Independently Invited by TrustRadius
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
| Product | Rating | Most Used By | Product Summary | Starting Price |
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AdRoll | Score3.7 out of 10 | N/A | AdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights. | $40 per month |
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| Considered Both Products | Verified User Chose AdRoll AdRoll is cheap, but I believe with cheap products comes cheap results Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll Incentivized Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Senior Digital Media Manager in Marketing at Apollo Interactive (Marketing & Advertising, 11-50 employees) Chose AdRoll Adroll is much easier to use. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll AdRoll makes display advertising very easy to use. You don't have to get into the Google Analytics platform to see the number of new users, add to cart, revenue, etc. It will provide data on cross-channel attribution. You can't do Google Ads, Google Shopping, or Microsoft … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll AdRoll is easier to navigate and get your ads up and running smoothly. It's nice to be able to upload your own design and see how it will look in real-time. Changing budgets, ad groups, etc. is quick and easy! Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Founder in Corporate at BizAmps.com B2B Marketing Agency (Marketing & Advertising, 11-50 employees) Chose AdRoll AdRoll helped me bypass google $50k lifetime spend to upload an email list to retarget my email list. And also helped combine stats from FB and Google and its partner in one place. But if you want more functionality or are heavy in ads, you might need to go directly to FB and … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll Not applicable. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Digital Marketing Manager in Marketing at Jim's Formal Wear (Retail, 51-200 employees) Chose AdRoll Adroll is slightly better than Criteo, in my opinion. Criteo, only does web ads right now, which is frustrating if you are also running social campaigns. Adroll continues to be a one stop shop for all advertising campaigns and is extremely convenient in that regard. Criteo … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll Incentivized Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Marketing Director in Marketing at Jaye's Studio (Retail, 1-10 employees) Chose AdRoll Google Ads is our primary channel of advertising but we ran tests of our Dynamic Google retargeting vs Adroll and Adroll outperformed the Google retargeting. AdRoll was an easier process to get set up and start converting. We also found that the support from AdRoll outperformed … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll The payment structure and cost to use the software were perfect for an agency of our size (small agency). Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Analytics Director in Marketing at TLo Ventures (Marketing and Advertising, 1-10 employees) Chose AdRoll AdRoll has been used by a few of our clients for a long time now, but I'm not sure it has ever proven as valuable as the other advertising platforms. We have continued to use it because it is inexpensive (and because it says it drives a lot of revenue), but it is a minimal … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Marketing Manager in Marketing at Dye and Durham (Information Technology and Services, 201-500 employees) Chose AdRoll AdRoll stacks up really well against other similar providers, as its main retargeting engine is unmatched in the marketplace. It is also super easy to use and intuitive to set up and manage ad campaigns at scale - as opposed to some other platforms that can get difficult to … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Digital Marketing Director in Marketing at Imaginasium (Marketing & Advertising, 11-50 employees) Chose AdRoll AdRoll allows you to target a broader set of websites than Google Ads does. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll AdRoll has the ability to both utilize and customize ad creatives. Criteo forces customers to use their ad formatting and specs. quantcast only offers data in 30 day increments, ad roll allows for real time data analysis in a live dashboard that's easy to read, understand and … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll The reason why we chose AdRoll over Criteo is due to the superior seeming dynamic targeting of AdRoll. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll AdRoll is what we have used in the past, and it provides us with a positive ROI each quarter. We have not really branched out to other dynamic retargeting partners because this is successful. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll Google Ads is a powerhouse, but AdRoll provides its own niche ability to target specific people. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Vice President, Strategic Enterprise at Aspen Medical Products (Medical Devices, 201-500 employees) Chose AdRoll AdRoll is perhaps the best for very small businesses (less the 50 employees), is the easiest to set-up and administer. Google Marketing I would rate the best overall tool - excels with future product direction, campaign management, and targeting. Criteo has perhaps the best … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Founder in Marketing at Kirkland Media Group (Marketing and Advertising, 1-10 employees) Chose AdRoll I always found the Perfect Audience interface confusing. I’m sure it’s a great tool, but if you can’t use it nothing else will be of benefit. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Digital Marketing Manager in Marketing at Caradonna Adventures (Hospitality, 11-50 employees) Chose AdRoll AdRoll offers an easy campaign management system and with the ability to segment via website pages and audience targeting, AdRoll is superb for retargeting. Conversions can be set up in numerous ways and offer solid tracking/accountability. You also do not need to worry about … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll Cheaper and easier to use! Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll Adroll ends up being more costlier than alternatives offered from companies such as Google or Microsoft as you ultimately have a higher level of control on the budget, the platforms that your display banners are showing up on as well as the demographics. I would not choose … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info ![]() Director of Customer Acquisition in Marketing at Canvas (Information Technology and Services, 51-200 employees) Chose AdRoll In some ways we've been looking at AdRoll as an alternative to running ads direct with Facebook. The biggest thing AdRoll has going for it is that their own network has reach beyond the Facebook ad network. It also provides a central place to run FB ads and display ads and … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Verified User Chose AdRoll When testing out AdRoll, we simultaneously tested out the same campaigns on Perfect Audience and compared the results. AdRoll ultimately won the battle, with higher ROI, lower CPC and higher ROAS. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info |
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| Likelihood to Recommend | 1.1 (49 ratings) |
| Likelihood to Renew | 7.0 (6 ratings) |
| Usability | 8.0 (6 ratings) |
| Support Rating | 1.0 (6 ratings) |
| Implementation Rating | 8.0 (3 ratings) |