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Adobe Target vs. Nelio A/B Testing

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adobe Target

    Score8.9 out of 10
    N/AAdobe Test and Target is an A/B, multi-variate testing platform which Adobe acquired as part of the Omniture platform in 2009. It is now part of the Adobe Marketing Cloud. It offers tight integration with Adobe analytics and content management products.N/A

    Nelio A/B Testing

    Score10 out of 10
    Small Businesses (1-50 employees)
    Nelio A/B Testing is a website optimization solution for publishers, marketers, or anyone with a WordPress site. The service allows users to A/B test (also known as split test) alternatives of any element of a WordPress site to determine which version best achieves its marketing goals. Users can create two or more alternatives of any page, post, headline, widget or theme in a WordPress site and let our service automatically evaluate which one converts better (where a conversion could be a site…

    $24

    5,000 Tested Page Views

    Pricing
    Adobe TargetNelio A/B Testing
    Editions & Modules
    No answers on this topic
    Basic
    $24
    5,000 Tested Page Views
    Professional
    $74
    35,000 Tested Page Views
    Enterprise
    $214
    200,000 Tested Page Views
    Larger Plans
    $0
    >200,000 Tested Page Views
    Offerings
    Pricing Offerings
    Adobe TargetNelio A/B Testing
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Web Agency Plans are available. Based on different combination of packages, number of client licenses, sites per client and tested page views, the price ranges between $230 to $6,200. Special discounts for Nonprofits are also available.
    More Pricing Information
    Features
    Adobe TargetNelio A/B Testing
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Adobe Target and Nelio A/B Testing
    Feature
    Adobe Target
    8.6
    11 Ratings
    Nelio A/B Testing
    -
    Ratings
    a/b experiment testing10.011 Ratings00 Ratings
    Split URL testing8.510 Ratings00 Ratings
    Multivariate testing9.510 Ratings00 Ratings
    Multi-page/funnel testing8.07 Ratings00 Ratings
    Cross-browser testing8.65 Ratings00 Ratings
    Mobile app testing8.65 Ratings00 Ratings
    Test significance7.49 Ratings00 Ratings
    Visual / WYSIWYG editor8.510 Ratings00 Ratings
    Advanced code editor8.09 Ratings00 Ratings
    Page surveys9.05 Ratings00 Ratings
    Visitor recordings8.56 Ratings00 Ratings
    Preview mode9.510 Ratings00 Ratings
    Test duration calculator9.510 Ratings00 Ratings
    Experiment scheduler9.010 Ratings00 Ratings
    Experiment workflow and approval7.96 Ratings00 Ratings
    Dynamic experiment activation8.05 Ratings00 Ratings
    Client-side tests9.59 Ratings00 Ratings
    Server-side tests8.06 Ratings00 Ratings
    Mutually exclusive tests7.610 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Adobe Target and Nelio A/B Testing
    Feature
    Adobe Target
    8.5
    11 Ratings
    Nelio A/B Testing
    -
    Ratings
    Standard visitor segmentation8.511 Ratings00 Ratings
    Behavioral visitor segmentation8.010 Ratings00 Ratings
    Traffic allocation control8.511 Ratings00 Ratings
    Website personalization9.010 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Adobe Target and Nelio A/B Testing
    Feature
    Adobe Target
    9.0
    11 Ratings
    Nelio A/B Testing
    -
    Ratings
    Heatmap tool9.05 Ratings00 Ratings
    Click analytics9.09 Ratings00 Ratings
    Scroll maps9.05 Ratings00 Ratings
    Form fill analysis9.05 Ratings00 Ratings
    Conversion tracking9.510 Ratings00 Ratings
    Goal tracking8.010 Ratings00 Ratings
    Test reporting9.511 Ratings00 Ratings
    Results segmentation8.510 Ratings00 Ratings
    CSV export9.59 Ratings00 Ratings
    Experiments results dashboard8.511 Ratings00 Ratings
    User Ratings
    Adobe TargetNelio A/B Testing
    Likelihood to Recommend
    8.5
    (38 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    6.3
    (24 ratings)
    -
    (0 ratings)
    Usability
    8.5
    (6 ratings)
    -
    (0 ratings)
    Availability
    6.1
    (4 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    3.5
    (9 ratings)
    -
    (0 ratings)
    In-Person Training
    8.1
    (3 ratings)
    -
    (0 ratings)
    Online Training
    6.1
    (3 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.2
    (5 ratings)
    -
    (0 ratings)