Adobe Social vs. monday marketer

For intricate, complex organizations who dynamically fuse social and digital - Adobe Social is great. A methodical approach to social and its integration to other aspects of the company is needed. Furthermore, there must be buy in for many departments and the aptitude in those departments to learn how to use the tool - and then actually do it. There are many hurdles for most companies. It is NOT a tool for fast-paced social brands who want to react and measure in real time.

Incentivized

I think monday marketer is well suited to every organization, as it helps to track the current status of work/assignments, and helps lower down the chain of email communications for work status notifications, less use of Excel and other tools as we get all WBS like features at one place. monday marketer isn't suitable for you if you want to transfer your Excel project data which uses macros or complex formulas for any data items/columns.

Incentivized

• Provide extensive Social Media listening so we can evaluate new ways we can enhance our card member experience and constantly evaluate the needs of our card members.
• Provides detailed and in depth analytics so we can make smarter Social Media decisions.
• Allows us to provide content across multiple Social Media platforms.
• Provides sentiment of engagement

Incentivized

• Tool with a very dynamic interface
• The way monday.com notifies you when we have a message is very useful, everything is saved so we can look at it at any time.
• The monday.com autosave offers greater peace of mind when working with cards.
• Monday.com is a very well developed tool, with a modern design.

Incentivized

• Editing a scheduled post is problematic in terms of content or just date/time
• Reliability: I have experienced various glitches. Yesterday it would not let me attach a link to a post.
• Ability to tag a Facebook page and other missing functionality.
• Instagram.

Incentivized

• Importing Excel docs can sometimes be a struggle
• Notifications are not consolidated. So if a teammate makes a new board and assigns me to a bunch of items, I get an individual notification of every single one
• I like sub-items, but they aren’t always necessary so making them unremovable isn’t great

Incentivized

I wasn't in charge of making the actual management decision, but I would absolutely renew Adobe Social. As I mentioned, it provides strong and in-depth analytics and listening tools. The reports that it generates are very thorough and easy to read. I loved the platform and would recommend it to anyone

Incentivized

The reason why I give this rating is that the overall platform is simple to use. You don't need to be tech-savvy or have a vast understanding of how to work a marketing tool. It is very simple to use compared to different platforms and you learn a lot of different ways to build your business.

Incentivized

It is an easy platform to learn for new members joining the team. The useability of monday.com makes it easier to onboard stakeholders and team members, to make project management easier for everyone. Automation also makes common tasks easier by eliminating the need to focus on doing repetitive things over and over and over again.

Incentivized

The reason why I give this a 9 out of 10 in terms of support is because of the mobile app functionality. I have had many issues in terms of logging in and also loading pages. The app overall is easy to use but at what cost? Other than that it is great and I still enjoy Adobe Social.

Incentivized

I gave a 10, however, I have never needed to reach out to their support. I prefer self-led training, so if I ever ran into an issue, I was able to find a solution immediately in their knowledge base. It's insane how they have created a product-led software that really doesn't require direct support or implementation help. It's just easy. That being said, I can appreciate that there is direct support on hand if needed

Incentivized

Training was long and a little confusing. While a number of features carried over, they were still covered in this elongated training. It would have been nice to have training tailored to experience level with the product.

The implementation was done during our POC. We had a very mixed experience here, and have had some issues arise since based on the way the tool was implemented. An Adobe employee went ahead and made a change to our account that was unauthorized (helpful for our implementation) which caused issues in on boarding another team who needed the same change, but could not get it done without costly Adobe certification

I don't really use many types of Adobe products however I used photoshop in the past and in terms of similarities they don't have much since it is for different purposes. The one thing they are great at is functionality. Many features and ways to finish the job effectively but overall great!

Incentivized

We've used Microsoft Excel for the management of our marketing initiatives in the past. Microsoft provides basic collaboration features and allows us to visualize data as we needed, but it was not a true task management system that was important for all parts of our marketing processes. monday marketer allowed us capabilities such as assigning items, setting up automated notifications based on status changes to notify business stakeholders, keeping track of correspondence for each component, and more. It was an easy selection for us.

Incentivized

• Although we chose Adobe Social believing it could provide ROI metrics we could not get elsewhere, that turned out not to be the case. Site Catalyst can give us everything we need without Adobe Social
• Adobe Social did not create greater efficiencies and speed up our activity within social media. In fact, it has done the oppposite. It is very cumbersome with little clear benefit.

• It has saved our team a lot of time. It allows our Creatives to quickly see what projects should be on their priority list, as well as where the other elements of each project are at.
• The update feature allows our team to have focused communication regarding different tasks. It's easy to tag in team members and ask questions, provide links to finished assets, etc.
• Before I joined the team, they were debating whether this software was the right choice and thinking about switching. When I joined the team, I really owned monday.com and got to learn the software. I figured out ways to make my team's boards more efficient and useful, which has in turn greatly increased the employee adoption of this software. There are now best practices and processes in place regarding this platform which has made it easier for everyone - we all want to keep monday.com now!

Incentivized