TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    AdRoll

    Score3.7 out of 10
    N/AAdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights.

    $40

    per month

    Influ2

    Score10 out of 10
    Mid-Size Companies (51-1,000 employees)
    Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level. The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board. Influ2 platform allows users…N/A
    Pricing
    AdRollInflu2
    Editions & Modules
    Essentials
    $12
    per month
    Growth
    $25
    per month
    Starter
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    AdRollInflu2
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Pricing is based on the number of people targeted by a client.
    More Pricing Information
    Features
    AdRollInflu2
    Ad Network Integration
    Comparison of Ad Network Integration features of AdRoll and Influ2
    Feature
    AdRoll
    6.8
    21 Ratings
    Influ2
    -
    Ratings
    Data Transfer6.721 Ratings00 Ratings
    DSP integration6.815 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of AdRoll and Influ2
    Feature
    AdRoll
    4.2
    44 Ratings
    Influ2
    9.7
    2 Ratings
    Ad campaign creation1.143 Ratings9.72 Ratings
    Ad deployment8.044 Ratings00 Ratings
    Display advertising4.041 Ratings10.01 Ratings
    Ad display and retargeting segmentation4.044 Ratings00 Ratings
    Sequence targeting4.026 Ratings00 Ratings
    Social advertising00 Ratings9.72 Ratings
    Ad reporting and analytics00 Ratings9.32 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of AdRoll and Influ2
    Feature
    AdRoll
    1.7
    44 Ratings
    Influ2
    -
    Ratings
    Ad dashboards1.144 Ratings00 Ratings
    Ad performance reports1.144 Ratings00 Ratings
    Ad conversion tracking3.042 Ratings00 Ratings
    Ad attribution reporting1.138 Ratings00 Ratings
    Cross-channel ad management3.031 Ratings00 Ratings
    Ad forecasting and optimization1.128 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of AdRoll and Influ2
    Feature
    AdRoll
    -
    Ratings
    Influ2
    8.9
    2 Ratings
    Automated routing and prioritization00 Ratings10.01 Ratings
    Customer interaction histories00 Ratings7.31 Ratings
    Engagement data tracking00 Ratings9.62 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of AdRoll and Influ2
    Feature
    AdRoll
    -
    Ratings
    Influ2
    10.0
    1 Ratings
    Behavioral visitor segmentation00 Ratings10.01 Ratings
    ABM sales intelligence00 Ratings10.01 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of AdRoll and Influ2
    Feature
    AdRoll
    -
    Ratings
    Influ2
    10.0
    1 Ratings
    Automated workflow & orchestration00 Ratings10.01 Ratings
    User Ratings
    AdRollInflu2
    Likelihood to Recommend
    1.1
    (49 ratings)
    9.7
    (4 ratings)
    Likelihood to Renew
    7.0
    (6 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (6 ratings)
    -
    (0 ratings)
    Support Rating
    1.0
    (6 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (3 ratings)
    -
    (0 ratings)