calculated as the collection, storage and processing/executing of data in any corresponding period (a month/quarter). This model offers a low entry point and is easy to scale as your business grows. Each functionality of the platform is available for one fee. Wherefore businesses can use a wide range of functionalities without incurring additional costs. For an accurate quote, contact a Synerise Certified Partner.
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    Community Pulse
    Adobe Real-Time CDPSynerise
    Considered Both Products
    Adobe
    Michał Guzdek
    Senior Consultant in Professional Services at PWC (Computer Software, 10,001+ employees)
    Chose Adobe Real-Time CDP
    Synerise - All segments are real-time. We do not need to wait for the batch process. Data automations/transformation processes in SAS 360 - do not know well. However, AEP has better UI.
    Incentivized
    Synerise
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    Key User Insights
    Would buy again
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    Delivers good value for the price
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    Happy with the feature set
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    Lived up to sales and marketing promises
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    Implementation went as expected
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