| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Target | Score8.9 out of 10 | N/A | Adobe Test and Target is an A/B, multi-variate testing platform which Adobe acquired as part of the Omniture platform in 2009. It is now part of the Adobe Marketing Cloud. It offers tight integration with Adobe analytics and content management products. | N/A |
 Convert Experiences | Score9.9 out of 10 | Mid-Size Companies (51-1,000 employees) | Convert Experiences is an experimentation platform that offers features and support to run A/B tests across multiple growth channels. Its enterprise-ready advanced features include full stack experimentation, multi-page testing, post-segmentation, sequential testing, targeting with 40+ filters, triggering tests based on data in other apps (data sources), dynamic triggers, complex goal tracking, and a secure API. It includes 90+ out-of-the box integrations in a… | $299 per month up to 100k tested users per month |
| Adobe Target | Convert Experiences | |||||||||||||||
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| Editions & Modules | No answers on this topic |
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| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | 1. Annual contract or monthly payments available (40% discount for annual pricing). 2. Pricing is not feature dependent. Some features like integrations, goals, Live Logs are necessary to test successfully. This is why Convert caps by unique tested users - basically visitors who have been bucketed to see a variation and are unique to that variation. As a result the app tested users are always </= the site's net traffic. | ||||||||||||||
| More Pricing Information | ||||||||||||||||
| Adobe Target | Convert Experiences | |
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| Considered Both Products | No answer on this topic | Chose Convert Experiences Although not as robust as Adobe Target, Convert fills the niche with solid functionality at a great price. Comparable to Optimizely and far above Google Optimize. Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Adobe Target | Convert Experiences | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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| Testing and Experimentation |
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| Audience Segmentation & Targeting |
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| Results and Analysis |
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| Adobe Target | Convert Experiences | |
|---|---|---|
| Likelihood to Recommend | 8.5 | 9.9 |
| Likelihood to Renew | 6.3 | 9.1 |
| Usability | 8.5 | 8.0 |
| Availability | 6.1 | - |
| Performance | 8.0 | - |
| Support Rating | 3.5 | 9.8 |
| In-Person Training | 8.1 | - |
| Online Training | 6.1 | - |
| Implementation Rating | 7.2 | - |
