| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Target | Score8.9 out of 10 | N/A | Adobe Test and Target is an A/B, multi-variate testing platform which Adobe acquired as part of the Omniture platform in 2009. It is now part of the Adobe Marketing Cloud. It offers tight integration with Adobe analytics and content management products. | N/A |
 Coveo Qubit | Score7.4 out of 10 | Enterprise companies (1,001+ employees) | Qubit, now from Coveo (acquired October 2021) uses visitor history data to understand different user segments and serve personalized messages to segments using JavaScript. It is available as either a managed or self-service model. Data is collected using Qubit's own Universal Variable data model, or by integrating the user's existing model via our API. It combines quantitative data with qualitative visitor feedback to give Qubit users the ability to detect areas for optimization. Using… | N/A |
| Adobe Target | Coveo Qubit | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Adobe Target | Coveo Qubit | |
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| Considered Both Products | No answer on this topic | Chose Coveo Qubit We are using more of the functionality from Qubit, whilst still evaluating other offerings. I would say we will go with parts of various systems to get to the best solution we need as our output is complicated. Qubit offer the majority of functionality that many smaller … Invited by TrustRadius (TR) on Vendor's Behalf A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose Coveo Qubit We chose to add Qubit to our suite of testing platforms based on their ability to reduce our reliance on internal resources. While other products provided professional services, Qubit's offering felt more strongly geared toward an organization that needed to produce many tests … Invited by TrustRadius (TR) on Vendor's Behalf A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Adobe Target | Coveo Qubit | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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| Testing and Experimentation |
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| Audience Segmentation & Targeting |
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| Results and Analysis |
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| Adobe Target | Coveo Qubit | |
|---|---|---|
| Likelihood to Recommend | 8.5 | 8.0 |
| Likelihood to Renew | 6.3 | 8.1 |
| Usability | 8.5 | 7.1 |
| Availability | 6.1 | 9.0 |
| Performance | 8.0 | 7.3 |
| Support Rating | 3.5 | 6.8 |
| In-Person Training | 8.1 | 8.0 |
| Online Training | 6.1 | - |
| Implementation Rating | 7.2 | 7.4 |
| Ease of integration | - | 9.1 |
| Product Scalability | - | 8.7 |
| Vendor post-sale | - | 7.6 |
